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businessinsider.co.za

https://businessinsider.co.za· First analyzed 28 Apr 2026· Updated 28 Apr 2026
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businessinsider.co.za
Desktop screenshot of businessinsider.co.za
Mobile screenshot of businessinsider.co.za
Mobile

Sponsored

Hosting Provider

Cloudflare
cloudflare.com

IP Address

172.67.149.23

Site Location

🇿🇦 South Africavia tld

Server Location

🇨🇦 Toronto, Canada

ASN

AS13335

Organization

Cloudflare, Inc.

CDN

Fastly

Nameservers

jobs.ns.cloudflare.com.hope.ns.cloudflare.com.

Performance

100

Core Web Vitals

Weight

First Contentful Paint
466 ms10%
Speed Index
606 ms10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
293 KB
29 requests

Image Optimization

Lazy LoadResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
WordPress
cms

Progressive Web App

PWA ReadyWeb ManifestService WorkerApple Touch IconTheme Color

Technology Stack

7 Technologies Detected

Analytics

2
Google Analytics
Facebook Pixel

Advertising

2
Google AdsSnapchat Pixel

CSS Frameworks

1
Tailwind CSS

Tag Managers

1
Google Tag Manager

Security

1
reCAPTCHA

SEO Analysis

B72/100
24
3
2
Meta Tags12/15
Content3/12
Headings8/8
Technical20/25
E-E-A-T2/7
Images3/7
Links5/5
URL5/5
Social3/5
Freshness4/4
Mobile4/4
Indexability3/3
B
businessinsider.co.zabusinessinsider.co.za

Business Insider - Latest News in Tech, Markets, Economy & Innovation

Business Insider tells the global tech, finance, stock market, media, economy, lifestyle, real estate, AI and innovative stories you want to know.

Title Length69 chars

Recommended: 50-60 chars (~418px / 580px)

Description Length146 chars

Recommended: 120-160 chars

Issues (2)

  • • Very thin content (11 words). Search engines need substantial content for ranking.
  • • Most images missing alt text (118/147) — critical for accessibility and SEO

5 issues found

Upgrade to view details

Crawlability

Sitemap

Type: standard

394 URLs

robots.txt

93 rules

Sitemap reference found

Local SEO

Local Search Readiness

10/100
Poor
3 13 1

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

Sponsored

AI & LLM Readiness

D48/100
Bot Access
19/25
Machine Read.
7/25
Schema Data
10/25
Citation
12/25

AI Bot Access

11/14 accessible
AI Search
OAI-SearchBot
PerplexityBot
Claude-SearchBot
Gemini-Deep-Research
DuckAssistBot
Training
GPTBot
ClaudeBot
Google-Extended
Meta-ExternalAgent
Bytespiderinfo
Amazonbot
Applebot-Extended
CCBotinfo
Fetch
ChatGPT-User

Machine Readability

llms.txt
llms-full.txt
Semantic HTML
Heading Hierarchy
Text ratio:2%
Words:1,423
Token eff.:Optimal

Structured Data

2 JSON-LD
Person×1.3Organization×1.1WebSiteSearchAction
sameAs entity links

Citation Readiness

Opening Summary
Descriptive Headings
Canonical URL
Open Graph3/3
Twitter Card0/3
Language Tag
Publish Date
Author Info
Lists
Tables
TL;DR / Summary
About Page Link
Recommendations (9)
AI readiness recommendation preview...
Upgrade to view recommendations

Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
B
70/100
11
Passed
4
Critical
2
Warnings
Images & Alt Text
18/20
Checks if images have descriptive alt text for screen readers and visually impaired users.
Semantic Structure
12/20
Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
Forms & Inputs
10/15
Verifies form fields have labels, error messages are clear, and inputs are properly associated.
Color & Contrast
15/15
Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
Keyboard & Focus
11/15
Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
ARIA & Roles
4/15
Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
4 recommendations
  • •Accessibility recommendation preview...
Upgrade to view recommendations

Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
82/100
A+
30 mg
CO₂e / view
292.8 KB
Page Weight
90%
Cleaner Than
New Visitor
34 mg
vs
Returning (cached)
17 mg
Annual (10K/mo)
3.6 kg
Emission Segments
Data Center
1 mg
Network
9 mg
Device
19 mg
Resource Breakdown
JavaScript
166.0 KB
Images
14.9 KB
CSS
23.0 KB
Fonts
26.4 KB
HTML
62.4 KB
Green Hosting Verified
Cloudflare
GWF Verified
2 recommendations
  • •Carbon footprint recommendation preview...
Upgrade to view recommendations
D

Security Score

46%Poor
Interactive

HTTPS

No WAF

53d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

GlobalSign nv-sa

Key Algorithm

RSA (2048 bit)

Signature

SHA-256 with RSA

TLS Version

TLSv1.2

HTTP Protocol

HTTP/2

Valid From

19.05.2025

Valid Until

20.06.2026

OCSP Stapling

Enabled

Subject Alternative Names (1)

*.businessinsider.com

SHA-256 Fingerprint

B6:79:5E:B7:2B:61:FA:6F:E0:1B:4A:E5:B7:E3:88:C8:76:F7:6F:36...

Top Recommendations

Security recommendation preview

Upgrade to view recommendations
Upgrade to view header details

HTTP Headers

Developer Console

accept-ranges
bytes
age
6292
cache-control
🟡 120s(public, max-age=120)
content-encoding
⚡ Brotli(br)
content-length
63607
content-type
text/html; charset=utf-8
Good Warning Issue

Email Infrastructure

Custom Mail Server

Score

30

SPF
DKIM
DMARC

Domain Information

businessinsider.co.za

DNSSEC
Not Enabled

Privacy & Compliance

Quantcast Choice

Cookie Consent Banner
Quantcast Choice
Privacy Policy
Terms of Service

GDPR Indicators

Cookie consent banner detected
CMP: Quantcast Choice
Privacy policy page linked
Data Protection Officer mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
B
77/100
Mobile Friendly23 breakpoints
Viewport Meta
The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
Responsive Design
Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
Touch Icons
Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
Readable Font Size
Base font size should be at least 16px on mobile to ensure text is readable without zooming.
Relative Units
Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
No H-Scroll Risk
No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
Tap Targets OK
Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
No Fixed Widths
No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
Viewport
width=device-width, initial-scale=1
2 recommendations
  • •Mobile compatibility recommendation preview...
Upgrade to view recommendations

Typography & Readability

Garnett

WCAG AA
78/100
Readability
/30
20/30

10px · LH 1.40

Hierarchy
/20
20/20

3.2x ratio · ✓ H1→H6

WCAG
/25
18/25

4.7:1 min contrast

Performance
/25
20/25

1 font · 1 req

Heading Font

Garnett

Sans32px

Body Font

garnett

Sans10px

Contrast Ratio

4.7:1

WCAG AA (≥4.5:1)

Reading Comfort

~57 CPL

Optimal (45–75)
32px
h1
28px
h2
24px
h3
10px
p

❌ Critical: 10px body text is too small. Minimum 14px, recommend 16px+.

✅ Optimal line spacing: 1.40 ratio (ideal range 1.4–1.6).

✅ Optimal line length: ~57 chars/line (ideal 45–75 CPL).

⚠️ Hard to read: Flesch score 42/100. Simplify sentences for wider reach.

✅ WCAG AA contrast: All text meets 4.5:1 ratio (min 4.7:1).

✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

Buy on MyFontsFlesch 42

Color Palette

8 unique colors
4.35:1 AA Large Light
#fafafa
Primary· 71.5%
#74767d
Other· 3.9%
#10141a
Secondary· 6.9%
#b67e66
Secondary· 4.7%
#433235
Secondary· 4%
#bbaba3
Secondary· 3.2%
#7a4a3c
Secondary· 3.1%

Business & Marketing Stack

2 Tools Detected

Growing

Behavior Analytics

2
Google Tag ManagerFree
Google AnalyticsFree

User behavior and product analytics

1

Categories

2

Total Tools

0

Enterprise

0

Mid-Market

Assessment: Growing marketing technology adoption

Ad Networks

Google Ad ManagerAmazon Publisher ServicesPrebid.js

Sponsored

Scripts & Styles

7 Resources

5
Scripts
2
Styles
3
Async
1
Defer

Top Script Sources

cdn.privacy-mgmt.com(2)local(2)cdn.speedcurve.com(1)

Website Identity

Business Insider - Latest News in Tech, Markets, Economy & Innovation

Business Insider tells the global tech, finance, stock market, media, economy, lifestyle, real estate, AI and innovative stories you want to know.

www.businessinsider.com
Location detected: 🇿🇦 South Africavia tld
en-US

Sponsored

Last analyzed: 28 Apr 2026 at 02:37

Historical Analysis & Change Tracking