burley.com

https://burley.com· First analyzed 02 May 2026· Updated 02 May 2026

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burley.com

Mobile

Sponsored

Hosting Provider

Shopify

shopify.com

IP Address

23.227.38.65

Site Location

🇨🇦 Canadavia ip

Server Location

🇨🇦 Ottawa, Canada

ASN

AS13335

Organization

Shopify, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

mary.ns.cloudflare.com.george.ns.cloudflare.com.

Performance

Core Web Vitals

Weight

First Contentful Paint

1.6 s10%

Speed Index

2.1 s10%

Largest Contentful Paint

—25%

Total Blocking Time

0.0 ms30%

Cumulative Layout Shift

0.00025%

3.1 MB

295 requests

Image Optimization

Lazy LoadWebPResponsive

0–49

50–89

90–100

Architecture Stack

Monolithic

⚙️ SSR

Shopify

ecommerce

Burley (Flex) - PDP-phase1edits 4/30Custom

Shopify Theme

Detected Apps

Yotpo ReviewsKlaviyoJudge.meUpsell & Cross SellInstagram Shopping+1 more

Technology Stack

18 Technologies Detected

Analytics

Libraries

CSS Frameworks

Reviews

UI Components

Icon Libraries

Fonts

Email Marketing

Customer Support

Advertising

Microsoft Advertising

CDN

Cloudflare

Security

reCAPTCHA

SEO Analysis

B76/100

Meta Tags14/15

Content3/12

Headings7/8

Technical22/25

E-E-A-T5/7

Images4/7

Links5/5

URL5/5

Social4/5

Freshness0/4

Mobile4/4

Indexability3/3

burley.comburley.com

Burley | Premium Kid, Pet & Cargo Bike Trailers

Since 1978, Burley has built quality products to help you take on new adventures. Shop bike trailers for kids, pets, and cargo at the official Burley site.

Title Length47 chars

Recommended: 50-60 chars (~279px / 580px)

Description Length155 chars

Recommended: 120-160 chars

Issues (1)

• Very thin content (9 words). Search engines need substantial content for ranking.

6 issues found

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Crawlability

Sitemap

Type: index

96 URLs

96 sub-sitemaps

robots.txt

166 rules

Sitemap reference found

Local SEO

Local Search Readiness

17/100

Poor

5 12 1

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

Sponsored

AI & LLM Readiness

F27/100

Bot Access

20/25

Machine Read.

0/25

Schema Data

3/25

Citation

4/25

AI Bot Access

14/14 accessible

AI Search

OAI-SearchBot

PerplexityBot

Claude-SearchBot

Gemini-Deep-Research

DuckAssistBot

Training

GPTBot

ClaudeBot

Google-Extended

Meta-ExternalAgent

Bytespiderinfo

Amazonbot

Applebot-Extended

CCBotinfo

Fetch

ChatGPT-User

Machine Readability

llms.txt

llms-full.txt

Semantic HTML

Heading Hierarchy

Text ratio:3%

Words:5,684

Token eff.:Excessive

Structured Data

2 JSON-LD

WebSite

sameAs entity links

Citation Readiness

Opening Summary

Descriptive Headings

Canonical URL

Open Graph0/3

Twitter Card0/3

Language Tag

Publish Date

Author Info

Lists

Tables

TL;DR / Summary

About Page Link

Recommendations (12)

AI readiness recommendation preview...

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Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.

66/100

Passed

Critical

Warnings

Images & Alt Text

20/20

Checks if images have descriptive alt text for screen readers and visually impaired users.

Semantic Structure

6/20

Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.

Forms & Inputs

15/15

Verifies form fields have labels, error messages are clear, and inputs are properly associated.

Color & Contrast

15/15

Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.

Keyboard & Focus

9/15

Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).

ARIA & Roles

1/15

Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

2 recommendations

•Accessibility recommendation preview...

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Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.

38/100

316 mg

CO₂e / view

3.1 MB

Page Weight

30%

Cleaner Than

New Visitor

362 mg

Returning (cached)

181 mg

Annual (10K/mo)

38.0 kg

Emission Segments

Data Center

16 mg

Network

93 mg

Device

208 mg

Resource Breakdown

JavaScript

1.7 MB

Images

619.0 KB

CSS

374.0 KB

Fonts

1.1 KB

HTML

144.3 KB

Other

298.5 KB

Green Hosting Verified

Cloudflare

GWF Verified

6 recommendations

•Carbon footprint recommendation preview...

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Security Score

65%Fair

Critical / Transactional

HTTPS

WAF

69d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Let's Encrypt

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-384

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

12.04.2026

Valid Until

11.07.2026

Subject Alternative Names (1)

burley.com

SHA-256 Fingerprint

EB:BE:4C:2F:49:60:1A:EA:07:FE:73:D7:3B:66:DB:BC:C1:50:6A:43...

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HTTP Headers

Developer Console

alt-svc

h3=":443"; ma=86400

cf-cache-status

DYNAMIC

cf-ray🇮🇹 Milan

9f58065529a7ba85-MXP

content-encoding

⚡ Brotli(br)

content-language

en-IT

content-length

147504

Good Warning Issue

Email Infrastructure

Custom Mail Server

Score

SPF

DKIM

DMARC

DMARC Policy

None (Monitor Only)

MX Records (2)

mx1-us1.ppe-hosted.com

mx2-us1.ppe-hosted.com

Domain Information

burley.com

Domain Age

30y 2m

Created

24.02.1996

Expires

25.02.2028

Last Updated

04.01.2021

Registrar

Tucows Domains Inc.

DNSSEC

Not Enabled

Privacy & Compliance

Cookiebot

Cookie Consent Banner

Cookiebot

GDPR Indicators

Cookie consent banner detected

CMP: Cookiebot

Data Protection Officer mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.

70/100

Mobile Friendly16 breakpoints

Viewport Meta

The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.

Responsive Design

Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.

Touch Icons

Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.

Readable Font Size

Base font size should be at least 16px on mobile to ensure text is readable without zooming.

Relative Units

Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.

No H-Scroll Risk

No elements wider than the viewport that would cause horizontal scrolling on mobile devices.

Tap Targets OK

Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.

No Fixed Widths

No elements with fixed pixel widths that could overflow on smaller screens and break the layout.

Viewport

width=device-width,initial-scale=1

2 recommendations

•Mobile compatibility recommendation preview...

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Typography & Readability

ArgentCF-Bold + CeraPro-Regular

WCAG Partial

60/100

Readability

/30

22/30

18px · LH 1.67

Hierarchy

/20

6/20

1.33x ratio

WCAG

/25

16/25

1:1 min contrast

Performance

/25

16/25

2 fonts · 10 req

Heading Font

ArgentCF-Bold

Sans24px

Body Font

CeraPro-Regular

Sans18px

Contrast Ratio

1:1

18 issues

Reading Comfort

~33 CPL

Narrow lines

24px

70px

50px

18px

Perfect Fourth

Scale

✅ Excellent readability: 18px body text is ideal for all devices.

⚠️ Partial contrast: 18 elements below WCAG AA threshold (min 1.0:1).

❌ Missing H1: Every page should have exactly one H1 element for SEO and accessibility.

⚠️ Weak hierarchy: Headlines should be ≥2x body size for clear visual structure.

⚠️ Fluid type without rem: clamp() detected but missing rem units. May fail WCAG 1.4.4 zoom test.

✅ Lean font stack: 2 font families keeps load times fast.

GGoogle Fonts Buy on MyFontsFluid Type

Color Palette

9 unique colors

6.81:1 AA Light

#ffffff

Primary· 16.7%

#5e5b4f

Secondary· 7.9%

#362f26

Secondary· 31%

#4a453b

Secondary· 16%

#087a7d

Accent· 8.2%

#19211f

Text· 5.4%

#355449

Secondary· 0.9%

Business & Marketing Stack

6 Tools Detected

Enterprise

Marketing Automation

KlaviyoE-commerce

Email marketing and automation platforms

Customer Support

ZendeskEnterprise

Live chat and helpdesk tools

Behavior Analytics

Google AnalyticsFree

User behavior and product analytics

Advertising

Microsoft AdsEnterprise

Ad platforms and retargeting pixels

Privacy & Cookies

CookiebotMid-Market

Cookie consent and privacy compliance tools

Reviews & Social Proof

YotpoMid-Market

Customer reviews and testimonials

Sponsored

Scripts & Styles

30 Resources

Scripts

Styles

Async

Defer

Top Script Sources

burley.com(6)googletagmanager.com(5)bat.bing.com(3)cdn.shopify.com(2)static.klaviyo.com(1)

Website Identity

Burley

Corporation

burley.com/

30 years old

Location detected: 🇨🇦 Canadavia ip

Tucows Domains Inc.en

Social Profiles

Facebook Instagram YouTube TikTok

Sponsored

Last analyzed: 02 May 2026 at 15:23

Historical Analysis & Change Tracking