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buffy.co

https://buffy.co· First analyzed 25 May 2026· Updated 25 May 2026
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buffy.co
Desktop screenshot of buffy.co
Mobile screenshot of buffy.co
Mobile

Sponsored

Hosting Provider

shopify.com

IP Address

23.227.38.65

Site Location

🇺🇸 New York, United Statesvia schema_nap

Server Location

🇨🇦 Ottawa, Canada

ASN

AS13335

Organization

Shopify, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

ns78.domaincontrol.com.ns77.domaincontrol.com.

Performance

87

Core Web Vitals

Weight

First Contentful Paint
1.7 s10%
Speed Index
2.2 s10%
Largest Contentful Paint
25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
9.9 MB
489 requests

Image Optimization

Lazy LoadWebPResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Shopify
ecommerce
Buffy-Shopify/mainCustom
Shopify Theme

Detected Apps

Yotpo ReviewsKlaviyoGorgiasHotjarFacebook Channel+2 more

Progressive Web App

PWA ReadyWeb ManifestService WorkerApple Touch IconTheme Color

Technology Stack

20 Technologies Detected

Frameworks

2

Customer Support

2

Libraries

1

UI Components

1

CSS Frameworks

1

Tag Managers

1

Email Marketing

1

Reviews

1

Popups & Forms

1

Security

1

SEO Analysis

B75/100
22
6
1
Meta Tags10/15
Content10/12
Headings3/8
Technical23/25
E-E-A-T2/7
Images5/7
Links5/5
URL5/5
Social5/5
Freshness0/4
Mobile4/4
Indexability3/3
B
buffy.cobuffy.co

Foundational Sleep Starts Here | Buffy

Your health begins with sleep - our bedding makes it better. Discover silk-soft cooling sheets, top-rated fluffy comforters, and plush-yet-supportive pillows...

Description truncated.
Title Length38 chars

Recommended: 50-60 chars (~226px / 580px)

Description Length318 chars

Recommended: 120-160 chars

Issues (1)

  • Missing H1 tag — every page should have exactly one H1

Crawlability

Sitemap

Type: index

5 URLs

5 sub-sitemaps

robots.txt

88 rules

Sitemap reference found

Local SEO

Local Search Readiness

31/100
Needs Work
8 13

Sponsored

AI & LLM Readiness

D53/100
Bot Access
20/25
Machine Read.
13/25
Schema Data
8/25
Citation
12/25

AI Bot Access

14/14 accessible
AI Search
OAI-SearchBot
PerplexityBot
Claude-SearchBot
Gemini-Deep-Research
DuckAssistBot
Training
GPTBot
ClaudeBot
Google-Extended
Meta-ExternalAgent
Bytespiderinfo
Amazonbot
Applebot-Extended
CCBotinfo
Fetch
ChatGPT-User

Machine Readability

llms.txtinvalid
llms-full.txt
Semantic HTML
Heading Hierarchy
Text ratio:1%
Words:2,770
Token eff.:Optimal

Structured Data

6 JSON-LD
Organization×1.1WebSiteBreadcrumbListSearchAction
sameAs entity links

Citation Readiness

Opening Summary20w
Descriptive Headingsavg 2.5w
Canonical URL
Open Graph3/3
Twitter Card3/3
Language Tag
Publish Date
Author Info
Lists
Tables
TL;DR / Summary
About Page Link
Recommendations (10)
AI readiness recommendation preview...

Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
A
83/100
13
Passed
2
Critical
1
Warnings
Images & Alt Text
20/20
Checks if images have descriptive alt text for screen readers and visually impaired users.
Semantic Structure
13/20
Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
Forms & Inputs
15/15
Verifies form fields have labels, error messages are clear, and inputs are properly associated.
Color & Contrast
15/15
Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
Keyboard & Focus
13/15
Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
ARIA & Roles
7/15
Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
1 recommendation
  • Accessibility recommendation preview...

Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
44/100
F
1.02 g
CO₂e / view
9.9 MB
Page Weight
5%
Cleaner Than
New Visitor
1.17 g
vs
Returning (cached)
584 mg
Annual (10K/mo)
122.6 kg
Emission Segments
Data Center
50 mg
Network
300 mg
Device
671 mg
Resource Breakdown
JavaScript
1.1 MB
Images
5.7 MB
CSS
3.0 MB
HTML
86.9 KB
Other
10.4 KB
Green Hosting Verified
Cloudflare
GWF Verified
7 recommendations
  • Carbon footprint recommendation preview...
A

Security Score

81%Very Good
Interactive

HTTPS

WAF

53d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Let's Encrypt

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-384

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

18.04.2026

Valid Until

17.07.2026

Subject Alternative Names (1)

buffy.co

SHA-256 Fingerprint

02:2A:5C:6A:B6:36:51:D1:EF:FC:9C:5D:0D:9E:34:65:A6:AD:C8:2D...

HTTP Headers

Developer Console

alt-svc
h3=":443"; ma=86400
cf-cache-status
DYNAMIC
cf-ray
a012f76f2afc0995-SJC
content-encoding
Brotli(br)
content-language
en-US
content-length
88732
Good Warning Issue

Email Infrastructure

Google Workspace

Score

65

SPF
DKIM
DMARC

DMARC Policy

None (Monitor Only)

MX Records (5)

alt4.aspmx.l.google.com
alt2.aspmx.l.google.com
alt3.aspmx.l.google.com
aspmx.l.google.com

+1 more

Domain Information

buffy.co

DNSSEC
Not Enabled

Privacy & Compliance

Cookie Consent Banner
Privacy Policy
Terms of Service

GDPR Indicators

Privacy policy page linked
Data Protection Officer mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
A
81/100
Mobile Friendly35 breakpoints
Viewport Meta
The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
Responsive Design
Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
Touch Icons
Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
Readable Font Size
Base font size should be at least 16px on mobile to ensure text is readable without zooming.
Relative Units
Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
No H-Scroll Risk
No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
Tap Targets OK
Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
No Fixed Widths
No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
Viewport
width=device-width,initial-scale=1
1 recommendation
  • Mobile compatibility recommendation preview...

Typography & Readability

Lato

WCAG Partial
77/100
Readability
/30
24/30

16px · LH 1.33

Hierarchy
/20
17/20

5.62x ratio · ✓ H1→H6

WCAG
/25
18/25

4:1 min contrast

Performance
/25
18/25

2 fonts · 4 req

Heading Font

Lato

Sans90px

Body Font

Lato

Sans16px

Contrast Ratio

4:1

2 issues

Reading Comfort

~50 CPL

Optimal (45–75)
90px
h1
44px
h2
15px
h3
14px
h4
16px
p

✅ Excellent readability: 16px body text is ideal for all devices.

⚠️ Tight line spacing (1.33). Increase to 1.4–1.6 for better readability.

✅ Optimal line length: ~50 chars/line (ideal 45–75 CPL).

⚠️ Hard to read: Flesch score 43/100. Simplify sentences for wider reach.

⚠️ Partial contrast: 2 elements below WCAG AA threshold (min 4.0:1).

✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

Buy on MyFontsFluid TypeFlesch 43

Color Palette

12 unique colors
11.71:1 AAA Light
#ffffff
Background· 46.699999999999996%
#393836
Other· 4.2%
#455a59
Primary· 6.9%
#251811
Secondary· 4.3%
#604435
Secondary· 3.5%

Business & Marketing Stack

10 Tools Detected

Enterprise

Marketing Automation

1

Email marketing and automation platforms

Customer Support

1

Live chat and helpdesk tools

Behavior Analytics

3

User behavior and product analytics

Advertising

3

Ad platforms and retargeting pixels

Social Media

1

Social widgets and sharing tools

Reviews & Social Proof

1

Customer reviews and testimonials

6

Categories

10

Total Tools

0

Enterprise

4

Mid-Market

Assessment: Sophisticated marketing and sales technology infrastructure

Sponsored

Scripts & Styles

30 Resources

20
Scripts
10
Styles
20
Async
0
Defer

Top Script Sources

analytics.tiktok.com(5)cdn.jst.ai(2)connect.facebook.net(2)ss3.zone.buffy.co(2)media.9gtb.com(1)

Website Identity

Buffy.co

Buffy.co

Organization

Your health begins with sleep - our bedding makes it better. Discover silk-soft cooling sheets, top-rated fluffy comforters, and plush-yet-supportive pillows - engineered for better sleep. Approved by Architectural Digest, Consumer Reports, Reader's Digest. Foundational Sleep means healthier days, f

265 Canal St, New York

10013, New York, New York

UNITED STATES

Location detected: 🇺🇸 United States, New Yorkvia schema_nap
📧 Google Workspaceen

Social Profiles

Sponsored

Last analyzed: 25 May 2026 at 07:54

Historical Analysis & Change Tracking