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britishlegion.org.uk

https://britishlegion.org.uk· First analyzed 25 Apr 2026· Updated 25 Apr 2026
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britishlegion.org.uk
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Mobile

Sponsored

Hosting Provider

cloudflare.com

IP Address

104.18.10.17

Site Location

🇬🇧 London, United Kingdomvia schema_nap

Server Location

🇨🇦 Toronto, Canada

ASN

AS13335

Organization

Cloudflare, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

tom.ns.cloudflare.com.magdalena.ns.cloudflare.com.

Performance

82

Core Web Vitals

Weight

First Contentful Paint
2.0 s10%
Speed Index
2.7 s10%
Largest Contentful Paint
25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
77 KB
35 requests

Image Optimization

Lazy LoadResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Shopify
ecommerce
Shopify Theme
Shopify Theme

Detected Apps

HotjarInstagram Shopping

Progressive Web App

Web ManifestApple Touch IconTheme Color

Technology Stack

7 Technologies Detected

SEO Analysis

A83/100
24
5
0
Meta Tags14/15
Content10/12
Headings8/8
Technical23/25
E-E-A-T2/7
Images6/7
Links5/5
URL5/5
Social4/5
Freshness0/4
Mobile3/4
Indexability3/3
B
britishlegion.org.ukbritishlegion.org.uk

Royal British Legion | Armed Forces Charity

The Legion is here to help members of the Royal Navy, British Army, Royal Air Force, veterans and their families. And we’re not going anywhere.

Title Length43 chars

Recommended: 50-60 chars (~256px / 580px)

Description Length143 chars

Recommended: 120-160 chars

Issues (0)

    Crawlability

    Sitemap

    Type: index

    1 URLs

    1 sub-sitemaps

    robots.txt

    3 rules

    Sitemap reference found

    Local SEO

    Local Search Readiness

    34/100
    Needs Work
    10 10

    Sponsored

    AI & LLM Readiness

    F37/100
    Bot Access
    20/25
    Machine Read.
    1/25
    Schema Data
    5/25
    Citation
    11/25

    AI Bot Access

    14/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User

    Machine Readability

    llms.txt
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    Text ratio:17%
    Words:15,586
    Token eff.:Excessive

    Structured Data

    1 JSON-LD
    Person×1.3Organization×1.1

    Citation Readiness

    Opening Summary56w
    Descriptive Headings
    Canonical URL
    Open Graph3/3
    Twitter Card1/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (11)
    AI readiness recommendation preview...

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    B
    73/100
    11
    Passed
    4
    Critical
    0
    Warnings
    Images & Alt Text
    20/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    6/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    15/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    15/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    11/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    6/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
    2 recommendations
    • Accessibility recommendation preview...

    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    68/100
    A+
    8 mg
    CO₂e / view
    76.9 KB
    Page Weight
    95%
    Cleaner Than
    New Visitor
    9 mg
    vs
    Returning (cached)
    4 mg
    Annual (10K/mo)
    936 g
    Emission Segments
    Data Center
    <0.001 g
    Network
    2 mg
    Device
    5 mg
    Resource Breakdown
    JavaScript
    61.0 KB
    CSS
    555 B
    HTML
    15.4 KB
    Green Hosting Verified
    Cloudflare
    GWF Verified
    4 recommendations
    • Carbon footprint recommendation preview...
    F

    Security Score

    35%Critical
    Critical / Transactional

    HTTPS

    WAF

    76d

    Certificate Details

    Type

    Domain Validated (DV)

    Certificate Authority

    Google Trust Services

    Key Algorithm

    ECDSA (secp256r1) (256 bit)

    Signature

    ECDSA with SHA-256

    TLS Version

    TLSv1.3

    HTTP Protocol

    HTTP/2

    Valid From

    12.04.2026

    Valid Until

    11.07.2026

    OCSP Stapling

    Enabled

    Subject Alternative Names (2)

    britishlegion.org.uk*.britishlegion.org.uk

    SHA-256 Fingerprint

    7E:8A:83:B0:91:C5:01:B3:A3:50:B9:3C:21:E6:79:55:0B:C5:8E:CB...

    Top Recommendations

    Security recommendation preview

    HTTP Headers

    Developer Console

    cache-control
    🔴 No Cache(no-cache)
    cf-cache-status
    DYNAMIC
    cf-ray
    9f20faad28515e56-SJC
    content-encoding
    📦 Gzip(gzip)
    content-type
    text/html; charset=utf-8
    date
    Sat, 25 Apr 2026 23:03:07 GMT
    Good Warning Issue

    Email Infrastructure

    Microsoft 365

    Score

    100

    SPF
    DKIM
    DMARC

    DMARC Policy

    Reject (Strictest)

    MX Records (1)

    britishlegion-org-uk.mail.protection.outlook.com

    Domain Information

    britishlegion.org.uk

    DNSSEC
    Not Enabled

    Privacy & Compliance

    Cookiebot

    Cookie Consent Banner
    Cookiebot
    Privacy Policy
    Terms of Service

    GDPR Indicators

    Cookie consent banner detected
    CMP: Cookiebot
    Privacy policy page linked
    Legitimate interest basis mentioned

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    B
    76/100
    Mobile Friendly25 breakpoints
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    width=device-width, initial-scale=1.0, minimum-scale=1.0
    2 recommendations
    • Mobile compatibility recommendation preview...

    Typography & Readability

    Gill Sans MT Pro + Arial

    WCAG AA
    83/100
    Readability
    /30
    20/30

    15px · LH 1.60

    Hierarchy
    /20
    19/20

    6.67x ratio · ✓ H1→H6

    WCAG
    /25
    22/25

    4.61:1 min contrast

    Performance
    /25
    22/25

    System fonts

    Heading Font

    Gill Sans MT Pro

    Sans100px

    Body Font

    Arial

    Sans15px

    Contrast Ratio

    4.61:1

    WCAG AA (≥4.5:1)

    Reading Comfort

    ~43 CPL

    Narrow lines
    100px
    h1
    42px
    h2
    26px
    h3
    15px
    p

    ⚠️ Small text: 15px may strain on mobile. Use ≥16px for WCAG compliance.

    ✅ Optimal line spacing: 1.60 ratio (ideal range 1.4–1.6).

    ✅ WCAG AA contrast: All text meets 4.5:1 ratio (min 4.6:1).

    ✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

    ✅ Strong hierarchy: Headlines are 6.7x larger than body text.

    ✅ System fonts: Zero font loading delay — best possible LCP impact.

    Color Palette

    12 unique colors
    13.91:1 AAA Light
    #ffffff
    Background· 23.5%
    #2e2c2a
    Text· 6.4%
    #d52b1e
    Primary· 0%
    #cae1f1
    Primary· 16.7%
    #4f483c
    Secondary· 10.1%
    #8a776a
    Secondary· 6.1%
    #73493e
    Secondary· 5%

    Business & Marketing Stack

    3 Tools Detected

    Advanced

    Behavior Analytics

    2

    User behavior and product analytics

    Privacy & Cookies

    1

    Cookie consent and privacy compliance tools

    2

    Categories

    3

    Total Tools

    0

    Enterprise

    1

    Mid-Market

    Assessment: Well-developed marketing technology stack

    Sponsored

    Scripts & Styles

    18 Resources

    15
    Scripts
    3
    Styles
    9
    Async
    1
    Defer

    Top Script Sources

    googletagmanager.com(5)local(5)consent.cookiebot.com(2)cdnjs.cloudflare.com(1)cdn.insight.sitefinity.com(1)

    Website Identity

    Royal British Legion

    Royal British Legion

    Organization

    The Legion is here to help members of the Royal Navy, British Army, Royal Air Force, veterans and their families. And we’re not going anywhere.

    Royal British Legion, 199 Borough High St, London

    SE1 1AA, London

    United Kingdom

    Location detected: 🇬🇧 United Kingdom, Londonvia schema_nap
    📧 Microsoft 365enEst. 1921

    Sponsored

    Last analyzed: 25 Apr 2026 at 23:03

    Historical Analysis & Change Tracking