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briggsandstratton.com

https://briggsandstratton.com· First analyzed 26 Apr 2026· Updated 26 Apr 2026
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briggsandstratton.com
Desktop screenshot of briggsandstratton.com
Mobile screenshot of briggsandstratton.com
Mobile

Sponsored

Hosting Provider

HubSpot CMS
hubspot.com

IP Address

199.60.103.93

Site Location

🇺🇸 United Statesvia ip

Server Location

🇺🇸 Cambridge, United States

ASN

AS209242

Organization

HubSpot, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

dns1.cscdns.net.dns2.cscdns.net.

Performance

100

Core Web Vitals

Weight

First Contentful Paint
483 ms10%
Speed Index
628 ms10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
3 MB
76 requests

Image Optimization

Lazy LoadResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Shopify
ecommerce
Shopify Theme
Shopify Theme

Detected Apps

Instagram Shopping

Technology Stack

11 Technologies Detected

CSS Frameworks

2
Tailwind CSS
Foundation

Analytics

2
Google Analytics
Google Analytics 4

Other

1
Lottie

Tag Managers

1
Google Tag Manager

Marketing

1
HubSpot

Advertising

1
LinkedIn Ads

CDN

1
Cloudflare

Libraries

1
Slick Carousel

Customer Support

1
Zendesk

SEO Analysis

B73/100
21
7
0
Meta Tags14/15
Content9/12
Headings6/8
Technical18/25
E-E-A-T0/7
Images6/7
Links5/5
URL5/5
Social4/5
Freshness0/4
Mobile3/4
Indexability3/3
B
briggsandstratton.combriggsandstratton.com

Lawn Mower Engines | Outdoor Power Equipment | Briggs & Stratton

Briggs & Stratton: The world’s leading producer of lawn mower engines & outdoor power equipment, including batteries, generators, and turf care solutions.

Title Length64 chars

Recommended: 50-60 chars (~402px / 580px)

Description Length154 chars

Recommended: 120-160 chars

Issues (0)

    7 issues found

    Upgrade to view details

    Crawlability

    Sitemap

    Type: standard

    2,154 URLs

    robots.txt

    10 rules

    Sitemap reference found

    Local SEO

    Local Search Readiness

    7/100
    Poor
    2 14 2

    This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

    Sponsored

    AI & LLM Readiness

    F38/100
    Bot Access
    20/25
    Machine Read.
    8/25
    Schema Data
    0/25
    Citation
    10/25

    AI Bot Access

    14/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User

    Machine Readability

    llms.txt
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    nav
    Text ratio:2%
    Words:912
    Token eff.:Optimal
    Depth:1/5

    Structured Data

    No Schema

    Citation Readiness

    Opening Summary
    Descriptive Headings
    Canonical URL
    Open Graph2/3
    Twitter Card3/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (11)
    AI readiness recommendation preview...
    Upgrade to view recommendations

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    A
    80/100
    13
    Passed
    3
    Critical
    3
    Warnings
    Images & Alt Text
    20/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    15/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    12/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    15/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    11/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    7/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
    2 recommendations
    • •Accessibility recommendation preview...
    Upgrade to view recommendations

    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    22/100
    F
    374 mg
    CO₂e / view
    3.0 MB
    Page Weight
    30%
    Cleaner Than
    New Visitor
    428 mg
    vs
    Returning (cached)
    214 mg
    Annual (10K/mo)
    44.9 kg
    Emission Segments
    Data Center
    84 mg
    Network
    90 mg
    Device
    201 mg
    Resource Breakdown
    JavaScript
    113.2 KB
    Images
    1.1 MB
    CSS
    1.7 MB
    HTML
    33.9 KB
    Green Hosting Not Verified
    HubSpot CMS
    6 recommendations
    • •Carbon footprint recommendation preview...
    Upgrade to view recommendations
    C

    Security Score

    66%Fair
    Interactive

    HTTPS

    WAF

    86d

    Certificate Details

    Type

    Domain Validated (DV)

    Certificate Authority

    Let's Encrypt

    Key Algorithm

    ECDSA (secp256r1) (256 bit)

    Signature

    ECDSA with SHA-384

    TLS Version

    TLSv1.3

    HTTP Protocol

    HTTP/2+H3

    Valid From

    23.04.2026

    Valid Until

    22.07.2026

    Subject Alternative Names (2)

    7e2c2b68.sni.cloudflaressl.comwww.briggsandstratton.com

    SHA-256 Fingerprint

    23:EA:FF:DF:09:D9:BB:00:79:27:CE:AB:03:65:D6:FD:AB:F6:22:F2...

    Top Recommendations

    Security recommendation preview

    Upgrade to view recommendations
    Upgrade to view header details

    HTTP Headers

    Developer Console

    alt-svc
    h3=":443"; ma=86400
    cache-control
    🟡 5s(s-maxage=36000, max-age=5)
    cf-ray🇮🇹 Milan
    9f295d6d48d90e6a-MXP
    content-encoding
    ⚡ Brotli(br)
    content-security-policy
    upgrade-insecure-requests
    content-type
    text/html; charset=UTF-8
    Good Warning Issue

    Email Infrastructure

    Mimecast

    Score

    70

    SPF
    DKIM
    DMARC

    DMARC Policy

    Reject (Strictest)

    MX Records (2)

    usb-smtp-inbound-1.mimecast.com
    usb-smtp-inbound-2.mimecast.com

    Domain Information

    briggsandstratton.com

    Domain Age
    29y 6m

    Created

    24.10.1996

    Expires

    23.10.2026

    Last Updated

    19.10.2025

    Registrar

    CSC Corporate Domains, Inc.

    DNSSEC
    Not Enabled

    Privacy & Compliance

    Cookiebot

    Cookie Consent Banner
    Cookiebot
    Privacy Policy
    Terms of Service

    GDPR Indicators

    Cookie consent banner detected
    CMP: Cookiebot
    Privacy policy page linked
    Data Protection Officer mentioned

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    B
    75/100
    Mobile Friendly42 breakpoints
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    width=device-width, initial-scale=1
    1 recommendation
    • •Mobile compatibility recommendation preview...
    Upgrade to view recommendations

    Typography & Readability

    arial

    WCAG AA
    80/100
    Readability
    /30
    24/30

    16px · LH 1.50

    Hierarchy
    /20
    18/20

    5x ratio

    WCAG
    /25
    15/25

    5.74:1 min contrast

    Performance
    /25
    23/25

    System fonts

    Heading Font

    arial

    Sans80px

    Body Font

    arial

    Sans16px

    Contrast Ratio

    5.74:1

    WCAG AA (≥4.5:1)

    Reading Comfort

    ~124 CPL

    Too wide
    80px
    h1
    50px
    h2
    37px
    h3
    28px
    h4
    16px
    p

    ✅ Excellent readability: 16px body text is ideal for all devices.

    ✅ Optimal line spacing: 1.50 ratio (ideal range 1.4–1.6).

    ❌ Very long lines: ~124 chars/line causes eye strain. Add max-width constraint.

    ⚠️ Hard to read: Flesch score 47/100. Simplify sentences for wider reach.

    ✅ WCAG AA contrast: All text meets 4.5:1 ratio (min 5.7:1).

    ⚠️ Minor heading issue: 0 level skip(s) detected. Maintain sequential order for screen readers.

    Flesch 47

    Color Palette

    9 unique colors
    17.18:1 AAA Light
    #ffffff
    Background· 17.2%
    #181c1d
    Text· 5.6%
    #37491c
    Primary· 44.99999999999999%
    #444c37
    Secondary· 10.2%
    #772e31
    Secondary· 3.8%

    Business & Marketing Stack

    6 Tools Detected

    Enterprise

    CRM Systems

    1
    HubSpotMid-Market

    Customer Relationship Management platforms

    Behavior Analytics

    2
    Google Tag ManagerFree
    Google AnalyticsFree

    User behavior and product analytics

    Advertising

    1
    LinkedIn AdsEnterprise

    Ad platforms and retargeting pixels

    Privacy & Cookies

    2
    OneTrustEnterprise
    CookiebotMid-Market

    Cookie consent and privacy compliance tools

    4

    Categories

    6

    Total Tools

    2

    Enterprise

    2

    Mid-Market

    Assessment: Sophisticated marketing and sales technology infrastructure

    Sponsored

    Scripts & Styles

    30 Resources

    20
    Scripts
    10
    Styles
    3
    Async
    3
    Defer

    Top Script Sources

    briggsandstratton.com(7)googletagmanager.com(2)cdn.cookielaw.org(2)local(2)snap.licdn.com(1)

    Website Identity

    briggsandstratton.com

    29 years old
    Location detected: 🇺🇸 United Statesvia ip
    CSC Corporate Domains, Inc.📧 Mimecasten-us

    Sponsored

    Last analyzed: 26 Apr 2026 at 23:28

    Historical Analysis & Change Tracking