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breakfreefromplastic.org

https://breakfreefromplastic.org· First analyzed 01 May 2026· Updated 01 May 2026
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breakfreefromplastic.org
Desktop screenshot of breakfreefromplastic.org
Mobile screenshot of breakfreefromplastic.org
Mobile

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Hosting Provider

Google Cloud Platform
cloud.google.com

IP Address

104.197.253.23

Site Location

🇺🇸 United Statesvia ip

Server Location

🇺🇸 Council Bluffs, United States

ASN

AS396982

Organization

Google Cloud (us-central1)

Server

Nginx

CDN

CDN

Nameservers

ns11.domaincontrol.com.ns12.domaincontrol.com.

Performance

97

Core Web Vitals

Weight

First Contentful Paint
954 ms10%
Speed Index
1.2 s10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
3.7 MB
57 requests

Image Optimization

Lazy LoadWebPResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
WordPress
cms
genesis-block-themeCustom

Technology Stack

19 Technologies Detected

Plugins

8
Custom Twitter Feeds
Oxygen
Complianz GdprNextend Smart Slider3 ProWp Grid BuilderMolongui AuthorshipGtranslate
WooCommerce

Libraries

2
jQueryv3.7.1
AOS

Analytics

2
Google Analytics
Hotjar

UI Components

1
Lightbox

Other

1
AOS (Animate On Scroll)

CSS Frameworks

1
Tailwind CSS

Icon Libraries

1
Font Awesome

Fonts

1
Google Fonts

Tag Managers

1
Google Tag Manager

Web Servers

1
Nginx

SEO Analysis

B78/100
24
4
2
Meta Tags7/15
Content10/12
Headings8/8
Technical22/25
E-E-A-T5/7
Images3/7
Links2/5
URL5/5
Social5/5
Freshness4/4
Mobile4/4
Indexability3/3
B
breakfreefromplastic.orgbreakfreefromplastic.org

Break Free From Plastic | The global movement envisioning a future ...

Since its launch in 2016, more than 13,000 organizations and individual supporters from across the world have joined the #BreakFreeFromPlastic movement to de...

Title truncated. Description truncated.
Title Length95 chars

Recommended: 50-60 chars (~569px / 580px)

Description Length270 chars

Recommended: 120-160 chars

Issues (2)

  • • Title is too long (95 chars, ~569px). Will be truncated in search results.
  • • Most images missing alt text (20/22) — critical for accessibility and SEO

6 issues found

Upgrade to view details

Crawlability

Sitemap

Type: index

7 URLs

7 sub-sitemaps

robots.txt

Local SEO

Local Search Readiness

10/100
Poor
3 13 1

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

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AI & LLM Readiness

D56/100
Bot Access
20/25
Machine Read.
13/25
Schema Data
6/25
Citation
17/25

AI Bot Access

14/14 accessible
AI Search
OAI-SearchBot
PerplexityBot
Claude-SearchBot
Gemini-Deep-Research
DuckAssistBot
Training
GPTBot
ClaudeBot
Google-Extended
Meta-ExternalAgent
Bytespiderinfo
Amazonbot
Applebot-Extended
CCBotinfo
Fetch
ChatGPT-User

Machine Readability

llms.txt
llms-full.txt
Semantic HTML
Heading Hierarchy
nav
Text ratio:6%
Words:1,556
Token eff.:Optimal
Depth:1/5

Structured Data

4 JSON-LD
Organization×1.1WebSiteSearchAction

Citation Readiness

Opening Summary252w
Descriptive Headingsavg 6.3w
Canonical URL
Open Graph3/3
Twitter Card3/3
Language Tag
Publish Date
Author Info
Lists
Tables
TL;DR / Summary
About Page Link
Recommendations (6)
AI readiness recommendation preview...
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Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
A+
91/100
17
Passed
2
Critical
0
Warnings
Images & Alt Text
18/20
Checks if images have descriptive alt text for screen readers and visually impaired users.
Semantic Structure
20/20
Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
Forms & Inputs
15/15
Verifies form fields have labels, error messages are clear, and inputs are properly associated.
Color & Contrast
15/15
Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
Keyboard & Focus
11/15
Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
ARIA & Roles
12/15
Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
1 recommendation
  • •Accessibility recommendation preview...
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Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
52/100
F
385 mg
CO₂e / view
3.7 MB
Page Weight
15%
Cleaner Than
New Visitor
440 mg
vs
Returning (cached)
220 mg
Annual (10K/mo)
46.2 kg
Emission Segments
Data Center
19 mg
Network
113 mg
Device
253 mg
Resource Breakdown
JavaScript
195.4 KB
Images
2.5 MB
CSS
1022.0 KB
Fonts
4.7 KB
HTML
31.1 KB
Other
722 B
Green Hosting Verified
Google Cloud
GWF Verified
3 recommendations
  • •Carbon footprint recommendation preview...
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F

Security Score

21%Critical
Interactive

HTTPS

No WAF

45d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Let's Encrypt

Key Algorithm

RSA (2048 bit)

Signature

SHA-256 with RSA

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2

Valid From

17.03.2026

Valid Until

15.06.2026

Subject Alternative Names (1)

www.breakfreefromplastic.org

SHA-256 Fingerprint

B3:EE:6D:A6:12:FF:ED:D7:C1:48:D9:75:D9:5A:BB:7A:D5:11:96:1F...

Top Recommendations

Security recommendation preview

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HTTP Headers

Developer Console

cache-control
🟡 600s(max-age=600, must-revalidate)
content-encoding
⚡ Brotli(br)
content-type
text/html; charset=UTF-8
date
Fri, 01 May 2026 01:21:26 GMT
link
<https://www.breakfreefromplastic.org/>; rel=shortlink
server
nginx
Good Warning Issue

Email Infrastructure

Google Workspace

Score

65

SPF
DKIM
DMARC

DMARC Policy

None (Monitor Only)

MX Records (5)

aspmx3.googlemail.com
aspmx.l.google.com
alt1.aspmx.l.google.com
alt2.aspmx.l.google.com

+1 more

Domain Information

breakfreefromplastic.org

Domain Age
9y 7m

Created

12.09.2016

Expires

12.09.2026

Last Updated

27.10.2025

Registrar

GoDaddy.com, LLC

DNSSEC
Not Enabled

Privacy & Compliance

Complianz

Cookie Consent Banner
Complianz
Privacy Policy
Terms of Service

GDPR Indicators

Cookie consent banner detected
CMP: Complianz
Privacy policy page linked
Data Protection Officer mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
B
75/100
Mobile Friendly5 breakpoints
Viewport Meta
The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
Responsive Design
Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
Touch Icons
Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
Readable Font Size
Base font size should be at least 16px on mobile to ensure text is readable without zooming.
Relative Units
Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
No H-Scroll Risk
No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
Tap Targets OK
Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
No Fixed Widths
No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
Viewport
width=device-width, initial-scale=1.0
2 recommendations
  • •Mobile compatibility recommendation preview...
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Typography & Readability

Inter + Arial

WCAG Partial
78/100
Readability
/30
23/30

16px · LH 1.50

Hierarchy
/20
19/20

3.5x ratio · ✓ H1→H6

WCAG
/25
14/25

3.32:1 min contrast

Performance
/25
22/25

System fonts

Heading Font

Inter

Sans56px

Body Font

Arial

Sans16px

Contrast Ratio

3.32:1

10 issues

Reading Comfort

~42 CPL

Narrow lines
56px
h1
35px
h2
19px
h3
16px
p

✅ Excellent readability: 16px body text is ideal for all devices.

✅ Optimal line spacing: 1.50 ratio (ideal range 1.4–1.6).

❌ Very complex text: Flesch score 29/100. Consider shorter sentences and simpler words.

⚠️ Partial contrast: 10 elements below WCAG AA threshold (min 3.3:1).

✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

✅ Strong hierarchy: Headlines are 3.5x larger than body text.

GGoogle FontsFlesch 29

Color Palette

5 unique colors
Light
#d2d3d3
Other· 13.7%
#f3f9fd
Background· 60.6%
#e5eaee
Secondary· 15.200000000000001%
#07353f
Primary· 6.9%
#6b898f
Secondary· 3.5%

Business & Marketing Stack

3 Tools Detected

Advanced

Behavior Analytics

2
Google Tag ManagerFree
Google AnalyticsFree

User behavior and product analytics

Privacy & Cookies

1
ComplianzSMB

Cookie consent and privacy compliance tools

2

Categories

3

Total Tools

0

Enterprise

0

Mid-Market

Assessment: Well-developed marketing technology stack

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Scripts & Styles

25 Resources

15
Scripts
10
Styles
5
Async
7
Defer

Top Script Sources

breakfreefromplastic.org(15)

Website Identity

Break Free From Plastic

Break Free From Plastic

NGO

The global movement envisioning a future free from plastic pollution. Since its launch in 2016, more than 13,000 organizations and individual supporters from across the world have joined the #BreakFreeFromPlastic movement to demand massive reductions in single-use plastics and to push for lasting so

www.breakfreefromplastic.org
9 years old
Location detected: 🇺🇸 United Statesvia ip
GoDaddy.com, LLC📧 Google Workspaceen-US

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Last analyzed: 01 May 2026 at 01:21

Historical Analysis & Change Tracking