brandfinance.com

https://brandfinance.com· First analyzed 26 Apr 2026· Updated 26 Apr 2026

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brandfinance.com

Mobile

Sponsored

Hosting Provider

Amazon Web Services (AWS)

aws.amazon.com

IP Address

18.168.87.35

Site Location

🇬🇧 United Kingdomvia schema

Server Location

🇬🇧 London, United Kingdom

ASN

AS16509

Organization

AWS EC2 (eu-west-2)

Server

Nginx

Nameservers

ns-316.awsdns-39.com.ns-552.awsdns-05.net.ns-1269.awsdns-30.org.ns-1582.awsdns-05.co.uk.

Performance

Core Web Vitals

Weight

First Contentful Paint

792 ms10%

Speed Index

1.0 s10%

Largest Contentful Paint

—25%

Total Blocking Time

0.0 ms30%

Cumulative Layout Shift

0.00025%

346 KB

67 requests

Image Optimization

WebPResponsive

0–49

50–89

90–100

Architecture Stack

Monolithic

⚙️ SSR

WordPressv6.7.5

cms

Technology Stack

17 Technologies Detected

Plugins

Contact Form 7

Cookie Law Info

Oxygen

Svg Support Easy Fancybox

Jetpack

Libraries

jQuery

AOS

Advertising

Google Ads Google AdSense

UI Components

Fancybox

Other

AOS (Animate On Scroll)

CSS Frameworks

Icon Libraries

Fonts

Web Servers

Customer Support

SEO Analysis

B72/100

Meta Tags7/15

Content10/12

Headings3/8

Technical22/25

E-E-A-T2/7

Images2/7

Links5/5

URL5/5

Social5/5

Freshness4/4

Mobile4/4

Indexability3/3

brandfinance.combrandfinance.com

Home | Brand Finance

Brand Finance is the world's leading independent brand valuation and strategy consultancy. We specialise in valuation of Intangible Assets. We help clients e...

Description truncated.

Title Length20 chars

Recommended: 50-60 chars (~122px / 580px)

Description Length232 chars

Recommended: 120-160 chars

Issues (1)

• Missing H1 tag — every page should have exactly one H1

7 issues found

Upgrade to view details

Crawlability

Sitemap

Type: index

19 URLs

19 sub-sitemaps

robots.txt

Local SEO

Local Search Readiness

45/100

Fair

11 12

Sponsored

AI & LLM Readiness

D56/100

Bot Access

20/25

Machine Read.

10/25

Schema Data

7/25

Citation

19/25

AI Bot Access

14/14 accessible

AI Search

OAI-SearchBot

PerplexityBot

Claude-SearchBot

Gemini-Deep-Research

DuckAssistBot

Training

GPTBot

ClaudeBot

Google-Extended

Meta-ExternalAgent

Bytespiderinfo

Amazonbot

Applebot-Extended

CCBotinfo

Fetch

ChatGPT-User

Machine Readability

llms.txt

llms-full.txt

Semantic HTML

Heading Hierarchy

navheader/footer

Text ratio:5%

Words:799

Token eff.:Optimal

Sections/1K:12.5

Depth:2/5

Structured Data

5 JSON-LD

Organization×1.1WebSiteSearchAction

sameAs entity links

Citation Readiness

Opening Summary39w

Descriptive Headingsavg 4.7w

Canonical URL

Open Graph3/3

Twitter Card3/3

Language Tag

Publish Date

Author Info

Lists

Tables

TL;DR / Summary

About Page Link

Recommendations (7)

AI readiness recommendation preview...

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Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.

76/100

Passed

Critical

Warnings

Images & Alt Text

20/20

Checks if images have descriptive alt text for screen readers and visually impaired users.

Semantic Structure

13/20

Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.

Forms & Inputs

10/15

Verifies form fields have labels, error messages are clear, and inputs are properly associated.

Color & Contrast

15/15

Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.

Keyboard & Focus

11/15

Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).

ARIA & Roles

7/15

Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

3 recommendations

•Accessibility recommendation preview...

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Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.

76/100

A+

35 mg

CO₂e / view

346.2 KB

Page Weight

90%

Cleaner Than

New Visitor

40 mg

Returning (cached)

20 mg

Annual (10K/mo)

4.2 kg

Emission Segments

Data Center

2 mg

Network

10 mg

Device

23 mg

Resource Breakdown

JavaScript

287.4 KB

Images

600 B

CSS

16.6 KB

Fonts

1.3 KB

HTML

22.4 KB

Other

17.8 KB

Green Hosting Verified

Amazon Web Services (AWS)

Provider Match

3 recommendations

•Carbon footprint recommendation preview...

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Security Score

61%Fair

Interactive

HTTPS

No WAF

190d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Amazon

Key Algorithm

RSA (2048 bit)

Signature

SHA-256 with RSA

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2

Valid From

19.04.2026

Valid Until

02.11.2026

OCSP Stapling

Enabled

Subject Alternative Names (2)

brandfinance.com*.brandfinance.com

SHA-256 Fingerprint

D8:E8:EB:5A:AF:4A:8C:FB:03:94:66:DF:C7:7E:2C:0A:8F:91:FF:99...

Top Recommendations

Security recommendation preview

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HTTP Headers

Developer Console

content-encoding

📦 Gzip(gzip)

content-type

text/html; charset=UTF-8

date

Sun, 26 Apr 2026 09:15:35 GMT

link

<https://brandfinance.com/wp-json/>; rel="https://api.w.org/...

referrer-policy

strict-origin-when-cross-origin

server

nginx

Good Warning Issue

Email Infrastructure

Custom Mail Server

Score

SPF

DKIM

DMARC

DMARC Policy

Quarantine (Moderate)

MX Records (4)

uk.mx2.mx25.net

uk.mx1.mailanyone.net

uk.mx4.mx25.net

uk.mx3.mailanyone.net

Domain Information

brandfinance.com

Domain Age

28y 2m

Created

27.02.1998

Expires

26.02.2031

Last Updated

13.06.2024

Registrar

123-Reg Limited

DNSSEC

Not Enabled

Privacy & Compliance

CookieYes

Cookie Consent Banner

CookieYes

GDPR Indicators

Cookie consent banner detected

CMP: CookieYes

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.

78/100

Mobile Friendly1 breakpoint

Viewport Meta

The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.

Responsive Design

Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.

Touch Icons

Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.

Readable Font Size

Base font size should be at least 16px on mobile to ensure text is readable without zooming.

Relative Units

Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.

No H-Scroll Risk

No elements wider than the viewport that would cause horizontal scrolling on mobile devices.

Tap Targets OK

Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.

No Fixed Widths

No elements with fixed pixel widths that could overflow on smaller screens and break the layout.

Viewport

width=device-width, initial-scale=1.0

1 recommendation

•Mobile compatibility recommendation preview...

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Typography & Readability

Barlow

WCAG Partial

62/100

Readability

/30

25/30

18px · LH 1.40

Hierarchy

/20

6/20

WCAG

/25

16/25

1.37:1 min contrast

Performance

/25

15/25

1 font · 1 req

Heading Font

Barlow

Sans

Body Font

Barlow

Sans18px

Contrast Ratio

1.37:1

1 issue

Reading Comfort

~43 CPL

Narrow lines

45px

36px

27px

18px

✅ Excellent readability: 18px body text is ideal for all devices.

✅ Optimal line spacing: 1.40 ratio (ideal range 1.4–1.6).

⚠️ Hard to read: Flesch score 34/100. Simplify sentences for wider reach.

⚠️ Partial contrast: 1 elements below WCAG AA threshold (min 1.4:1).

❌ Missing H1: Every page should have exactly one H1 element for SEO and accessibility.

✅ Lean font stack: 1 font families keeps load times fast.

GGoogle FontsFlesch 34

Color Palette

8 unique colors

4:1 AA Large Light

#7f7f7f

Other· 27.599999999999998%

#ffffff

Text· 14%

#030707

Primary· 25.7%

#141c17

Secondary· 11.100000000000001%

#394445

Secondary· 8.1%

Business & Marketing Stack

3 Tools Detected

Enterprise

Behavior Analytics

Google AnalyticsFree

User behavior and product analytics

Advertising

Google AdsEnterprise

Ad platforms and retargeting pixels

Privacy & Cookies

GDPR Cookie ConsentFree

Cookie consent and privacy compliance tools

Sponsored

Scripts & Styles

24 Resources

Scripts

Styles

Async

Defer

Top Script Sources

brandfinance.com(9)static.brandfinance.com(3)pagead2.googlesyndication.com(2)

Website Identity

Brand Finance

ProfessionalService

enquiries@brandfinance.com

+44 207 389 9400

28 years old

3 Birchin Lane

EC3V 9BW, London

Location detected: 🇬🇧 United Kingdomvia schema

123-Reg Limiteden-US

Social Profiles

Facebook X (Twitter)Instagram LinkedIn YouTube

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Last analyzed: 26 Apr 2026 at 09:15

Historical Analysis & Change Tracking