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bmw.com

https://bmw.com· First analyzed 16 Feb 2026· Updated 16 Feb 2026
Export
bmw.com

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Hosting Provider

IP Address

160.46.226.165

Server Location

🇩🇪 Munich, Germany

ASN

AS8590

Organization

BMW AG

Server

Apache

CDN

Akamai

WAF

Akamai

Nameservers

ns3.m-online.net.ns2.m-online.net.ns4.m-online.net.ns.bmw.de.

Performance

Page Speed

637 KB
26 requests

Image Optimization

Lazy Load
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Ghost

Technology Stack

3 Technologies Detected

CSS Frameworks

1

Web Servers

1

Customer Support

1

SEO Analysis

B74/100
10
2
1
B
bmw.combmw.com

BMW.com | The international BMW Website

Dive into new worlds with BMW, get inspired, and experience the unknown, the unusual and some useful things, too.

Title Length39 chars

Recommended: 50-60 chars

Description Length113 chars

Recommended: 120-160 chars

Issues (1)

  • Missing H1 tag - every page should have one H1

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Sponsored

C

Security Score

61%Fair
Interactive

HTTPS

WAF

44d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Let's Encrypt

Key Algorithm

RSA (2048 bit)

Signature

SHA-256 with RSA

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2

Valid From

01.01.2026

Valid Until

01.04.2026

Subject Alternative Names (20)

akamai.prod.bsspfe.aws.bmw.cloudbeta.bmw.combmw-drivingexperience.combmw.albmw.com.gebmw.gebmwbusinesspartnership.co.ukcom.bmw.com+12 more

SHA-256 Fingerprint

FB:89:1D:2B:51:57:BA:34:52:B1:79:2F:FE:30:14:5B:51:D4:82:80...

Top Recommendations

Security recommendation preview

HTTP Headers

Developer Console

baqend-tags
awsprod,awsprod_b3,crx3,nosamplecontent,bmw/marketBMWCOM,bac...
cache-control
🟡 4 Hours(max-age=14400)
content-encoding
📦 Gzip(gzip)
content-length
13637
content-type
text/html;charset=utf-8
date
Mon, 16 Feb 2026 09:05:39 GMT
Good Warning Issue

Email Infrastructure

Custom Mail Server

Score

98

SPF
DKIM
DMARC

DMARC Policy

Quarantine (Moderate)

MX Records (2)

mx1.hc324-48.eu.iphmx.com
mx2.hc324-48.eu.iphmx.com

Domain Information

bmw.com

Domain Age
30 years

Created

29.01.1996

Expires

30.01.2033

Last Updated

30.01.2024

Registrar

CSC Corporate Domains, Inc.

DNSSEC
Not Enabled

Typography & Readability

BMWTypeNextLatin Light + BMWTypeNextLatin

69/100
Readability
/30
40/40

16px · LH 1.63

Hierarchy
/20
8/25
WCAG
/25
15/15

Contrast: undefined

Performance
/25
13/20

2 fonts

Heading Font

BMWTypeNextLatin Light

Sans

Body Font

BMWTypeNextLatin

Sans16px

Contrast Ratio

--

Reading Comfort

Dual Sans-Serif

left aligned
60px
h2
16px
p

✅ Excellent readability: 16px body text is ideal for all devices.

✅ Optimal line spacing: 1.62 ratio ensures comfortable reading.

✅ Good performance: Using 2 font families keeps load times fast.

✅ Smart font loading: Using font-display: swap prevents invisible text during load.

⚠️ Cramped layout: 6 elements lack adequate spacing.

Business & Marketing Stack

1 Tools Detected

Growing

Behavior Analytics

1

User behavior and product analytics

1

Categories

1

Total Tools

0

Enterprise

0

Mid-Market

Assessment: Growing marketing technology adoption

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Scripts & Styles

9 Resources

6
Scripts
3
Styles
3
Async
0
Defer

Top Script Sources

bmw.com(3)local(2)s.go-mpulse.net(1)

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Last analyzed: 16 Feb 2026 at 09:06

Historical Analysis & Change Tracking