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bma.org.uk

https://bma.org.uk· First analyzed 22 Apr 2026· Updated 22 Apr 2026
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bma.org.uk
Desktop screenshot of bma.org.uk
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Mobile

Sponsored

Hosting Provider

Cloudflare
cloudflare.com

IP Address

104.18.181.229

Site Location

🇬🇧 United Kingdomvia tld

Server Location

🇨🇦 Toronto, Canada

ASN

AS13335

Organization

Cloudflare, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

ns6.netnames.net.ns1.netnames.net.ns2.netnames.net.ns5.netnames.net.

Performance

100

Core Web Vitals

Weight

First Contentful Paint
369 ms10%
Speed Index
480 ms10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
536 KB
40 requests
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Umbraco

Progressive Web App

Web ManifestApple Touch IconTheme Color

Technology Stack

6 Technologies Detected

CSS Frameworks

1
Tailwind CSS

Analytics

1
Google Analytics

Tag Managers

1
Google Tag Manager

Payments

1
Stripe

CDN

1
Cloudflare

Frameworks

1
ASP.NET

SEO Analysis

B77/100
22
5
0
Meta Tags14/15
Content10/12
Headings8/8
Technical18/25
E-E-A-T0/7
Images4/7
Links5/5
URL5/5
Social5/5
Freshness2/4
Mobile3/4
Indexability3/3
B
bma.org.ukbma.org.uk

BMA - Home | British Medical Association

The British Medical Association (BMA) is the trade union and professional body for doctors and medical students in the UK.

Title Length40 chars

Recommended: 50-60 chars (~241px / 580px)

Description Length122 chars

Recommended: 120-160 chars

Issues (0)

    5 issues found

    Upgrade to view details

    Crawlability

    Sitemap

    Type: standard

    3,389 URLs

    robots.txt

    1 rules

    Sitemap reference found

    Allows all crawlers

    Local SEO

    Local Search Readiness

    6/100
    Poor
    2 13 2

    This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

    Sponsored

    AI & LLM Readiness

    F30/100
    Bot Access
    20/25
    Machine Read.
    1/25
    Schema Data
    0/25
    Citation
    9/25

    AI Bot Access

    14/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User

    Machine Readability

    llms.txt
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    Text ratio:11%
    Words:5,558
    Token eff.:Excessive

    Structured Data

    RDFa

    Citation Readiness

    Opening Summary178w
    Descriptive Headings
    Canonical URL
    Open Graph2/3
    Twitter Card3/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (12)
    AI readiness recommendation preview...
    Upgrade to view recommendations

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    A
    81/100
    12
    Passed
    2
    Critical
    0
    Warnings
    Images & Alt Text
    20/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    10/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    15/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    15/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    15/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    6/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
    1 recommendation
    • •Accessibility recommendation preview...
    Upgrade to view recommendations

    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    61/100
    A
    54 mg
    CO₂e / view
    536.3 KB
    Page Weight
    80%
    Cleaner Than
    New Visitor
    62 mg
    vs
    Returning (cached)
    31 mg
    Annual (10K/mo)
    6.5 kg
    Emission Segments
    Data Center
    3 mg
    Network
    16 mg
    Device
    36 mg
    Resource Breakdown
    JavaScript
    115.1 KB
    Images
    185.6 KB
    CSS
    199.9 KB
    HTML
    19.3 KB
    Other
    16.5 KB
    Green Hosting Verified
    Cloudflare
    GWF Verified
    4 recommendations
    • •Carbon footprint recommendation preview...
    Upgrade to view recommendations
    D

    Security Score

    45%Poor
    Critical / Transactional

    HTTPS

    WAF

    35d

    Certificate Details

    Type

    Domain Validated (DV)

    Certificate Authority

    Google Trust Services

    Key Algorithm

    ECDSA (secp256r1) (256 bit)

    Signature

    ECDSA with SHA-256

    TLS Version

    TLSv1.3

    HTTP Protocol

    HTTP/2+H3

    Valid From

    26.02.2026

    Valid Until

    27.05.2026

    OCSP Stapling

    Enabled

    Subject Alternative Names (1)

    www.bma.org.uk

    SHA-256 Fingerprint

    6E:CB:6F:61:D1:43:C6:97:E1:34:55:33:61:B6:B3:17:99:9E:DD:03...

    Top Recommendations

    Security recommendation preview

    Upgrade to view recommendations
    Upgrade to view header details

    HTTP Headers

    Developer Console

    alt-svc
    h3=":443"; ma=86400
    cf-cache-status
    DYNAMIC
    cf-ray🇩🇪 Frankfurt
    9f05f2114e156969-FRA
    content-encoding
    ⚡ Brotli(br)
    content-security-policy-report-only
    connect-src analytics.tiktok.com *.google-analytics.com 'sel...
    content-type
    text/html; charset=utf-8
    Good Warning Issue

    Email Infrastructure

    Mimecast

    Score

    90

    SPF
    DKIM
    DMARC

    DMARC Policy

    None (Monitor Only)

    MX Records (2)

    eu-smtp-inbound-1.mimecast.com
    eu-smtp-inbound-2.mimecast.com

    Domain Information

    bma.org.uk

    DNSSEC
    Not Enabled

    Privacy & Compliance

    Cookiebot

    Cookie Consent Banner
    Cookiebot
    Privacy Policy
    Terms of Service

    GDPR Indicators

    Cookie consent banner detected
    CMP: Cookiebot
    Privacy policy page linked
    Legitimate interest basis mentioned

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    B
    76/100
    Mobile Friendly25 breakpoints
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    width=device-width, initial-scale=1
    2 recommendations
    • •Mobile compatibility recommendation preview...
    Upgrade to view recommendations

    Typography & Readability

    Helvetica Now

    WCAG AA
    87/100
    Readability
    /30
    26/30

    18px · LH 1.50

    Hierarchy
    /20
    19/20

    2.22x ratio · ✓ H1→H6

    WCAG
    /25
    22/25

    5.86:1 min contrast

    Performance
    /25
    20/25

    1 font · 3 req

    Heading Font

    Helvetica Now

    Sans40px

    Body Font

    Helvetica Now

    Sans18px

    Contrast Ratio

    5.86:1

    WCAG AA (≥4.5:1)

    Reading Comfort

    ~31 CPL

    Narrow lines
    40px
    h1
    24px
    h2
    18px
    p

    ✅ Excellent readability: 18px body text is ideal for all devices.

    ✅ Optimal line spacing: 1.50 ratio (ideal range 1.4–1.6).

    ⚠️ Hard to read: Flesch score 35/100. Simplify sentences for wider reach.

    ✅ WCAG AA contrast: All text meets 4.5:1 ratio (min 5.9:1).

    ✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

    ✅ Strong hierarchy: Headlines are 2.2x larger than body text.

    Buy on MyFontsFlesch 35

    Color Palette

    10 unique colors
    Light
    #ffffff
    Primary· 61.099999999999994%
    #15326f
    Primary· 9.8%
    #eef1f2
    Secondary· 5.1%
    #b6bdc4
    Secondary· 5.1%
    #dad1cc
    Secondary· 4.5%
    #ad9d96
    Secondary· 3.7%
    #b17458
    Secondary· 3.3%
    #7687a1
    Secondary· 3%

    Business & Marketing Stack

    3 Tools Detected

    Advanced

    Behavior Analytics

    2
    Google Tag ManagerFree
    Google AnalyticsFree

    User behavior and product analytics

    Privacy & Cookies

    1
    CookiebotMid-Market

    Cookie consent and privacy compliance tools

    2

    Categories

    3

    Total Tools

    0

    Enterprise

    1

    Mid-Market

    Assessment: Well-developed marketing technology stack

    Sponsored

    Scripts & Styles

    11 Resources

    9
    Scripts
    2
    Styles
    3
    Async
    0
    Defer

    Top Script Sources

    local(5)consent.cookiebot.com(2)googletagmanager.com(1)d81mfvml8p5ml.cloudfront.net(1)

    Website Identity

    bma.org.uk

    Location detected: 🇬🇧 United Kingdomvia tld
    📧 Mimecasten-gb

    Sponsored

    Last analyzed: 22 Apr 2026 at 16:18

    Historical Analysis & Change Tracking