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bluebirdcare.co.uk

https://bluebirdcare.co.uk· First analyzed 28 May 2026· Updated 28 May 2026
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bluebirdcare.co.uk
Desktop screenshot of bluebirdcare.co.uk
Mobile screenshot of bluebirdcare.co.uk
Mobile

Sponsored

Hosting Provider

Microsoft Azure
azure.microsoft.com

IP Address

13.69.68.35

Site Location

🇬🇧 Westminster, United Kingdomvia schema_nap

Server Location

🇳🇱 Amsterdam, Netherlands

ASN

AS8075

Organization

Microsoft Azure App Service (westeurope)

Server

Microsoft IIS

Nameservers

ns20.domaincontrol.com.ns19.domaincontrol.com.

Performance

100

Core Web Vitals

Weight

First Contentful Paint
614 ms10%
Speed Index
798 ms10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
1.3 MB
43 requests

Image Optimization

Lazy LoadResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Frontend
Styling
Bootstrap
CMS
HubSpot CMS
Infrastructure
Hosting
Microsoft Azure

Technology Stack

10 Technologies Detected

CSS Frameworks

2
Bootstrap
Tailwind CSS

Analytics

2
Google Analytics
Google Analytics 4

Tag Managers

1
Google Tag Manager

Marketing

1
HubSpot

Advertising

1
Microsoft Advertising

Reviews

1
Trustpilot

Web Servers

1
Microsoft IISv10.0

Frameworks

1
ASP.NET

SEO Analysis

A81/100
25
5
0
Meta Tags12/15
Content6/12
Headings8/8
Technical22/25
E-E-A-T7/7
Images6/7
Links5/5
URL5/5
Social3/5
Freshness0/4
Mobile4/4
Indexability3/3
B
bluebirdcare.co.ukbluebirdcare.co.uk

Home Care Services | Live-in Care | Bluebird Care

Whether it’s your mum or dad, aunt or uncle, a neighbour who’s always cared for you or a partner who’s stood by you, we’re here so those who mean the most to...

Description truncated.
Title Length49 chars

Recommended: 50-60 chars (~291px / 580px)

Description Length227 chars

Recommended: 120-160 chars

Issues (0)

    5 issues found

    Upgrade to view details

    Crawlability

    Sitemap

    Type: standard

    6,554 URLs

    robots.txt

    6 rules

    Sitemap reference found

    Local SEO

    Local Search Readiness

    25/100
    Needs Work
    7 14

    Sponsored

    AI & LLM Readiness

    F39/100
    Bot Access
    20/25
    Machine Read.
    7/25
    Schema Data
    5/25
    Citation
    7/25

    AI Bot Access

    14/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User

    Machine Readability

    llms.txt
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    Text ratio:1%
    Words:961
    Token eff.:Optimal

    Structured Data

    4 JSON-LD
    Person×1.3(min)Organization×1.1
    sameAs entity links

    Citation Readiness

    Opening Summary
    Descriptive Headings
    Canonical URL
    Open Graph3/3
    Twitter Card0/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (12)
    AI readiness recommendation preview...
    Upgrade to view recommendations

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    C
    66/100
    8
    Passed
    4
    Critical
    0
    Warnings
    Images & Alt Text
    20/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    6/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    15/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    15/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    9/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    1/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
    2 recommendations
    • •Accessibility recommendation preview...
    Upgrade to view recommendations

    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    59/100
    B
    135 mg
    CO₂e / view
    1.3 MB
    Page Weight
    70%
    Cleaner Than
    New Visitor
    154 mg
    vs
    Returning (cached)
    77 mg
    Annual (10K/mo)
    16.2 kg
    Emission Segments
    Data Center
    7 mg
    Network
    40 mg
    Device
    89 mg
    Resource Breakdown
    JavaScript
    364.8 KB
    Images
    1.5 KB
    CSS
    906.1 KB
    HTML
    60.3 KB
    Green Hosting Verified
    Microsoft Azure
    Provider Match
    4 recommendations
    • •Carbon footprint recommendation preview...
    Upgrade to view recommendations
    F

    Security Score

    36%Critical
    Interactive

    HTTPS

    No WAF

    119d

    Certificate Details

    Type

    Domain Validated (DV)

    Certificate Authority

    GoDaddy.com, Inc.

    Key Algorithm

    RSA (2048 bit)

    Signature

    SHA-256 with RSA

    TLS Version

    TLSv1.3

    HTTP Protocol

    HTTP/2

    Valid From

    23.08.2025

    Valid Until

    24.09.2026

    OCSP Stapling

    Enabled

    Subject Alternative Names (2)

    bluebirdcare.co.ukwww.bluebirdcare.co.uk

    SHA-256 Fingerprint

    CF:10:38:94:64:AF:A5:CE:22:0B:6C:E5:73:9F:3D:AA:0E:EA:84:B4...

    Top Recommendations

    Security recommendation preview

    Upgrade to view recommendations
    Upgrade to view header details

    HTTP Headers

    Developer Console

    content-encoding
    📦 Gzip(gzip)
    content-type
    text/html; charset=utf-8
    date
    Thu, 28 May 2026 12:08:38 GMT
    request-context
    appId=cid-v1:54a03c68-e588-418a-a8ab-0cd14c52f88f
    server
    Microsoft-IIS/10.0
    strict-transport-security
    max-age=2592000
    Good Warning Issue

    Email Infrastructure

    Microsoft 365

    Score

    95

    SPF
    DKIM
    DMARC

    DMARC Policy

    None (Monitor Only)

    MX Records (1)

    bluebirdcare-co-uk.mail.protection.outlook.com

    Domain Information

    bluebirdcare.co.uk

    DNSSEC
    Not Enabled

    Privacy & Compliance

    Cookie Consent Banner
    Privacy Policy
    Terms of Service

    GDPR Indicators

    Cookie consent banner detected
    Privacy policy page linked
    Data Protection Officer mentioned

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    C
    69/100
    Mobile Friendly1 breakpoint
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    width=device-width, initial-scale=1.0
    2 recommendations
    • •Mobile compatibility recommendation preview...
    Upgrade to view recommendations

    Typography & Readability

    Plus Jakarta Sans

    WCAG AA
    85/100
    Readability
    /30
    25/30

    16px · LH 1.50

    Hierarchy
    /20
    20/20

    4.5x ratio · ✓ H1→H6

    WCAG
    /25
    22/25

    4.59:1 min contrast

    Performance
    /25
    18/25

    2 fonts · 6 req

    Heading Font

    Plus Jakarta Sans

    Sans72px

    Body Font

    Plus Jakarta Sans

    Sans16px

    Contrast Ratio

    4.59:1

    WCAG AA (≥4.5:1)

    Reading Comfort

    ~36 CPL

    Narrow lines
    72px
    h1
    46px
    h2
    28px
    h3
    16px
    p

    ✅ Excellent readability: 16px body text is ideal for all devices.

    ✅ Optimal line spacing: 1.50 ratio (ideal range 1.4–1.6).

    ✅ WCAG AA contrast: All text meets 4.5:1 ratio (min 4.6:1).

    ✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

    ✅ Strong hierarchy: Headlines are 4.5x larger than body text.

    ✅ Modern fluid typography: clamp() with rem units ensures zoom accessibility (WCAG 1.4.4).

    Buy on MyFontsFluid Type (rem)Flesch 64

    Color Palette

    10 unique colors
    13.28:1 AAA Light
    #ffffff
    Primary· 26%
    #322f2e
    Other· 5.7%
    #5f5243
    Secondary· 20.4%
    #463d35
    Secondary· 15.2%
    #826d5d
    Secondary· 9.6%
    #1c1518
    Secondary· 5.5%
    #54697d
    Secondary· 3.4%

    Business & Marketing Stack

    5 Tools Detected

    Enterprise

    CRM Systems

    1
    HubSpotMid-Market

    Customer Relationship Management platforms

    Behavior Analytics

    2
    Google Tag ManagerFree
    Google AnalyticsFree

    User behavior and product analytics

    Advertising

    1
    Microsoft AdsEnterprise

    Ad platforms and retargeting pixels

    Reviews & Social Proof

    1
    TrustpilotMid-Market

    Customer reviews and testimonials

    4

    Categories

    5

    Total Tools

    1

    Enterprise

    2

    Mid-Market

    Assessment: Sophisticated marketing and sales technology infrastructure

    Sponsored

    Scripts & Styles

    16 Resources

    14
    Scripts
    2
    Styles
    10
    Async
    1
    Defer

    Top Script Sources

    googletagmanager.com(5)youtube.com(2)widget.trustpilot.com(2)gstatic.com(1)bat.bing.com(1)

    Website Identity

    Bluebird Care UK

    Bluebird Care UK

    Organization
    www.bluebirdcare.co.uk

    244-248 Great Portland Street, Westminster

    W1W 5QX, Westminster, London

    UK

    Location detected: 🇬🇧 United Kingdom, Westminstervia schema_nap
    📧 Microsoft 365en

    Sponsored

    Last analyzed: 28 May 2026 at 12:08

    Historical Analysis & Change Tracking