big4.com.au

https://big4.com.au· First analyzed 07 May 2026· Updated 07 May 2026

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big4.com.au

Mobile

Sponsored

Hosting Provider

Amazon Web Services (AWS)

aws.amazon.com

IP Address

54.153.160.83

Site Location

🇦🇺 Australiavia tld

Server Location

🇦🇺 Sydney, Australia

ASN

AS16509

Organization

AWS EC2 (ap-southeast-2)

Nameservers

dns4.quick.net.au.dns2.quick.net.au.dns1.quick.net.au.dns3.quick.net.au.

Performance

Core Web Vitals

Weight

First Contentful Paint

1.0 s10%

Speed Index

1.4 s10%

Largest Contentful Paint

—25%

Total Blocking Time

0.0 ms30%

Cumulative Layout Shift

0.00025%

1 MB

221 requests

Image Optimization

Lazy LoadWebPResponsiveVercel Image Optimization

0–49

50–89

90–100

Architecture Stack

Hybrid

🔀 Hybrid

Frontend

Framework

Next.js

Infrastructure

Hosting

Amazon Web Services (AWS)

CDN

Vercel Image

Progressive Web App

Web ManifestApple Touch Icon

Technology Stack

11 Technologies Detected

Analytics

Google Analytics

Google Analytics 4

Facebook Pixel

Advertising

Google Ads TikTok Pixel Microsoft Advertising

Meta Frameworks

CSS Frameworks

Tag Managers

Other

Payments

SEO Analysis

C64/100

Meta Tags12/15

Content8/12

Headings3/8

Technical18/25

E-E-A-T0/7

Images4/7

Links5/5

URL5/5

Social5/5

Freshness0/4

Mobile1/4

Indexability3/3

big4.com.aubig4.com.au

BIG4 Caravan Parks and Holiday Parks - Book Direct & Save with BIG4

BIG4 has the largest range of Holiday Accommodation options across Australia includes holiday cabins, units, motorhomes, caravan and camping sites.

Title Length67 chars

Recommended: 50-60 chars (~410px / 580px)

Description Length147 chars

Recommended: 120-160 chars

Issues (2)

• Missing H1 tag — every page should have exactly one H1
• Most images missing alt text (145/147) — critical for accessibility and SEO

9 issues found

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Crawlability

Sitemap

Type: standard

9,110 URLs

robots.txt

3 rules

Sitemap reference found

Allows all crawlers

Local SEO

Local Search Readiness

16/100

Poor

4 12 2

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

Sponsored

AI & LLM Readiness

D46/100

Bot Access

20/25

Machine Read.

10/25

Schema Data

0/25

Citation

16/25

AI Bot Access

14/14 accessible

AI Search

OAI-SearchBot

PerplexityBot

Claude-SearchBot

Gemini-Deep-Research

DuckAssistBot

Training

GPTBot

ClaudeBot

Google-Extended

Meta-ExternalAgent

Bytespiderinfo

Amazonbot

Applebot-Extended

CCBotinfo

Fetch

ChatGPT-User

Machine Readability

llms.txt

llms-full.txt

Semantic HTML

Heading Hierarchy

nav

Text ratio:1%

Words:1,287

Token eff.:Optimal

Sections/1K:4.7

Depth:1/5

Structured Data

No Schema

Citation Readiness

Opening Summary39w

Descriptive Headingsavg 5.3w

Canonical URL

Open Graph3/3

Twitter Card3/3

Language Tag

Publish Date

Author Info

Lists

Tables

TL;DR / Summary

About Page Link

Recommendations (8)

AI readiness recommendation preview...

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Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.

69/100

Passed

Critical

Warnings

Images & Alt Text

18/20

Checks if images have descriptive alt text for screen readers and visually impaired users.

Semantic Structure

13/20

Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.

Forms & Inputs

5/15

Verifies form fields have labels, error messages are clear, and inputs are properly associated.

Color & Contrast

15/15

Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.

Keyboard & Focus

11/15

Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).

ARIA & Roles

7/15

Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

4 recommendations

•Accessibility recommendation preview...

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Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.

68/100

108 mg

CO₂e / view

1.0 MB

Page Weight

70%

Cleaner Than

New Visitor

123 mg

Returning (cached)

62 mg

Annual (10K/mo)

12.9 kg

Emission Segments

Data Center

5 mg

Network

32 mg

Device

71 mg

Resource Breakdown

JavaScript

861.1 KB

Images

85.1 KB

HTML

115.7 KB

Other

4.6 KB

Green Hosting Verified

Amazon Web Services (AWS)

Provider Match

4 recommendations

•Carbon footprint recommendation preview...

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Security Score

20%Critical

Critical / Transactional

HTTPS

No WAF

35d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

DigiCert Inc

Key Algorithm

RSA (2048 bit)

Signature

SHA-256 with RSA

TLS Version

TLSv1.2

HTTP Protocol

HTTP/2

Valid From

12.06.2025

Valid Until

11.06.2026

OCSP Stapling

Enabled

Subject Alternative Names (2)

*.big4.com.aubig4.com.au

SHA-256 Fingerprint

59:8C:8A:DC:3A:A8:B9:55:9D:36:6A:DC:00:E6:3F:DA:46:0D:AB:9D...

Top Recommendations

Security recommendation preview

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Upgrade to view header details

HTTP Headers

Developer Console

cache-control

🔴 No Cache(private, no-cache, no-store, max-age=0, must-revalidate)

content-encoding

📦 Gzip(gzip)

content-security-policy-report-only

default-src https://*.big4.com.au; connect-src 'self' https:...

content-type

text/html; charset=utf-8

cross-origin-opener-policy

same-origin

date

Thu, 07 May 2026 16:19:57 GMT

Good Warning Issue

Email Infrastructure

Microsoft 365

Score

100

SPF

DKIM

DMARC

DMARC Policy

Reject (Strictest)

MX Records (1)

big4-com-au.mail.protection.outlook.com

Domain Information

big4.com.au

Last Updated

05.04.2026

Registrar

Discount Domain Name Services Pty Ltd

DNSSEC

Not Enabled

Privacy & Compliance

Cookie Consent Banner

GDPR Indicators

Data Protection Officer mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.

77/100

Mobile Friendly1 breakpoint

Viewport Meta

The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.

Responsive Design

Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.

Touch Icons

Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.

Readable Font Size

Base font size should be at least 16px on mobile to ensure text is readable without zooming.

Relative Units

Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.

No H-Scroll Risk

No elements wider than the viewport that would cause horizontal scrolling on mobile devices.

Tap Targets OK

Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.

No Fixed Widths

No elements with fixed pixel widths that could overflow on smaller screens and break the layout.

Viewport

width=device-width, initial-scale=1

1 recommendation

•Mobile compatibility recommendation preview...

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Typography & Readability

Poppins

WCAG Partial

52/100

Readability

/30

17/30

14px · LH 1.29

Hierarchy

/20

7/20

WCAG

/25

17/25

1:1 min contrast

Performance

/25

11/25

1 font · 12 req

Heading Font

Poppins

Sans

Body Font

Poppins

Sans14px

Contrast Ratio

1:1

29 issues

Reading Comfort

~42 CPL

Narrow lines

52px

20px

14px

⚠️ Small text: 14px may strain on mobile. Use ≥16px for WCAG compliance.

⚠️ Tight line spacing (1.29). Increase to 1.4–1.6 for better readability.

⚠️ Partial contrast: 29 elements below WCAG AA threshold (min 1.0:1).

❌ Missing H1: Every page should have exactly one H1 element for SEO and accessibility.

✅ Lean font stack: 1 font families keeps load times fast.

⚠️ Missing font-display: swap — users may see invisible text while fonts load (FOIT).

Buy on MyFontsFlesch 65

Color Palette

9 unique colors

3.66:1 AA Large Light

#ffffff

Background· 36.10000000000001%

#84877b

Other· 9.6%

#0065b3

Primary· 23.2%

#4e432c

Secondary· 8.3%

#261f17

Secondary· 6.5%

#0f110b

Secondary· 6.3%

#2b3725

Secondary· 5.9%

#89bdaa

Secondary· 2.4%

Business & Marketing Stack

7 Tools Detected

Enterprise

Behavior Analytics

Google Tag ManagerFree

Google AnalyticsFree

ContentsquareEnterprise

User behavior and product analytics

Advertising

Facebook PixelMid-Market

TikTok PixelMid-Market

Microsoft AdsEnterprise

Ad platforms and retargeting pixels

Social Media

Facebook SDKFree

Social widgets and sharing tools

Sponsored

Scripts & Styles

30 Resources

Scripts

Styles

Async

Defer

Top Script Sources

googletagmanager.com(5)analytics.tiktok.com(3)assets.big4.com.au(3)cdn.us.heap-api.com(2)bat.bing.com(2)

Website Identity

big4.com.au

Location detected: 🇦🇺 Australiavia tld

Discount Domain Name Services Pty Ltd📧 Microsoft 365en

Social Profiles

Facebook X (Twitter)Instagram LinkedIn YouTube

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Last analyzed: 07 May 2026 at 16:20

Historical Analysis & Change Tracking