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beautycarechoices.com

https://beautycarechoices.com· First analyzed 28 May 2026· Updated 28 May 2026
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beautycarechoices.com
Desktop screenshot of beautycarechoices.com
Mobile screenshot of beautycarechoices.com
Mobile

Sponsored

Hosting Provider

IP Address

45.223.28.12

Site Location

🇺🇸 United Statesvia ip

Server Location

🇺🇸 San Mateo, United States

ASN

AS19551

Organization

Incapsula Inc

Server

Apache

CDN

CDN

Nameservers

ns-cloud-b4.googledomains.com.ns-cloud-b2.googledomains.com.ns-cloud-b1.googledomains.com.ns-cloud-b3.googledomains.com.

Performance

96

Core Web Vitals

Weight

First Contentful Paint
1.1 s10%
Speed Index
1.4 s10%
Largest Contentful Paint
25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
1 MB
129 requests

Image Optimization

Lazy LoadWebPResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Infrastructure
Hosting
Incapsula Inc
CDN
CDN

Progressive Web App

Web ManifestApple Touch IconTheme Color

Technology Stack

17 Technologies Detected

Frameworks

1

Libraries

1

UI Components

1

CSS Frameworks

1

Icon Libraries

1

Tag Managers

1

Email Marketing

1

Payments

1

Web Servers

1

Languages

1

Security

1

SEO Analysis

B78/100
23
5
0
Meta Tags15/15
Content8/12
Headings8/8
Technical20/25
E-E-A-T2/7
Images6/7
Links5/5
URL5/5
Social3/5
Freshness0/4
Mobile3/4
Indexability3/3
B
beautycarechoices.combeautycarechoices.com

Beauty Care Choices | Haircare, Skincare, Makeup, Wellness

Shop Haircare, Skincare, Makeup, Nails, & Wellness. Free Shipping & Samples on Order $59+. Buy Goldwell, Redken, Dermalogica, & More.

Title Length58 chars

Recommended: 50-60 chars (~345px / 580px)

Description Length133 chars

Recommended: 120-160 chars

Issues (0)

    Crawlability

    Sitemap

    Type: index

    7 URLs

    7 sub-sitemaps

    robots.txt

    35 rules

    Sitemap reference found

    Local SEO

    Local Search Readiness

    23/100
    Needs Work
    6 12

    Sponsored

    AI & LLM Readiness

    D52/100
    Bot Access
    18/25
    Machine Read.
    13/25
    Schema Data
    7/25
    Citation
    14/25

    AI Bot Access

    12/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User

    Machine Readability

    llms.txt
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    navheader/footer
    Text ratio:3%
    Words:484
    Token eff.:Optimal
    Sections/1K:18.6
    Depth:2/5

    Structured Data

    2 JSON-LD
    Organization×1.1WebSiteSearchAction
    sameAs entity links

    Citation Readiness

    Opening Summary966w
    Descriptive Headingsavg 10.2w
    Canonical URL
    Open Graph3/3
    Twitter Card0/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (7)
    AI readiness recommendation preview...

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    A
    88/100
    15
    Passed
    0
    Critical
    1
    Warnings
    Images & Alt Text
    20/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    20/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    15/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    14/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    15/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    4/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    47/100
    B
    128 mg
    CO₂e / view
    1.0 MB
    Page Weight
    70%
    Cleaner Than
    New Visitor
    147 mg
    vs
    Returning (cached)
    73 mg
    Annual (10K/mo)
    15.4 kg
    Emission Segments
    Data Center
    29 mg
    Network
    31 mg
    Device
    69 mg
    Resource Breakdown
    JavaScript
    462.5 KB
    Images
    517.4 KB
    CSS
    39.5 KB
    Fonts
    2.0 KB
    HTML
    11.6 KB
    Other
    4.0 KB
    Green Hosting Not Verified
    Incapsula Inc
    6 recommendations
    • Carbon footprint recommendation preview...
    F

    Security Score

    0%Critical
    Critical / Transactional

    HTTPS

    WAF

    208d

    Certificate Details

    Type

    Extended Validation (EV)

    Certificate Authority

    GoDaddy.com, Inc.

    Key Algorithm

    RSA (2048 bit)

    Signature

    SHA-256 with RSA

    TLS Version

    TLSv1.3

    HTTP Protocol

    HTTP/2

    Valid From

    20.11.2025

    Valid Until

    22.12.2026

    OCSP Stapling

    Enabled

    Subject Alternative Names (5)

    www.beautycarechoices.combeautycarechoices.comstage.beautycarechoices.comtrk.beautycarechoices.comadmin.beautycarechoices.com

    SHA-256 Fingerprint

    E0:07:D7:DB:90:C2:E8:67:4B:55:90:32:B8:9E:21:B8:90:88:7E:A3...

    Top Recommendations

    Security recommendation preview

    HTTP Headers

    Developer Console

    cache-control
    🔴 No Cache(no-store, no-cache, must-revalidate)
    content-encoding
    📦 Gzip(gzip)
    content-type
    text/html; charset=utf-8
    date
    Thu, 28 May 2026 22:57:43 GMT
    expires
    Thu, 19 Nov 1981 08:52:00 GMT
    pragma
    no-cache
    Good Warning Issue

    Email Infrastructure

    Microsoft 365

    Score

    100

    SPF
    DKIM
    DMARC

    DMARC Policy

    Reject (Strictest)

    MX Records (1)

    beautycarechoices-com.mail.protection.outlook.com

    Domain Information

    beautycarechoices.com

    Domain Age
    20y 8m

    Created

    30.09.2005

    Expires

    30.09.2026

    Last Updated

    15.09.2025

    Registrar

    Squarespace Domains II LLC

    DNSSEC
    Not Enabled

    Privacy & Compliance

    Cookie Consent Banner
    Privacy Policy
    Terms of Service

    GDPR Indicators

    Privacy policy page linked

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    B
    72/100
    Mobile Friendly1 breakpoint
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    user-scalable=yes, width=device-width, initial-scale=1
    1 recommendation
    • Mobile compatibility recommendation preview...

    Typography & Readability

    Verdana

    WCAG Partial
    57/100
    Readability
    /30
    14/30

    12px · LH --

    Hierarchy
    /20
    10/20

    1.25x ratio · ✓ H1→H6

    WCAG
    /25
    17/25

    2:1 min contrast

    Performance
    /25
    16/25

    1 font · 4 req

    Heading Font

    Verdana

    Sans15px

    Body Font

    Verdana

    Sans12px

    Contrast Ratio

    2:1

    3 issues

    Reading Comfort

    Single Font Family

    left aligned
    15px
    h1
    15px
    h2
    14px
    h3
    Minor Second
    Scale

    ❌ Critical: 12px body text is too small. Minimum 14px, recommend 16px+.

    ⚠️ Partial contrast: 3 elements below WCAG AA threshold (min 2.0:1).

    ✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

    ⚠️ Weak hierarchy: Headlines should be ≥2x body size for clear visual structure.

    ✅ Lean font stack: 1 font families keeps load times fast.

    ✅ Smart font loading: font-display: swap prevents invisible text during load (FOIT).

    Color Palette

    6 unique colors
    4.31:1 AA Large Light
    #ffffff
    Primary· 54.400000000000006%
    #7b7a73
    Other· 3.8%
    #b8be9c
    Secondary· 8.3%
    #b1d4c9
    Secondary· 5.8%
    #e0ddd7
    Secondary· 5.2%

    Business & Marketing Stack

    8 Tools Detected

    Enterprise

    Behavior Analytics

    3

    User behavior and product analytics

    Feedback & Surveys

    1

    Survey and feedback collection tools

    Advertising

    3

    Ad platforms and retargeting pixels

    Social Media

    1

    Social widgets and sharing tools

    4

    Categories

    8

    Total Tools

    1

    Enterprise

    2

    Mid-Market

    Assessment: Sophisticated marketing and sales technology infrastructure

    Sponsored

    Scripts & Styles

    29 Resources

    20
    Scripts
    9
    Styles
    17
    Async
    1
    Defer

    Top Script Sources

    cdn.searchspring.net(4)googletagmanager.com(3)local(3)s.pinimg.com(2)connect.facebook.net(2)

    Website Identity

    Beauty Care Choices

    Beauty Care Choices

    Organization

    For 20 years Beauty Care Choices has taken pride in helping shoppers locate products that they once found in a salon, but now have trouble locating at their favorite store.

    Location detected: 🇺🇸 United Statesvia ip
    Squarespace Domains II LLC📧 Microsoft 365en

    Sponsored

    Last analyzed: 28 May 2026 at 22:58

    Historical Analysis & Change Tracking