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badgerbalm.com

https://badgerbalm.com· First analyzed 09 May 2026· Updated 09 May 2026
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badgerbalm.com
Desktop screenshot of badgerbalm.com
Mobile screenshot of badgerbalm.com
Mobile

Sponsored

Hosting Provider

Shopify
shopify.com

IP Address

23.227.38.32

Site Location

🇨🇦 Canadavia ip

Server Location

🇨🇦 Ottawa, Canada

ASN

AS13335

Organization

Shopify, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

ns25.domaincontrol.com.ns26.domaincontrol.com.

Performance

99

Core Web Vitals

Weight

First Contentful Paint
802 ms10%
Speed Index
1.0 s10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
2.3 MB
324 requests

Image Optimization

Lazy LoadResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Shopify
ecommerce
Badger ProductionCustom
Shopify Theme

Detected Apps

KlaviyoGorgiasUpsell & Cross SellFacebook ChannelInstagram Shopping+1 more

Technology Stack

21 Technologies Detected

Analytics

4
Google Analytics
Google Analytics 4
Facebook PixelMicrosoft Clarity

Advertising

4
Google AdsGoogle AdSensePinterest TagMicrosoft Advertising

CSS Frameworks

2
Tailwind CSS
Ant Design

Fonts

2
Google FontsAdobe Fonts (Typekit)

Customer Support

2
GorgiasZendesk

Libraries

1
jQueryv3.4.1

UI Components

1
Slick Carousel

Other

1
lazysizes

Tag Managers

1
Google Tag Manager

Email Marketing

1
Klaviyo

CDN

1
Cloudflare

Security

1
reCAPTCHA

SEO Analysis

B78/100
25
5
0
Meta Tags14/15
Content8/12
Headings8/8
Technical22/25
E-E-A-T2/7
Images4/7
Links5/5
URL5/5
Social5/5
Freshness0/4
Mobile2/4
Indexability3/3
B
badgerbalm.combadgerbalm.com

BADGER | Organic Skincare and Mineral Sunscreens – Badger

Manufacturers of trusted mineral sunscreens and organic skincare, crafted with simple ingredients from nature. Family-owned and operated since 1995. Free gif...

Description truncated.
Title Length57 chars

Recommended: 50-60 chars (~350px / 580px)

Description Length185 chars

Recommended: 120-160 chars

Issues (0)

    5 issues found

    Upgrade to view details

    Crawlability

    Sitemap

    Type: index

    5 URLs

    5 sub-sitemaps

    robots.txt

    166 rules

    Sitemap reference found

    Local SEO

    Local Search Readiness

    21/100
    Needs Work
    5 13

    Sponsored

    AI & LLM Readiness

    D57/100
    Bot Access
    20/25
    Machine Read.
    15/25
    Schema Data
    8/25
    Citation
    14/25

    AI Bot Access

    14/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User

    Machine Readability

    llms.txtvalid
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    Text ratio:1%
    Words:923
    Token eff.:Optimal

    Structured Data

    6 JSON-LD
    Organization×1.1WebSiteProduct(min)SearchAction
    sameAs entity links

    Citation Readiness

    Opening Summary47w
    Descriptive Headingsavg 4.7w
    Canonical URL
    Open Graph3/3
    Twitter Card3/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (10)
    AI readiness recommendation preview...
    Upgrade to view recommendations

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    A+
    90/100
    16
    Passed
    3
    Critical
    0
    Warnings
    Images & Alt Text
    18/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    15/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    15/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    15/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    15/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    12/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    57/100
    D
    240 mg
    CO₂e / view
    2.3 MB
    Page Weight
    30%
    Cleaner Than
    New Visitor
    275 mg
    vs
    Returning (cached)
    137 mg
    Annual (10K/mo)
    28.8 kg
    Emission Segments
    Data Center
    12 mg
    Network
    71 mg
    Device
    158 mg
    Resource Breakdown
    JavaScript
    1.5 MB
    Images
    447.0 KB
    CSS
    164.7 KB
    Fonts
    141.2 KB
    HTML
    64.2 KB
    Other
    30.0 KB
    Green Hosting Verified
    Cloudflare
    GWF Verified
    5 recommendations
    • •Carbon footprint recommendation preview...
    Upgrade to view recommendations
    A

    Security Score

    81%Very Good
    Interactive

    HTTPS

    WAF

    55d

    Certificate Details

    Type

    Domain Validated (DV)

    Certificate Authority

    Let's Encrypt

    Key Algorithm

    ECDSA (secp256r1) (256 bit)

    Signature

    ECDSA with SHA-384

    TLS Version

    TLSv1.3

    HTTP Protocol

    HTTP/2+H3

    Valid From

    05.04.2026

    Valid Until

    04.07.2026

    Subject Alternative Names (1)

    www.badgerbalm.com

    SHA-256 Fingerprint

    52:90:71:0B:4C:E7:F8:76:13:3B:34:1B:09:57:6F:9B:27:36:82:AF...

    Upgrade to view header details

    HTTP Headers

    Developer Console

    alt-svc
    h3=":443"; ma=86400
    cf-cache-status
    DYNAMIC
    cf-ray🇫🇷 Paris
    9f8ea42549ca0216-CDG
    content-encoding
    ⚡ Brotli(br)
    content-language
    en-US
    content-length
    65431
    Good Warning Issue

    Email Infrastructure

    Microsoft 365

    Score

    100

    SPF
    DKIM
    DMARC

    DMARC Policy

    Reject (Strictest)

    MX Records (1)

    badgerbalm-com.mail.protection.outlook.com

    Domain Information

    badgerbalm.com

    Domain Age
    27y 1m

    Created

    22.03.1999

    Expires

    22.03.2027

    Last Updated

    22.03.2026

    Registrar

    GoDaddy.com, LLC

    DNSSEC
    Not Enabled

    Privacy & Compliance

    Cookie Information

    Cookie Consent Banner
    Cookie Information
    Privacy Policy
    Terms of Service

    GDPR Indicators

    Cookie consent banner detected
    CMP: Cookie Information
    Privacy policy page linked
    Data Protection Officer mentioned

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    B
    79/100
    Mobile Friendly22 breakpoints
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    width=device-width,initial-scale=1
    1 recommendation
    • •Mobile compatibility recommendation preview...
    Upgrade to view recommendations

    Typography & Readability

    Badger Apothecaria + Brandon Text

    WCAG AA
    80/100
    Readability
    /30
    26/30

    21px · LH 1.50

    Hierarchy
    /20
    15/20

    2.29x ratio

    WCAG
    /25
    21/25

    5.97:1 min contrast

    Performance
    /25
    18/25

    2 fonts · 6 req

    Heading Font

    Badger Apothecaria

    Sans48px

    Body Font

    Brandon Text

    Sans21px

    Contrast Ratio

    5.97:1

    WCAG AA (≥4.5:1)

    Reading Comfort

    ~45 CPL

    Optimal (45–75)
    48px
    h1
    58px
    h2
    48px
    h3
    21px
    p
    Minor Second
    Scale

    ✅ Excellent readability: 21px body text is ideal for all devices.

    ✅ Optimal line spacing: 1.50 ratio (ideal range 1.4–1.6).

    ✅ Optimal line length: ~45 chars/line (ideal 45–75 CPL).

    ⚠️ Hard to read: Flesch score 44/100. Simplify sentences for wider reach.

    ✅ WCAG AA contrast: All text meets 4.5:1 ratio (min 6.0:1).

    ⚠️ Minor heading issue: 0 level skip(s) detected. Maintain sequential order for screen readers.

    Buy on MyFontsFluid TypeFlesch 44

    Color Palette

    7 unique colors
    12.63:1 AAA Dark
    #333333
    Other· 70.49999999999999%
    #ffffff
    Background· 17.700000000000003%
    #006b55
    Primary· 0%
    #0e1216
    Secondary· 3.3%
    #725239
    Secondary· 2.9%
    #165649
    Accent· 2.2%

    Business & Marketing Stack

    8 Tools Detected

    Enterprise

    Marketing Automation

    1
    KlaviyoE-commerce

    Email marketing and automation platforms

    Customer Support

    1
    GorgiasE-commerce

    Live chat and helpdesk tools

    Behavior Analytics

    3
    Google AnalyticsFree
    Microsoft ClarityFree
    Google Tag ManagerFree

    User behavior and product analytics

    Advertising

    3
    Facebook PixelMid-Market
    Pinterest AdsMid-Market
    Microsoft AdsEnterprise

    Ad platforms and retargeting pixels

    4

    Categories

    8

    Total Tools

    1

    Enterprise

    2

    Mid-Market

    Assessment: Sophisticated marketing and sales technology infrastructure

    Ad Networks

    Google AdSense

    Sponsored

    Scripts & Styles

    30 Resources

    20
    Scripts
    10
    Styles
    18
    Async
    0
    Defer

    Top Script Sources

    googletagmanager.com(2)s.pinimg.com(2)connect.facebook.net(2)cdn.506.io(2)bundle.conversionbear.com(1)

    Website Identity

    Badger

    Badger

    Organization
    www.badgerbalm.com
    27 years old
    Location detected: 🇨🇦 Canadavia ip
    GoDaddy.com, LLC📧 Microsoft 365en

    Sponsored

    Last analyzed: 09 May 2026 at 06:28

    Historical Analysis & Change Tracking