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axa.ch

https://axa.ch· First analyzed 02 May 2026· Updated 02 May 2026
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axa.ch
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Mobile screenshot of axa.ch
Mobile

Sponsored

Hosting Provider

AXA Technology Services Switzerland AG

IP Address

194.40.0.53

Site Location

🇨🇭 Winterthur, Switzerlandvia schema_nap

Server Location

🇨🇭 Winterthur, Switzerland

ASN

AS32787

Organization

AXA Technology Services Switzerland AG

Server

Apache

Nameservers

dns3.swisscom.com.dns1.swisscom.com.dns2.swisscom.com.

Performance

78

Core Web Vitals

Weight

First Contentful Paint
2.6 s10%
Speed Index
3.3 s10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
511 KB
50 requests

Image Optimization

Lazy LoadWebPResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Adobe Experience Manager

Progressive Web App

Web ManifestApple Touch IconTheme Color

Technology Stack

4 Technologies Detected

CSS Frameworks

1
Tailwind CSS

Analytics

1
Google Analytics

Tag Managers

1
Google Tag Manager

Web Servers

1
Apache

SEO Analysis

A86/100
26
2
0
Meta Tags15/15
Content11/12
Headings8/8
Technical23/25
E-E-A-T2/7
Images6/7
Links5/5
URL5/5
Social5/5
Freshness0/4
Mobile3/4
Indexability3/3
A
axa.chaxa.ch

AXA – insurance & pension provision in Switzerland

At AXA, you’ll find insurance & pension provision for Switzerland that suit you, whether liability insurance or car insurance.

Title Length50 chars

Recommended: 50-60 chars (~297px / 580px)

Description Length127 chars

Recommended: 120-160 chars

Issues (0)

    2 issues found

    Upgrade to view details

    Crawlability

    Sitemap

    Type: index

    3 URLs

    3 sub-sitemaps

    robots.txt

    3 rules

    Sitemap reference found

    Allows all crawlers

    Local SEO

    Local Search Readiness

    40/100
    Fair
    10 12

    Sponsored

    AI & LLM Readiness

    D47/100
    Bot Access
    20/25
    Machine Read.
    8/25
    Schema Data
    5/25
    Citation
    14/25

    AI Bot Access

    14/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User

    Machine Readability

    llms.txt
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    nav
    Text ratio:3%
    Words:953
    Token eff.:Optimal
    Depth:1/5

    Structured Data

    2 JSON-LD
    Organization×1.1Product(min)
    sameAs entity links

    Citation Readiness

    Opening Summary222w
    Descriptive Headingsavg 5w
    Canonical URL
    Open Graph3/3
    Twitter Card3/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (10)
    AI readiness recommendation preview...
    Upgrade to view recommendations

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    A
    82/100
    13
    Passed
    3
    Critical
    1
    Warnings
    Images & Alt Text
    20/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    17/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    15/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    15/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    11/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    4/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
    1 recommendation
    • •Accessibility recommendation preview...
    Upgrade to view recommendations

    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    64/100
    A
    63 mg
    CO₂e / view
    510.6 KB
    Page Weight
    90%
    Cleaner Than
    New Visitor
    72 mg
    vs
    Returning (cached)
    36 mg
    Annual (10K/mo)
    7.6 kg
    Emission Segments
    Data Center
    14 mg
    Network
    15 mg
    Device
    34 mg
    Resource Breakdown
    JavaScript
    256.9 KB
    Images
    50.0 KB
    CSS
    29.2 KB
    Fonts
    87.9 KB
    HTML
    34.6 KB
    Other
    51.9 KB
    Green Hosting Not Verified
    AXA Technology Services Switzerland AG
    4 recommendations
    • •Carbon footprint recommendation preview...
    Upgrade to view recommendations
    A+

    Security Score

    96%Excellent
    Static / Informational

    HTTPS

    No WAF

    183d

    Certificate Details

    Type

    Organization Validated (OV)

    Certificate Authority

    DigiCert Inc

    Key Algorithm

    RSA (2048 bit)

    Signature

    SHA-256 with RSA

    TLS Version

    TLSv1.3

    HTTP Protocol

    HTTP/2

    Valid From

    17.04.2026

    Valid Until

    01.11.2026

    OCSP Stapling

    Enabled

    Subject Alternative Names (14)

    www.axa.chaxa.chapp.axa.chlogin.axa.chmyaxa.axa.chmyaxa.chmyright.chsecure.axa.ch+6 more

    SHA-256 Fingerprint

    2C:9C:3E:17:45:D6:AF:E7:30:C3:0A:7A:2C:1B:1D:55:E3:79:A4:A9...

    Upgrade to view header details

    HTTP Headers

    Developer Console

    accept-ranges
    bytes
    cache-control
    🔴 No Cache(no-cache)
    content-encoding
    📦 Gzip(gzip)
    content-security-policy
    default-src * 'self' data: 'unsafe-inline' 'unsafe-eval' blo...
    content-security-policy-report-only
    default-src https://*.axa.ch blob: data: https://*.axa.ch; s...
    content-type
    text/html; charset=UTF-8
    Good Warning Issue

    Email Infrastructure

    Custom Mail Server

    Score

    75

    SPF
    DKIM
    DMARC

    DMARC Policy

    Reject (Strictest)

    MX Records (2)

    mxb-00181c02.gslb.pphosted.com
    mxa-00181c02.gslb.pphosted.com

    Domain Information

    axa.ch

    DNSSEC
    Not Enabled

    Privacy & Compliance

    Cookie Consent Banner
    Privacy Policy
    Terms of Service

    GDPR Indicators

    Cookie consent banner detected

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    B
    73/100
    Mobile Friendly94 breakpoints
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    width=device-width, initial-scale=1.0, shrink-to-fit=no, user-scalable=no, minimum-scale=1.0, maximum-scale=1.0
    2 recommendations
    • •Mobile compatibility recommendation preview...
    Upgrade to view recommendations

    Typography & Readability

    Publico Headline + Source Sans Pro

    WCAG Partial
    79/100
    Readability
    /30
    24/30

    18px · LH 1.50

    Hierarchy
    /20
    19/20

    3.44x ratio · ✓ H1→H6

    WCAG
    /25
    18/25

    3.25:1 min contrast

    Performance
    /25
    18/25

    2 fonts · 4 req

    Heading Font

    Publico Headline

    Sans62px

    Body Font

    Source Sans Pro

    Sans18px

    Contrast Ratio

    3.25:1

    2 issues

    Reading Comfort

    ~35 CPL

    Narrow lines
    62px
    h1
    62px
    h2
    36px
    h3
    18px
    p

    ✅ Excellent readability: 18px body text is ideal for all devices.

    ✅ Optimal line spacing: 1.50 ratio (ideal range 1.4–1.6).

    ⚠️ Partial contrast: 2 elements below WCAG AA threshold (min 3.2:1).

    ✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

    ✅ Strong hierarchy: Headlines are 3.4x larger than body text.

    ✅ Lean font stack: 2 font families keeps load times fast.

    Buy on MyFonts

    Color Palette

    10 unique colors
    7.55:1 AAA Light
    #ffffff
    Primary· 25.000000000000004%
    #5c5251
    Text· 6.3%
    #00008e
    Primary· 17.2%
    #413331
    Text· 10.6%
    #19192f
    Secondary· 9%
    #cab399
    Secondary· 6.8%
    #d9d3c1
    Secondary· 6.6%
    #82614e
    Secondary· 6.5%

    Business & Marketing Stack

    2 Tools Detected

    Growing

    Behavior Analytics

    2
    Google Tag ManagerFree
    Google AnalyticsFree

    User behavior and product analytics

    1

    Categories

    2

    Total Tools

    0

    Enterprise

    0

    Mid-Market

    Assessment: Growing marketing technology adoption

    Sponsored

    Scripts & Styles

    27 Resources

    17
    Scripts
    10
    Styles
    1
    Async
    0
    Defer

    Top Script Sources

    local(16)load.trk.axa.ch(1)

    Website Identity

    AXA Insurance Ltd

    AXA Insurance Ltd

    Organization
    +41800809809
    www.axa.ch/en/private-customers.html

    General-Guisan-Strasse 40, Winterthur

    8400, Winterthur

    CH

    Location detected: 🇨🇭 Switzerland, Winterthurvia schema_nap
    en

    Sponsored

    Last analyzed: 02 May 2026 at 10:01

    Historical Analysis & Change Tracking