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avivainvestors.com

https://avivainvestors.com· First analyzed 21 May 2026· Updated 21 May 2026
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avivainvestors.com
Desktop screenshot of avivainvestors.com
Mobile screenshot of avivainvestors.com
Mobile

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Hosting Provider

Amazon Web Services (AWS)
aws.amazon.com

IP Address

76.223.81.247

Site Location

🇺🇸 United Statesvia ip

Server Location

🇺🇸 Seattle, United States

ASN

AS16509

Organization

AWS Global Accelerator (GLOBAL)

CDN

Akamai

WAF

Akamai

Nameservers

udns1.cscdns.net.udns2.cscdns.uk.

Performance

99

Core Web Vitals

Weight

First Contentful Paint
776 ms10%
Speed Index
1.0 s10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
451 KB
59 requests

Image Optimization

Lazy LoadResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Adobe Experience Manager

Technology Stack

5 Technologies Detected

CSS Frameworks

2
Tailwind CSS
Normalize.css

Other

1
Highcharts

Analytics

1
Google Analytics

Security

1
reCAPTCHA

SEO Analysis

A80/100
23
5
1
Meta Tags14/15
Content11/12
Headings8/8
Technical22/25
E-E-A-T2/7
Images2/7
Links5/5
URL5/5
Social2/5
Freshness2/4
Mobile4/4
Indexability3/3
A
avivainvestors.comavivainvestors.com

Investment Products and Capabilities - Aviva Investors

Whether you’re an institutional or private investor, a commercial borrower, or an intermediary, our tailored investment capabilities are designed to help you...

Description truncated.
Title Length54 chars

Recommended: 50-60 chars (~322px / 580px)

Description Length191 chars

Recommended: 120-160 chars

Issues (1)

  • • Most images missing alt text (24/26) — critical for accessibility and SEO

6 issues found

Upgrade to view details

Crawlability

Sitemap

Type: index

42 URLs

42 sub-sitemaps

robots.txt

3 rules

Sitemap reference found

Allows all crawlers

Local SEO

Local Search Readiness

17/100
Poor
5 12 1

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

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AI & LLM Readiness

D54/100
Bot Access
20/25
Machine Read.
14/25
Schema Data
4/25
Citation
16/25

AI Bot Access

14/14 accessible
AI Search
OAI-SearchBot
PerplexityBot
Claude-SearchBot
Gemini-Deep-Research
DuckAssistBot
Training
GPTBot
ClaudeBot
Google-Extended
Meta-ExternalAgent
Bytespiderinfo
Amazonbot
Applebot-Extended
CCBotinfo
Fetch
ChatGPT-User

Machine Readability

llms.txt
llms-full.txt
Semantic HTML
Heading Hierarchy
navheader/footer
Text ratio:13%
Words:2,200
Token eff.:Optimal
Sections/1K:15.9
Depth:2/5

Structured Data

Microdata
Organization×1.1microdataWebSitemicrodataSearchActionmicrodata

Citation Readiness

Opening Summary26w
Descriptive Headingsavg 5.7w
Canonical URL
Open Graph2/3
Twitter Card0/3
Language Tag
Publish Date
Author Info
Lists
Tables
TL;DR / Summary
About Page Link
Recommendations (7)
AI readiness recommendation preview...
Upgrade to view recommendations

Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
A
87/100
15
Passed
2
Critical
0
Warnings
Images & Alt Text
15/20
Checks if images have descriptive alt text for screen readers and visually impaired users.
Semantic Structure
20/20
Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
Forms & Inputs
15/15
Verifies form fields have labels, error messages are clear, and inputs are properly associated.
Color & Contrast
15/15
Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
Keyboard & Focus
13/15
Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
ARIA & Roles
9/15
Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
1 recommendation
  • •Accessibility recommendation preview...
Upgrade to view recommendations

Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
75/100
A
46 mg
CO₂e / view
451.2 KB
Page Weight
90%
Cleaner Than
New Visitor
52 mg
vs
Returning (cached)
26 mg
Annual (10K/mo)
5.5 kg
Emission Segments
Data Center
2 mg
Network
13 mg
Device
30 mg
Resource Breakdown
JavaScript
155.6 KB
Images
233.9 KB
CSS
47.5 KB
HTML
13.9 KB
Other
300 B
Green Hosting Verified
Amazon Web Services (AWS)
Provider Match
4 recommendations
  • •Carbon footprint recommendation preview...
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B

Security Score

71%Good
Interactive

HTTPS

WAF

146d

Certificate Details

Type

Extended Validation (EV)

Certificate Authority

Sectigo Limited

Key Algorithm

RSA (2048 bit)

Signature

SHA-256 with RSA

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2

Valid From

14.10.2025

Valid Until

14.10.2026

OCSP Stapling

Enabled

Subject Alternative Names (20)

cert01.uk.aviva.comadviserhub.aviva.comadviserhubapps.aviva.comadvisers.friendslife.co.ukaims.avivainvestors.comaimsti.avivainvestors.comannuity-messaging.aviva.co.ukapi.aviva.co.uk+12 more

SHA-256 Fingerprint

10:E1:D1:69:56:1E:03:6C:4B:4E:2E:ED:8C:A7:90:E2:C6:F0:91:DD...

Top Recommendations

Security recommendation preview

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Upgrade to view header details

HTTP Headers

Developer Console

accept-ranges
bytes
content-encoding
📦 Gzip(gzip)
content-length
13936
content-security-policy
frame-ancestors 'self';
content-type
text/html; charset=UTF-8
date
Thu, 21 May 2026 07:40:23 GMT
Good Warning Issue

Email Infrastructure

Custom Mail Server

Score

100

SPF
DKIM
DMARC

DMARC Policy

Reject (Strictest)

MX Records (2)

cluster8.eu.messagelabs.com
cluster8a.eu.messagelabs.com

Domain Information

avivainvestors.com

Domain Age
18y 4m

Created

14.01.2008

Expires

14.01.2027

Last Updated

14.05.2026

Registrar

CSC Corporate Domains, Inc.

DNSSEC
Not Enabled

Privacy & Compliance

OneTrust

Cookie Consent Banner
OneTrust
Privacy Policy
Terms of Service

GDPR Indicators

Cookie consent banner detected
CMP: OneTrust
Privacy policy page linked

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
C
62/100
Mobile Friendly1 breakpoint
Viewport Meta
The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
Responsive Design
Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
Touch Icons
Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
Readable Font Size
Base font size should be at least 16px on mobile to ensure text is readable without zooming.
Relative Units
Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
No H-Scroll Risk
No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
Tap Targets OK
Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
No Fixed Widths
No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
Viewport
width=device-width,initial-scale=1
2 recommendations
  • •Mobile compatibility recommendation preview...
Upgrade to view recommendations

Typography & Readability

source_sans_pro_vf

WCAG AA
76/100
Readability
/30
20/30

16px · LH 1.50

Hierarchy
/20
20/20

4.75x ratio · ✓ H1→H6

WCAG
/25
21/25

6.7:1 min contrast

Performance
/25
15/25

2 fonts · 1 req

Heading Font

source_sans_pro_vf

Sans76px

Body Font

source_sans_pro_vf

Sans16px

Contrast Ratio

6.7:1

WCAG AA (≥4.5:1)

Reading Comfort

~34 CPL

Narrow lines
76px
h1
32px
h2
20px
h3
20px
h4
16px
p

✅ Excellent readability: 16px body text is ideal for all devices.

✅ Optimal line spacing: 1.50 ratio (ideal range 1.4–1.6).

❌ Very complex text: Flesch score 15/100. Consider shorter sentences and simpler words.

✅ WCAG AA contrast: All text meets 4.5:1 ratio (min 6.7:1).

✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

✅ Strong hierarchy: Headlines are 4.8x larger than body text.

Buy on MyFontsFlesch 15

Color Palette

12 unique colors
14.35:1 AAA Light
#dad8d7
Other· 18.3%
#050505
Text· 16.9%
#fcd703
Primary· 10.1%
#2e3b3f
Secondary· 9.8%
#c2bfb5
Secondary· 8.4%
#b4ab85
Secondary· 0.8%
#f4eaac
Accent· 0.1%

Business & Marketing Stack

2 Tools Detected

Advanced

Behavior Analytics

1
Google AnalyticsFree

User behavior and product analytics

Privacy & Cookies

1
OneTrustEnterprise

Cookie consent and privacy compliance tools

2

Categories

2

Total Tools

1

Enterprise

0

Mid-Market

Assessment: Well-developed marketing technology stack

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Scripts & Styles

24 Resources

14
Scripts
10
Styles
11
Async
2
Defer

Top Script Sources

assets.adobedtm.com(7)static.aviva.io(4)rum.hlx.page(1)avivainvestors.com(1)cdn-ukwest.onetrust.com(1)

Website Identity

avivainvestors.com

18 years old
Location detected: 🇺🇸 United Statesvia ip
CSC Corporate Domains, Inc.en-DE

Social Profiles

LinkedIn

Sponsored

Last analyzed: 21 May 2026 at 07:40

Historical Analysis & Change Tracking