assemblylabel.com

https://assemblylabel.com· First analyzed 20 May 2026· Updated 20 May 2026

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assemblylabel.com

Mobile

Sponsored

Hosting Provider

Shopify

shopify.com

IP Address

23.227.38.65

Site Location

🇦🇺 Alexandria, Australiavia schema_nap

Server Location

🇨🇦 Ottawa, Canada

ASN

AS13335

Organization

Shopify, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

ns48.domaincontrol.com.ns47.domaincontrol.com.

Performance

Core Web Vitals

Weight

First Contentful Paint

1.3 s10%

Speed Index

1.7 s10%

Largest Contentful Paint

—25%

Total Blocking Time

0.0 ms30%

Cumulative Layout Shift

0.00025%

2.1 MB

289 requests

Image Optimization

Lazy LoadResponsive

0–49

50–89

90–100

Architecture Stack

Monolithic

⚙️ SSR

Shopify

ecommerce

Week 46Custom

Shopify Theme

Detected Apps

KlaviyoGorgiasUpsell & Cross SellFacebook ChannelInstagram Shopping+2 more

Technology Stack

18 Technologies Detected

Analytics

Google Analytics

Google Analytics 4

Facebook Pixel Microsoft Clarity

Fonts

Google Fonts Adobe Fonts (Typekit)Adobe Fonts

Customer Support

Gorgias Zendesk

Advertising

Google Ads TikTok Pixel

Libraries

Other

CSS Frameworks

Tag Managers

Email Marketing

CDN

Security

SEO Analysis

B71/100

Meta Tags10/15

Content8/12

Headings3/8

Technical23/25

E-E-A-T2/7

Images4/7

Links5/5

URL5/5

Social5/5

Freshness0/4

Mobile3/4

Indexability3/3

assemblylabel.comassemblylabel.com

Assembly Label Official Store: Clothing, Shoes, Home and Lifestyle

An Australian brand, inspired by our coastal landscapes. Discover timeless and versatile fashion for men, women and kids, homewares and lifestyle designs by ...

Description truncated.

Title Length66 chars

Recommended: 50-60 chars (~391px / 580px)

Description Length249 chars

Recommended: 120-160 chars

Issues (1)

• Missing H1 tag — every page should have exactly one H1

8 issues found

Upgrade to view details

Crawlability

Sitemap

Type: index

5 URLs

5 sub-sitemaps

robots.txt

88 rules

Sitemap reference found

Local SEO

Local Search Readiness

30/100

Needs Work

8 13

Sponsored

AI & LLM Readiness

D53/100

Bot Access

20/25

Machine Read.

13/25

Schema Data

7/25

Citation

13/25

AI Bot Access

14/14 accessible

AI Search

OAI-SearchBot

PerplexityBot

Claude-SearchBot

Gemini-Deep-Research

DuckAssistBot

Training

GPTBot

ClaudeBot

Google-Extended

Meta-ExternalAgent

Bytespiderinfo

Amazonbot

Applebot-Extended

CCBotinfo

Fetch

ChatGPT-User

Machine Readability

llms.txtinvalid

llms-full.txt

Semantic HTML

Heading Hierarchy

Text ratio:1%

Words:1,161

Token eff.:Optimal

Structured Data

2 JSON-LD

Organization×1.1WebSiteSearchAction

sameAs entity links

Citation Readiness

Opening Summary43w

Descriptive Headingsavg 2w

Canonical URL

Open Graph3/3

Twitter Card3/3

Language Tag

Publish Date

Author Info

Lists

Tables

TL;DR / Summary

About Page Link

Recommendations (10)

AI readiness recommendation preview...

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Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.

86/100

Passed

Critical

Warnings

Images & Alt Text

20/20

Checks if images have descriptive alt text for screen readers and visually impaired users.

Semantic Structure

17/20

Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.

Forms & Inputs

15/15

Verifies form fields have labels, error messages are clear, and inputs are properly associated.

Color & Contrast

15/15

Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.

Keyboard & Focus

15/15

Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).

ARIA & Roles

4/15

Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

1 recommendation

•Accessibility recommendation preview...

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Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.

57/100

219 mg

CO₂e / view

2.1 MB

Page Weight

50%

Cleaner Than

New Visitor

251 mg

Returning (cached)

125 mg

Annual (10K/mo)

26.3 kg

Emission Segments

Data Center

11 mg

Network

65 mg

Device

144 mg

Resource Breakdown

JavaScript

1.4 MB

Images

429.4 KB

CSS

90.8 KB

Fonts

135.2 KB

HTML

63.8 KB

Other

6.1 KB

Green Hosting Verified

Cloudflare

GWF Verified

4 recommendations

•Carbon footprint recommendation preview...

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Security Score

81%Very Good

Interactive

HTTPS

WAF

37d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Let's Encrypt

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-384

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

28.03.2026

Valid Until

26.06.2026

Subject Alternative Names (1)

assemblylabel.com

SHA-256 Fingerprint

11:54:36:F2:A3:EE:E7:FF:00:69:3E:F1:DC:5B:6A:BA:B6:FA:A5:3F...

Upgrade to view header details

HTTP Headers

Developer Console

alt-svc

h3=":443"; ma=86400

cf-cache-status

DYNAMIC

cf-ray🇮🇹 Milan

9feb35890fecc12f-MXP

content-encoding

⚡ Brotli(br)

content-language

en-IT

content-length

65060

Good Warning Issue

Email Infrastructure

Microsoft 365

Score

SPF

DKIM

DMARC

DMARC Policy

None (Monitor Only)

MX Records (1)

assemblylabel-com.mail.protection.outlook.com

Domain Information

assemblylabel.com

Domain Age

13y 1m

Created

03.04.2013

Expires

03.04.2028

Last Updated

03.04.2025

Registrar

GoDaddy.com, LLC

DNSSEC

Not Enabled

Privacy & Compliance

Cookie Consent Banner

GDPR Indicators

Cookie consent banner detected

Data Protection Officer mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.

75/100

Mobile Friendly8 breakpoints

Viewport Meta

The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.

Responsive Design

Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.

Touch Icons

Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.

Readable Font Size

Base font size should be at least 16px on mobile to ensure text is readable without zooming.

Relative Units

Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.

No H-Scroll Risk

No elements wider than the viewport that would cause horizontal scrolling on mobile devices.

Tap Targets OK

Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.

No Fixed Widths

No elements with fixed pixel widths that could overflow on smaller screens and break the layout.

Viewport

width=device-width,initial-scale=1

2 recommendations

•Mobile compatibility recommendation preview...

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Typography & Readability

Jost

WCAG Partial

73/100

Readability

/30

22/30

14px · LH 1.50

Hierarchy

/20

17/20

3.43x ratio · ✓ H1→H6

WCAG

/25

18/25

1:1 min contrast

Performance

/25

16/25

1 font · 8 req

Heading Font

Jost

Sans48px

Body Font

Jost

Sans14px

Contrast Ratio

1:1

2 issues

Reading Comfort

~42 CPL

Narrow lines

48px

19px

21px

14px

⚠️ Small text: 14px may strain on mobile. Use ≥16px for WCAG compliance.

✅ Optimal line spacing: 1.50 ratio (ideal range 1.4–1.6).

⚠️ Hard to read: Flesch score 41/100. Simplify sentences for wider reach.

⚠️ Partial contrast: 2 elements below WCAG AA threshold (min 1.0:1).

✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

✅ Strong hierarchy: Headlines are 3.4x larger than body text.

AAdobe Fonts Buy on MyFontsFluid TypeFlesch 41

Color Palette

10 unique colors

8.97:1 AAA Light

#bfbfbf

Other· 22.099999999999998%

#1d1f23

Text· 12.6%

#0d1216

Primary· 18.1%

#5b4842

Secondary· 11.4%

#43211b

Secondary· 7%

#513128

Secondary· 7%

Business & Marketing Stack

7 Tools Detected

Enterprise

Marketing Automation

KlaviyoE-commerce

Email marketing and automation platforms

Behavior Analytics

Google Tag ManagerFree

Google AnalyticsFree

Microsoft ClarityFree

User behavior and product analytics

Advertising

Facebook PixelMid-Market

TikTok PixelMid-Market

Ad platforms and retargeting pixels

Social Media

Facebook SDKFree

Social widgets and sharing tools

Sponsored

Scripts & Styles

27 Resources

Scripts

Styles

Async

Defer

Top Script Sources

googletagmanager.com(4)assemblylabel.com(4)analytics.tiktok.com(3)connect.facebook.net(2)doddle-collections.eastsideapps.io(1)

Website Identity

Assembly Label

Organization

An Australian brand, inspired by our coastal landscapes. Discover timeless and versatile fashion for men, women and kids, homewares and lifestyle designs by Assembly Label. Order online for free shipping for all Australian orders and 14 day returns.

13 years old

35-39 Bourke Road, Unit B2 Alexandria Industrial estate, Alexandria

2015, Alexandria, New South Wales

Location detected: 🇦🇺 Australia, Alexandriavia schema_nap

GoDaddy.com, LLC📧 Microsoft 365en

Social Profiles

Facebook Instagram TikTok

Sponsored

Last analyzed: 20 May 2026 at 12:05

Historical Analysis & Change Tracking