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aromatherapyassociates.com

https://aromatherapyassociates.com· First analyzed 22 May 2026· Updated 22 May 2026
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aromatherapyassociates.com
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Mobile screenshot of aromatherapyassociates.com
Mobile

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Hosting Provider

shopify.com

IP Address

23.227.38.65

Site Location

🇨🇦 Canadavia ip

Server Location

🇨🇦 Ottawa, Canada

ASN

AS13335

Organization

Shopify, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

liv.ns.cloudflare.com.adam.ns.cloudflare.com.

Performance

95

Core Web Vitals

Weight

First Contentful Paint
1.1 s10%
Speed Index
1.5 s10%
Largest Contentful Paint
25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
3 MB
370 requests

Image Optimization

Lazy LoadWebPResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Shopify
ecommerce
Shopify-AA/main (RX Merchandise)Custom
Shopify Theme

Detected Apps

Yotpo ReviewsKlaviyoTidioZipify PagesUpsell & Cross Sell+3 more

Technology Stack

19 Technologies Detected

Customer Support

2

Frameworks

1

Libraries

1

Other

1

UI Components

1

CSS Frameworks

1

Tag Managers

1

Email Marketing

1

Reviews

1

Security

1

SEO Analysis

C69/100
22
5
2
Meta Tags15/15
Content3/12
Headings3/8
Technical23/25
E-E-A-T2/7
Images4/7
Links5/5
URL5/5
Social5/5
Freshness0/4
Mobile1/4
Indexability3/3
A
aromatherapyassociates.comaromatherapyassociates.com

Aromatherapy Associates | World's Best Aromatherapy Brand

Discover exclusive Aromatherapy blends, bath oils & diffusers. Shop luxury wellbeing at home with 40% off The Atomiser. UK delivery & returns.

Title Length57 chars

Recommended: 50-60 chars (~353px / 580px)

Description Length142 chars

Recommended: 120-160 chars

Issues (2)

  • Very thin content (7 words). Search engines need substantial content for ranking.
  • Missing H1 tag — every page should have exactly one H1

Crawlability

Sitemap

Type: index

11 URLs

11 sub-sitemaps

robots.txt

88 rules

Sitemap reference found

Local SEO

Local Search Readiness

32/100
Needs Work
9 13

Sponsored

AI & LLM Readiness

D51/100
Bot Access
20/25
Machine Read.
15/25
Schema Data
5/25
Citation
11/25

AI Bot Access

14/14 accessible
AI Search
OAI-SearchBot
PerplexityBot
Claude-SearchBot
Gemini-Deep-Research
DuckAssistBot
Training
GPTBot
ClaudeBot
Google-Extended
Meta-ExternalAgent
Bytespiderinfo
Amazonbot
Applebot-Extended
CCBotinfo
Fetch
ChatGPT-User

Machine Readability

llms.txtinvalid
llms-full.txt
Semantic HTML
Heading Hierarchy
Text ratio:1%
Words:2,210
Token eff.:Optimal
Sections/1K:1.8

Structured Data

3 JSON-LD
Organization×1.1WebSite

Citation Readiness

Opening Summary
Descriptive Headingsavg 4w
Canonical URL
Open Graph3/3
Twitter Card3/3
Language Tag
Publish Date
Author Info
Lists
Tables
TL;DR / Summary
About Page Link
Recommendations (11)
AI readiness recommendation preview...

Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
D
54/100
7
Passed
7
Critical
1
Warnings
Images & Alt Text
10/20
Checks if images have descriptive alt text for screen readers and visually impaired users.
Semantic Structure
9/20
Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
Forms & Inputs
15/15
Verifies form fields have labels, error messages are clear, and inputs are properly associated.
Color & Contrast
12/15
Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
Keyboard & Focus
7/15
Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
ARIA & Roles
1/15
Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
4 recommendations
  • Accessibility recommendation preview...

Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
50/100
E
313 mg
CO₂e / view
3.0 MB
Page Weight
30%
Cleaner Than
New Visitor
358 mg
vs
Returning (cached)
179 mg
Annual (10K/mo)
37.6 kg
Emission Segments
Data Center
15 mg
Network
92 mg
Device
206 mg
Resource Breakdown
JavaScript
1.3 MB
Images
1.4 MB
CSS
188.7 KB
Fonts
14.4 KB
HTML
100.1 KB
Other
3.8 KB
Green Hosting Verified
Cloudflare
GWF Verified
6 recommendations
  • Carbon footprint recommendation preview...
A

Security Score

81%Very Good
Interactive

HTTPS

WAF

50d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Let's Encrypt

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-384

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

12.04.2026

Valid Until

11.07.2026

Subject Alternative Names (1)

www.aromatherapyassociates.com

SHA-256 Fingerprint

43:63:81:A8:71:A1:F1:72:EF:08:A6:BA:53:3E:88:CC:DB:7E:55:58...

HTTP Headers

Developer Console

alt-svc
h3=":443"; ma=86400
cf-cache-status
DYNAMIC
cf-ray🇮🇹 Milan
9ff78b077cebee95-MXP
content-encoding
Brotli(br)
content-language
en-IT
content-length
102174
Good Warning Issue

Email Infrastructure

Microsoft 365

Score

98

SPF
DKIM
DMARC

DMARC Policy

Quarantine (Moderate)

MX Records (1)

aromatherapyassociates-com.mail.protection.outlook.com

Domain Information

aromatherapyassociates.com

Domain Age
28y 8m

Created

28.09.1997

Expires

27.09.2028

Last Updated

29.07.2023

Registrar

Network Solutions, LLC

DNSSEC
Not Enabled

Privacy & Compliance

OneTrust

Cookie Consent Banner
OneTrust
Privacy Policy
Terms of Service

GDPR Indicators

Cookie consent banner detected
CMP: OneTrust
Privacy policy page linked
Data Protection Officer mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
B
75/100
Mobile Friendly46 breakpoints
Viewport Meta
The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
Responsive Design
Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
Touch Icons
Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
Readable Font Size
Base font size should be at least 16px on mobile to ensure text is readable without zooming.
Relative Units
Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
No H-Scroll Risk
No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
Tap Targets OK
Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
No Fixed Widths
No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
Viewport
width=device-width,initial-scale=1
1 recommendation
  • Mobile compatibility recommendation preview...

Typography & Readability

Futura Now + Open Sans

WCAG Partial
51/100
Readability
/30
18/30

14px · LH 1.71

Hierarchy
/20
8/20
WCAG
/25
15/25

1:1 min contrast

Performance
/25
10/25

System fonts

Heading Font

Futura Now

Sans

Body Font

Open Sans

Sans14px

Contrast Ratio

1:1

2 issues

Reading Comfort

~40 CPL

Narrow lines
50px
h2
18px
h3
20px
h4
14px
p

⚠️ Small text: 14px may strain on mobile. Use ≥16px for WCAG compliance.

⚠️ Partial contrast: 2 elements below WCAG AA threshold (min 1.0:1).

❌ Missing H1: Every page should have exactly one H1 element for SEO and accessibility.

⚠️ Fluid type without rem: clamp() detected but missing rem units. May fail WCAG 1.4.4 zoom test.

✅ System fonts: Zero font loading delay — best possible LCP impact.

✅ Smart font loading: font-display: swap prevents invisible text during load (FOIT).

Color Palette

8 unique colors
Dark
#5f5563
Secondary· 3.8%
#faf7f4
Primary· 34.4%
#c6bbb7
Secondary· 14.8%
#ddd0c7
Secondary· 13.5%
#b8a294
Secondary· 11.899999999999999%
#efe7e2
Secondary· 10.7%
#a2897b
Secondary· 8.6%
#dac0a3
Secondary· 2.4%

Business & Marketing Stack

5 Tools Detected

Enterprise

Marketing Automation

1

Email marketing and automation platforms

Behavior Analytics

3

User behavior and product analytics

Reviews & Social Proof

1

Customer reviews and testimonials

3

Categories

5

Total Tools

0

Enterprise

1

Mid-Market

Assessment: Sophisticated marketing and sales technology infrastructure

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Scripts & Styles

30 Resources

20
Scripts
10
Styles
19
Async
0
Defer

Top Script Sources

googletagmanager.com(6)staticw2.yotpo.com(3)aromatherapyassociates.com(2)backinstock.useamp.com(1)tag.rmp.rakuten.com(1)

Website Identity

Aromatherapy Associates

Aromatherapy Associates

Organization

Great West Trading Estate, Unit 6, Brentford, England, United Kingdom

TW8 9DN, Great West Trading Estate, Unit 6, Brentford, England, United Kingdom

Location detected: 🇨🇦 Canadavia ip
Network Solutions, LLC📧 Microsoft 365en

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Last analyzed: 22 May 2026 at 00:01

Historical Analysis & Change Tracking