armybenevolentfund.org

https://armybenevolentfund.org· First analyzed 28 May 2026· Updated 28 May 2026

Export

Mobile

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Hosting Provider

Cloudflare

cloudflare.com

IP Address

172.67.160.243

Site Location

🇨🇦 Canadavia ip

Server Location

🇨🇦 Toronto, Canada

ASN

AS13335

Organization

Cloudflare, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

maria.ns.cloudflare.com.mike.ns.cloudflare.com.

Performance

Core Web Vitals

Weight

First Contentful Paint

987 ms10%

Speed Index

1.3 s10%

Largest Contentful Paint

—25%

Total Blocking Time

0.0 ms30%

Cumulative Layout Shift

0.00025%

19.2 MB

98 requests

Image Optimization

WebPResponsive

0–49

50–89

90–100

Architecture Stack

Monolithic

⚙️ SSR

WordPressv7.0

cms

ABF Soldier's Charityv1.0Custom

by Hype London

Technology Stack

19 Technologies Detected

Analytics

Google Analytics

Google Analytics 4

Facebook Pixel Matomo Microsoft Clarity

Plugins

Mailchimp For Wp Say What

Wp Smush Pro

Mc4Wp Premium

Yoast SEO

Fonts

Adobe Fonts (Typekit)Adobe Fonts

Advertising

Google Ads LinkedIn Ads

Libraries

Other

CSS Frameworks

Tag Managers

CDN

SEO Analysis

A80/100

Meta Tags9/15

Content11/12

Headings6/8

Technical24/25

E-E-A-T2/7

Images3/7

Links5/5

URL5/5

Social4/5

Freshness4/4

Mobile4/4

Indexability3/3

armybenevolentfund.orgarmybenevolentfund.org

Army Benevolent Fund

The Army Benevolent Fund is the national charity of the British Army, providing a lifetime of support to soldiers, veterans and their immediate families.

Title Length20 chars

Recommended: 50-60 chars (~124px / 580px)

Description Length153 chars

Recommended: 120-160 chars

Issues (1)

• Most images missing alt text (43/44) — critical for accessibility and SEO

5 issues found

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Crawlability

Sitemap

Type: index

22 URLs

22 sub-sitemaps

robots.txt

5 rules

Sitemap reference found

Allows all crawlers

Local SEO

Local Search Readiness

27/100

Needs Work

8 9

Sponsored

AI & LLM Readiness

D58/100

Bot Access

20/25

Machine Read.

11/25

Schema Data

8/25

Citation

19/25

AI Bot Access

14/14 accessible

AI Search

OAI-SearchBot

PerplexityBot

Claude-SearchBot

Gemini-Deep-Research

DuckAssistBot

Training

GPTBot

ClaudeBot

Google-Extended

Meta-ExternalAgent

Bytespiderinfo

Amazonbot

Applebot-Extended

CCBotinfo

Fetch

ChatGPT-User

Machine Readability

llms.txt

llms-full.txt

Semantic HTML

Heading Hierarchy

nav

Text ratio:3%

Words:725

Token eff.:Optimal

Sections/1K:24.8

Depth:1/5

Structured Data

4 JSON-LD

Organization×1.1WebSiteBreadcrumbListSearchAction

sameAs entity links

Citation Readiness

Opening Summary130w

Descriptive Headingsavg 5.5w

Canonical URL

Open Graph3/3

Twitter Card1/3

Language Tag

Publish Date

Author Info

Lists

Tables

TL;DR / Summary

About Page Link

Recommendations (7)

AI readiness recommendation preview...

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Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.

68/100

Passed

Critical

Warnings

Images & Alt Text

15/20

Checks if images have descriptive alt text for screen readers and visually impaired users.

Semantic Structure

15/20

Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.

Forms & Inputs

5/15

Verifies form fields have labels, error messages are clear, and inputs are properly associated.

Color & Contrast

15/15

Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.

Keyboard & Focus

11/15

Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).

ARIA & Roles

7/15

Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

3 recommendations

•Accessibility recommendation preview...

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Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.

28/100

1.98 g

CO₂e / view

19.2 MB

Page Weight

Cleaner Than

New Visitor

2.27 g

Returning (cached)

1.13 g

Annual (10K/mo)

238.1 kg

Emission Segments

Data Center

97 mg

Network

583 mg

Device

1.30 g

Resource Breakdown

JavaScript

261.4 KB

Images

18.9 MB

CSS

29.2 KB

HTML

24.2 KB

Green Hosting Verified

Cloudflare

GWF Verified

8 recommendations

•Carbon footprint recommendation preview...

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Security Score

26%Critical

Interactive

HTTPS

WAF

40d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Google Trust Services

Key Algorithm

ECDSA (secp256r1) (256 bit)

Signature

ECDSA with SHA-256

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

09.04.2026

Valid Until

08.07.2026

OCSP Stapling

Enabled

Subject Alternative Names (2)

armybenevolentfund.org*.armybenevolentfund.org

SHA-256 Fingerprint

4F:FB:7E:07:6A:E4:09:B6:F8:E4:8A:3F:CC:89:0B:4D:C7:1B:88:E9...

Top Recommendations

Security recommendation preview

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HTTP Headers

Developer Console

alt-svc

h3=":443"; ma=86400

cf-cache-status

DYNAMIC

cf-edge-cache

cache,platform=wordpress

cf-ray

a02bd6820c25c88b-BOS

content-encoding

zstd

content-type

text/html; charset=UTF-8

Good Warning Issue

Email Infrastructure

Mimecast

Score

SPF

DKIM

DMARC

DMARC Policy

None (Monitor Only)

MX Records (2)

eu-smtp-inbound-2.mimecast.com

eu-smtp-inbound-1.mimecast.com

Domain Information

armybenevolentfund.org

Domain Age

3y 3m

Created

06.02.2023

Expires

06.02.2027

Last Updated

23.03.2026

Registrar

GoDaddy.com, LLC

DNSSEC

Not Enabled

Privacy & Compliance

OneTrust

Cookie Consent Banner

OneTrust

GDPR Indicators

Cookie consent banner detected

CMP: OneTrust

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.

77/100

Mobile Friendly2 breakpoints

Viewport Meta

The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.

Responsive Design

Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.

Touch Icons

Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.

Readable Font Size

Base font size should be at least 16px on mobile to ensure text is readable without zooming.

Relative Units

Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.

No H-Scroll Risk

No elements wider than the viewport that would cause horizontal scrolling on mobile devices.

Tap Targets OK

Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.

No Fixed Widths

No elements with fixed pixel widths that could overflow on smaller screens and break the layout.

Viewport

width=device-width, initial-scale=1.0, viewport-fit=cover

2 recommendations

•Mobile compatibility recommendation preview...

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Typography & Readability

proxima-nova

WCAG Partial

64/100

Readability

/30

20/30

18px · LH --

Hierarchy

/20

15/20

1.67x ratio

WCAG

/25

13/25

1:1 min contrast

Performance

/25

16/25

1 font

Heading Font

proxima-nova

Sans30px

Body Font

proxima-nova

Sans18px

Contrast Ratio

1:1

25 issues

Reading Comfort

~37 CPL

Narrow lines

30px

28px

20px

18px

✅ Excellent readability: 18px body text is ideal for all devices.

⚠️ Hard to read: Flesch score 34/100. Simplify sentences for wider reach.

⚠️ Partial contrast: 25 elements below WCAG AA threshold (min 1.0:1).

⚠️ Minor heading issue: 0 level skip(s) detected. Maintain sequential order for screen readers.

❌ Pure vw font sizes: Viewport units alone break browser zoom (WCAG 1.4.4 fail). Use clamp(rem, vw, rem).

✅ Lean font stack: 1 font families keeps load times fast.

AAdobe Fonts Buy on MyFontsFlesch 34

Color Palette

13 unique colors

Light

#ffffff

Primary· 28.3%

#284440

Primary· 10.4%

#624338

Secondary· 7.9%

#6d5d4d

Secondary· 7.4%

#935e54

Secondary· 6.5%

#3d3129

Secondary· 6.3%

#ab8979

Secondary· 6.1%

#b9a799

Secondary· 5.9%

Business & Marketing Stack

8 Tools Detected

Enterprise

Behavior Analytics

Google Tag ManagerFree

Google AnalyticsFree

Microsoft ClarityFree

Matomo (Piwik)Mid-Market

User behavior and product analytics

Advertising

Google AdsEnterprise

Facebook PixelMid-Market

LinkedIn AdsEnterprise

Ad platforms and retargeting pixels

Privacy & Cookies

CookieYesSMB

Cookie consent and privacy compliance tools

Sponsored

Scripts & Styles

25 Resources

Scripts

Styles

Async

Defer

Top Script Sources

googletagmanager.com(5)armybenevolentfund.org(4)snap.licdn.com(2)cdn-cookieyes.com(2)connect.facebook.net(2)

Website Identity

The Army Benevolent Fund

Organization

The Army Benevolent Fund is the national charity of the British Army, providing a lifetime of support to soldiers, veterans and their immediate families.

[email protected]

02079018900

armybenevolentfund.org/

3 years old

Location detected: 🇨🇦 Canadavia ip

GoDaddy.com, LLC📧 Mimecasten-US

Social Profiles

Facebook X (Twitter)Instagram LinkedIn

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Last analyzed: 28 May 2026 at 08:20

Historical Analysis & Change Tracking