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alida.com

https://alida.com· First analyzed 02 May 2026· Updated 02 May 2026
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alida.com
Desktop screenshot of alida.com
Mobile screenshot of alida.com
Mobile

Sponsored

Hosting Provider

Amazon Web Services (AWS)
aws.amazon.com

IP Address

52.60.233.41

Site Location

🇨🇦 Canadavia ip

Server Location

🇨🇦 Toronto, Canada

ASN

AS16509

Organization

AWS EC2 (ca-central-1)

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

ns-1739.awsdns-25.co.uk.ns-375.awsdns-46.com.ns-1017.awsdns-63.net.ns-1030.awsdns-00.org.

Performance

91

Core Web Vitals

Weight

First Contentful Paint
1.4 s10%
Speed Index
1.8 s10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
1.6 MB
98 requests

Image Optimization

Lazy LoadResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
HubSpot CMS

Technology Stack

11 Technologies Detected

CSS Frameworks

2
Tailwind CSS
Ant Design

Fonts

2
Google FontsAdobe Fonts (Typekit)

Libraries

1
jQueryv3.5.1

Other

1
GSAP

Analytics

1
Google Analytics

Tag Managers

1
Google Tag Manager

Marketing

1
HubSpot

CDN

1
Cloudflare

Customer Support

1
Zendesk

SEO Analysis

B76/100
24
6
0
Meta Tags14/15
Content10/12
Headings8/8
Technical19/25
E-E-A-T0/7
Images6/7
Links5/5
URL5/5
Social5/5
Freshness0/4
Mobile1/4
Indexability3/3
A
alida.comalida.com

Alida | Community-Centered Research Platform

Put community at the center of your market and experience research to get better customer insights and deliver better customer and user experiences.

Title Length44 chars

Recommended: 50-60 chars (~270px / 580px)

Description Length148 chars

Recommended: 120-160 chars

Issues (0)

    6 issues found

    Upgrade to view details

    Crawlability

    Sitemap

    Type: standard

    978 URLs

    robots.txt

    12 rules

    Sitemap reference found

    Local SEO

    Local Search Readiness

    12/100
    Poor
    3 13 2

    This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

    Sponsored

    AI & LLM Readiness

    D51/100
    Bot Access
    20/25
    Machine Read.
    13/25
    Schema Data
    0/25
    Citation
    18/25

    AI Bot Access

    14/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User
    data-nosnippet

    Machine Readability

    llms.txt
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    nav
    Text ratio:1%
    Words:1,182
    Token eff.:Optimal
    Sections/1K:10.2
    Depth:1/5

    Structured Data

    No Schema

    Citation Readiness

    Opening Summary68w
    Descriptive Headingsavg 7w
    Canonical URL
    Open Graph3/3
    Twitter Card3/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (6)
    AI readiness recommendation preview...
    Upgrade to view recommendations

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    A
    89/100
    15
    Passed
    1
    Critical
    1
    Warnings
    Images & Alt Text
    20/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    20/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    15/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    15/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    11/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    8/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
    1 recommendation
    • •Accessibility recommendation preview...
    Upgrade to view recommendations

    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    55/100
    C
    165 mg
    CO₂e / view
    1.6 MB
    Page Weight
    60%
    Cleaner Than
    New Visitor
    189 mg
    vs
    Returning (cached)
    94 mg
    Annual (10K/mo)
    19.8 kg
    Emission Segments
    Data Center
    8 mg
    Network
    49 mg
    Device
    108 mg
    Resource Breakdown
    JavaScript
    243.7 KB
    Images
    37.6 KB
    CSS
    327.8 KB
    Fonts
    750 B
    HTML
    1020.6 KB
    Other
    3.6 KB
    Green Hosting Verified
    Amazon Web Services (AWS)
    Provider Match
    3 recommendations
    • •Carbon footprint recommendation preview...
    Upgrade to view recommendations
    C

    Security Score

    66%Fair
    Interactive

    HTTPS

    WAF

    62d

    Certificate Details

    Type

    Domain Validated (DV)

    Certificate Authority

    Google Trust Services

    Key Algorithm

    ECDSA (secp256r1) (256 bit)

    Signature

    ECDSA with SHA-256

    TLS Version

    TLSv1.3

    HTTP Protocol

    HTTP/2+H3

    Valid From

    04.04.2026

    Valid Until

    03.07.2026

    OCSP Stapling

    Enabled

    Subject Alternative Names (2)

    9b983b3a.sni.cloudflaressl.comwww.alida.com

    SHA-256 Fingerprint

    8A:A0:43:64:61:B6:58:2B:2D:15:6C:DD:02:B2:63:F2:6B:35:15:AE...

    Top Recommendations

    Security recommendation preview

    Upgrade to view recommendations
    Upgrade to view header details

    HTTP Headers

    Developer Console

    alt-svc
    h3=":443"; ma=86400
    cache-control
    🟡 5s(s-maxage=36000, max-age=5)
    cf-ray
    9f561722eeaaccc3-BOS
    content-encoding
    ⚡ Brotli(br)
    content-security-policy
    upgrade-insecure-requests
    content-type
    text/html; charset=UTF-8
    Good Warning Issue

    Email Infrastructure

    Google Workspace

    Score

    95

    SPF
    DKIM
    DMARC

    DMARC Policy

    Reject (Strictest)

    MX Records (5)

    alt3.aspmx.l.google.com
    aspmx.l.google.com
    alt4.aspmx.l.google.com
    alt2.aspmx.l.google.com

    +1 more

    Domain Information

    alida.com

    Domain Age
    34y 2m

    Created

    26.02.1992

    Expires

    27.02.2027

    Last Updated

    23.01.2026

    Registrar

    Amazon Registrar, Inc.

    DNSSEC
    Not Enabled

    Privacy & Compliance

    Cookiebot

    Cookie Consent Banner
    Cookiebot
    Privacy Policy
    Terms of Service

    GDPR Indicators

    Cookie consent banner detected
    CMP: Cookiebot
    Privacy policy page linked
    Data Protection Officer mentioned
    Legitimate interest basis mentioned

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    B
    79/100
    Mobile Friendly3 breakpoints
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    width=device-width, initial-scale=1

    Typography & Readability

    acumin-pro + Lato

    WCAG Partial
    59/100
    Readability
    /30
    17/30

    14px · LH 1.75

    Hierarchy
    /20
    19/20

    2.86x ratio · ✓ H1→H6

    WCAG
    /25
    11/25

    1:1 min contrast

    Performance
    /25
    12/25

    3 fonts · 19 req

    Heading Font

    acumin-pro

    Sans40px

    Body Font

    Lato

    Sans14px

    Contrast Ratio

    1:1

    12 issues

    Reading Comfort

    ~38 CPL

    Narrow lines
    40px
    h1
    28px
    h2
    43px
    h3
    20px
    h4
    14px
    p

    ⚠️ Small text: 14px may strain on mobile. Use ≥16px for WCAG compliance.

    ❌ Very complex text: Flesch score 28/100. Consider shorter sentences and simpler words.

    ⚠️ Partial contrast: 12 elements below WCAG AA threshold (min 1.0:1).

    ✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

    ✅ Strong hierarchy: Headlines are 2.9x larger than body text.

    ❌ Pure vw font sizes: Viewport units alone break browser zoom (WCAG 1.4.4 fail). Use clamp(rem, vw, rem).

    GGoogle FontsBuy on MyFontsFlesch 28

    Color Palette

    6 unique colors
    Light
    #ffffff
    Background· 78.3%
    #d7dfe4
    Primary· 5.6%
    #c0b7b0
    Secondary· 5.5%
    #b07745
    Secondary· 5.1%
    #f9e8d1
    Accent· 5%

    Business & Marketing Stack

    6 Tools Detected

    Enterprise

    CRM Systems

    1
    HubSpotMid-Market

    Customer Relationship Management platforms

    Marketing Automation

    1
    MarketoEnterprise

    Email marketing and automation platforms

    Behavior Analytics

    2
    Google Tag ManagerFree
    Google AnalyticsFree

    User behavior and product analytics

    Lead Generation

    1
    ClearbitEnterprise

    Popups, forms, and lead capture tools

    Privacy & Cookies

    1
    CookiebotMid-Market

    Cookie consent and privacy compliance tools

    5

    Categories

    6

    Total Tools

    2

    Enterprise

    2

    Mid-Market

    Assessment: Sophisticated marketing and sales technology infrastructure

    Sponsored

    Scripts & Styles

    28 Resources

    18
    Scripts
    10
    Styles
    3
    Async
    3
    Defer

    Top Script Sources

    local(5)alida.com(4)j.6sc.co(2)js.hubspot.com(1)js.hs-analytics.net(1)

    Website Identity

    alida.com

    34 years old
    Location detected: 🇨🇦 Canadavia ip
    Amazon Registrar, Inc.📧 Google Workspaceen

    Social Profiles

    InstagramLinkedIn

    Sponsored

    Last analyzed: 02 May 2026 at 09:45

    Historical Analysis & Change Tracking