advance.net

https://advance.net· First analyzed 15 May 2026· Updated 15 May 2026

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advance.net

Mobile

Sponsored

Hosting Provider

Fastly, Inc.

IP Address

151.101.131.52

Site Location

🇨🇦 Canadavia ip

Server Location

🇨🇦 Montreal, Canada

ASN

AS54113

Organization

Fastly, Inc.

Server

Squarespace

Nameservers

dns2.p09.nsone.net.dns3.p09.nsone.net.dns4.p09.nsone.net.ns5.dnsmadeeasy.com.+1 more

Performance

Core Web Vitals

Weight

First Contentful Paint

757 ms10%

Speed Index

984 ms10%

Largest Contentful Paint

—25%

Total Blocking Time

0.0 ms30%

Cumulative Layout Shift

0.00025%

170 KB

50 requests

Image Optimization

Lazy LoadResponsive

0–49

50–89

90–100

Architecture Stack

Monolithic

⚙️ SSR

Squarespace

website_builder

Technology Stack

8 Technologies Detected

Fonts

Google Fonts Adobe Fonts (Typekit)

Analytics

Frameworks

Other

CSS Frameworks

Security

SEO Analysis

C67/100

Meta Tags8/15

Content6/12

Headings3/8

Technical20/25

E-E-A-T0/7

Images6/7

Links5/5

URL5/5

Social5/5

Freshness2/4

Mobile4/4

Indexability3/3

advance.netadvance.net

Advance

Advance is a private, family-held business that owns and invests in companies across media, entertainment, technology, communications, education and other pr...

Description truncated.

Title Length7 chars

Recommended: 50-60 chars (~43px / 580px)

Description Length181 chars

Recommended: 120-160 chars

Issues (1)

• Missing H1 tag — every page should have exactly one H1

8 issues found

Upgrade to view details

Crawlability

Sitemap

Type: standard

22 URLs

robots.txt

59 rules

Sitemap reference found

Local SEO

Local Search Readiness

14/100

Poor

4 12 1

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

Sponsored

AI & LLM Readiness

D41/100

Bot Access

13/25

Machine Read.

10/25

Schema Data

2/25

Citation

16/25

AI Bot Access

5/14 accessible

AI Search

OAI-SearchBot

PerplexityBot

Claude-SearchBot

Gemini-Deep-Research

DuckAssistBot

Training

GPTBot

ClaudeBot

Google-Extended

Meta-ExternalAgent

Bytespiderinfo

Amazonbot

Applebot-Extended

CCBotinfo

Fetch

ChatGPT-User

Machine Readability

llms.txt

llms-full.txt

Semantic HTML

Heading Hierarchy

nav

Text ratio:2%

Words:377

Token eff.:Optimal

Sections/1K:8

Depth:1/5

Structured Data

1 JSON-LD

WebSite

Citation Readiness

Opening Summary56w

Descriptive Headingsavg 3.1w

Canonical URL

Open Graph3/3

Twitter Card3/3

Language Tag

Publish Date

Author Info

Lists

Tables

TL;DR / Summary

About Page Link

Recommendations (9)

AI readiness recommendation preview...

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Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.

71/100

Passed

Critical

Warnings

Images & Alt Text

20/20

Checks if images have descriptive alt text for screen readers and visually impaired users.

Semantic Structure

13/20

Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.

Forms & Inputs

10/15

Verifies form fields have labels, error messages are clear, and inputs are properly associated.

Color & Contrast

15/15

Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.

Keyboard & Focus

9/15

Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).

ARIA & Roles

4/15

Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

4 recommendations

•Accessibility recommendation preview...

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Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.

77/100

A+

17 mg

CO₂e / view

169.5 KB

Page Weight

95%

Cleaner Than

New Visitor

20 mg

Returning (cached)

10 mg

Annual (10K/mo)

2.1 kg

Emission Segments

Data Center

<0.001 g

Network

5 mg

Device

11 mg

Resource Breakdown

JavaScript

48.4 KB

Images

6.4 KB

CSS

82.0 KB

Fonts

767 B

HTML

23.3 KB

Other

8.6 KB

Green Hosting Verified

Fastly, Inc.

Provider Match

3 recommendations

•Carbon footprint recommendation preview...

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Security Score

46%Poor

Interactive

HTTPS

No WAF

53d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Let's Encrypt

Key Algorithm

RSA (2048 bit)

Signature

SHA-256 with RSA

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2

Valid From

09.04.2026

Valid Until

08.07.2026

Subject Alternative Names (1)

www.advance.com

SHA-256 Fingerprint

77:90:B8:A3:EE:B6:EF:DD:56:9F:EC:F5:C4:1F:9C:93:CC:4B:19:D4...

Top Recommendations

Security recommendation preview

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HTTP Headers

Developer Console

accept-ranges

bytes

age

258385

content-encoding

📦 Gzip(gzip)

content-length

23574

content-type

text/html;charset=utf-8

date

Tue, 12 May 2026 16:09:47 GMT

Good Warning Issue

Email Infrastructure

Microsoft 365

Score

SPF

DKIM

DMARC

DMARC Policy

Quarantine (Moderate)

MX Records (1)

advance-net.mail.protection.outlook.com

Domain Information

advance.net

Domain Age

30y 1m

Created

06.04.1996

Expires

07.04.2027

Last Updated

03.04.2025

Registrar

CSC Corporate Domains, Inc.

DNSSEC

Not Enabled

Privacy & Compliance

Cookie Consent Banner

GDPR Indicators

Cookie consent banner detected

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.

61/100

Mobile Friendly1 breakpoint

Viewport Meta

The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.

Responsive Design

Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.

Touch Icons

Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.

Readable Font Size

Base font size should be at least 16px on mobile to ensure text is readable without zooming.

Relative Units

Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.

No H-Scroll Risk

No elements wider than the viewport that would cause horizontal scrolling on mobile devices.

Tap Targets OK

Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.

No Fixed Widths

No elements with fixed pixel widths that could overflow on smaller screens and break the layout.

Viewport

initial-scale=1

1 recommendation

•Mobile compatibility recommendation preview...

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Typography & Readability

p22-underground

WCAG Partial

60/100

Readability

/30

23/30

16px · LH 1.50

Hierarchy

/20

7/20

WCAG

/25

17/25

1:1 min contrast

Performance

/25

13/25

1 font · 1 req

Heading Font

p22-underground

Sans

Body Font

p22-underground

Sans16px

Contrast Ratio

1:1

12 issues

Reading Comfort

~38 CPL

Narrow lines

27px

18px

16px

✅ Excellent readability: 16px body text is ideal for all devices.

✅ Optimal line spacing: 1.50 ratio (ideal range 1.4–1.6).

⚠️ Hard to read: Flesch score 34/100. Simplify sentences for wider reach.

⚠️ Partial contrast: 12 elements below WCAG AA threshold (min 1.0:1).

❌ Missing H1: Every page should have exactly one H1 element for SEO and accessibility.

✅ Lean font stack: 1 font families keeps load times fast.

GGoogle Fonts AAdobe Fonts Buy on MyFontsFlesch 34

Color Palette

7 unique colors

3.68:1 AA Large Light

#ffffff

Background· 97.3%

#868585

Other· 0.3%

Business & Marketing Stack

1 Tools Detected

Growing

Behavior Analytics

Google AnalyticsFree

User behavior and product analytics

Sponsored

Scripts & Styles

23 Resources

Scripts

Styles

Async

Defer

Top Script Sources

assets.squarespace.com(11)googletagmanager.com(2)definitions.sqspcdn.com(2)google-analytics.com(1)use.typekit.net(1)

Website Identity

Advance

recruiting@advance.com

www.advance.com

30 years old

Location detected: 🇨🇦 Canadavia ip

CSC Corporate Domains, Inc.📧 Microsoft 365en-US

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Last analyzed: 15 May 2026 at 16:07

Historical Analysis & Change Tracking