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adorebeauty.com.au

https://adorebeauty.com.au· First analyzed 01 May 2026· Updated 01 May 2026
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adorebeauty.com.au
Desktop screenshot of adorebeauty.com.au
Mobile screenshot of adorebeauty.com.au
Mobile

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Hosting Provider

aws.amazon.com

IP Address

209.160.103.110

Site Location

🇦🇺 Northcote, Australiavia schema_nap

Server Location

🇺🇸 Portland, United States

ASN

AS16509

Organization

Section.io, Inc

CDN

CDN

Nameservers

dns2.p01.nsone.net.dns3.p01.nsone.net.dns4.p01.nsone.net.dns1.p01.nsone.net.

Performance

98

Core Web Vitals

Weight

First Contentful Paint
931 ms10%
Speed Index
1.2 s10%
Largest Contentful Paint
25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
2.7 MB
212 requests

Image Optimization

Lazy LoadWebP
0–49
50–89
90–100

Architecture Stack

JAMstack
SSG
Decoupled
Frontend
Framework
Next.js
Styling
Tailwind CSS
API
Data Source
Headless CMS
Contentful
Infrastructure
Hosting
Amazon Web Services (AWS)
CDN
CDN

Detected API Sources

https://images.ctfassets.net/p...https://images.ctfassets.net/p...

Technology Stack

13 Technologies Detected

SEO Analysis

B71/100
21
4
1
Meta Tags14/15
Content3/12
Headings7/8
Technical21/25
E-E-A-T2/7
Images6/7
Links5/5
URL5/5
Social2/5
Freshness0/4
Mobile3/4
Indexability3/3
A
adorebeauty.com.auadorebeauty.com.au

Adore Beauty | Australia's Leading Online Beauty Store

FREE sample & shipping. Fast Dispatch. New customers get $20 off $99+. Stocking 300+ of the BEST beauty brands such as Kérastase, SkinCeuticals & Medik8. Sho...

Description truncated.
Title Length54 chars

Recommended: 50-60 chars (~322px / 580px)

Description Length163 chars

Recommended: 120-160 chars

Issues (1)

  • Very thin content (8 words). Search engines need substantial content for ranking.

Crawlability

Sitemap
robots.txt

205 rules

Sitemap reference found

Local SEO

Local Search Readiness

44/100
Fair
12 9

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AI & LLM Readiness

F23/100
Bot Access
9/25
Machine Read.
1/25
Schema Data
7/25
Citation
6/25

AI Bot Access

3/14 accessible
AI Search
OAI-SearchBot
PerplexityBot
Claude-SearchBot
Gemini-Deep-Research
DuckAssistBot
Training
GPTBot
ClaudeBot
Google-Extended
Meta-ExternalAgent
Bytespiderinfo
Amazonbot
Applebot-Extended
CCBotinfo
Fetch
ChatGPT-User

Machine Readability

llms.txt
llms-full.txt
Semantic HTML
Heading Hierarchy
Text ratio:3%
Words:4,228
Token eff.:Poor Structure

Structured Data

3 JSON-LD
Organization×1.1WebSiteSearchAction
sameAs entity links

Citation Readiness

Opening Summary
Descriptive Headings
Canonical URL
Open Graph2/3
Twitter Card0/3
Language Tag
Publish Date
Author Info
Lists
Tables
TL;DR / Summary
About Page Link
Recommendations (12)
AI readiness recommendation preview...

Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
B
70/100
10
Passed
4
Critical
0
Warnings
Images & Alt Text
20/20
Checks if images have descriptive alt text for screen readers and visually impaired users.
Semantic Structure
6/20
Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
Forms & Inputs
15/15
Verifies form fields have labels, error messages are clear, and inputs are properly associated.
Color & Contrast
15/15
Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
Keyboard & Focus
11/15
Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
ARIA & Roles
3/15
Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
2 recommendations
  • Accessibility recommendation preview...

Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
43/100
E
284 mg
CO₂e / view
2.7 MB
Page Weight
30%
Cleaner Than
New Visitor
324 mg
vs
Returning (cached)
162 mg
Annual (10K/mo)
34.0 kg
Emission Segments
Data Center
14 mg
Network
83 mg
Device
186 mg
Resource Breakdown
JavaScript
1.9 MB
Images
8.9 KB
CSS
25.2 KB
Fonts
37.4 KB
HTML
167.0 KB
Other
602.0 KB
Green Hosting Verified
Amazon Web Services (AWS)
Provider Match
5 recommendations
  • Carbon footprint recommendation preview...
F

Security Score

10%Critical
Critical / Transactional

HTTPS

No WAF

55d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Sectigo Limited

Key Algorithm

RSA (2048 bit)

Signature

SHA-384 with RSA

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2

Valid From

20.06.2025

Valid Until

25.06.2026

OCSP Stapling

Enabled

Subject Alternative Names (2)

*.adorebeauty.com.auadorebeauty.com.au

SHA-256 Fingerprint

76:12:87:62:B9:93:1E:51:72:A8:61:49:9F:D2:F6:FE:B1:93:75:61...

Top Recommendations

Security recommendation preview

HTTP Headers

Developer Console

accept-ranges
bytes
age
3508
bigcommerce
true
cache-control
🔴 No Cache(no-store, no-cache, must-revalidate, post-check=0, pre-check...)
content-encoding
📦 Gzip(gzip)
content-length
170663
Good Warning Issue

Email Infrastructure

Google Workspace

Score

90

SPF
DKIM
DMARC

DMARC Policy

None (Monitor Only)

MX Records (5)

alt1.aspmx.l.google.com
aspmx2.googlemail.com
aspmx3.googlemail.com
aspmx.l.google.com

+1 more

Domain Information

adorebeauty.com.au

Last Updated

28.04.2026

Registrar

Melbourne IT

DNSSEC
Not Enabled

Privacy & Compliance

Cookie Consent Banner
Privacy Policy
Terms of Service

GDPR Indicators

Privacy policy page linked
Data Protection Officer mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
C
66/100
Mobile Friendly48 breakpoints
Viewport Meta
The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
Responsive Design
Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
Touch Icons
Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
Readable Font Size
Base font size should be at least 16px on mobile to ensure text is readable without zooming.
Relative Units
Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
No H-Scroll Risk
No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
Tap Targets OK
Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
No Fixed Widths
No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
Viewport
width=device-width,initial-scale=1,maximum-scale=1,user-scalable=no
3 recommendations
  • Mobile compatibility recommendation preview...

Typography & Readability

jost

WCAG Partial
58/100
Readability
/30
19/30

14px · LH 1.57

Hierarchy
/20
6/20

0.86x ratio

WCAG
/25
17/25

1:1 min contrast

Performance
/25
16/25

1 font · 4 req

Heading Font

jost

Sans12px

Body Font

jost

Sans14px

Contrast Ratio

1:1

6 issues

Reading Comfort

~49 CPL

Optimal (45–75)
12px
h1
30px
h2
20px
h3
14px
p
Perfect Fourth
Scale

⚠️ Small text: 14px may strain on mobile. Use ≥16px for WCAG compliance.

✅ Optimal line spacing: 1.57 ratio (ideal range 1.4–1.6).

✅ Optimal line length: ~49 chars/line (ideal 45–75 CPL).

⚠️ Hard to read: Flesch score 39/100. Simplify sentences for wider reach.

⚠️ Partial contrast: 6 elements below WCAG AA threshold (min 1.0:1).

❌ Missing H1: Every page should have exactly one H1 element for SEO and accessibility.

Color Palette

6 unique colors
21:1 AAA Light
#ffffff
Background· 27.7%
#000000
Text· 11%
#5af64b
Primary· 44.800000000000004%
#5a7358
Secondary· 5.1%
#85ea7b
Accent· 2.5%

Business & Marketing Stack

7 Tools Detected

Enterprise

Customer Support

1

Live chat and helpdesk tools

Behavior Analytics

3

User behavior and product analytics

Advertising

3

Ad platforms and retargeting pixels

3

Categories

7

Total Tools

2

Enterprise

2

Mid-Market

Assessment: Sophisticated marketing and sales technology infrastructure

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Scripts & Styles

24 Resources

20
Scripts
4
Styles
17
Async
0
Defer

Top Script Sources

apps.rokt-api.com(3)dynamic.criteo.com(3)googletagmanager.com(2)s.pinimg.com(2)connect.facebook.net(2)

Website Identity

Site Navigation

Site Navigation

SiteNavigationElement

Level 1/421 High St, Northcote

3070, Northcote, VIC

AU

Location detected: 🇦🇺 Australia, Northcotevia schema_nap
Melbourne IT📧 Google Workspaceen-AU

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Last analyzed: 01 May 2026 at 00:12

Historical Analysis & Change Tracking