Google Analytics Premium vs Matomo
Side-by-side comparison based on real-world adoption data from 32,507 detections across analyzed websites.
Market Share Distribution
Google Analytics Premium
AnalyticsGoogle Analytics Premium was a paid version of Google Analytics offering advanced features and higher data limits for large enterprises. It has since been superseded by Google Analytics 360.
Matomo
AnalyticsOpen-source web analytics platform and Google Analytics alternative. Self-hosted option gives full data ownership and privacy compliance.
Our Analysis
Matomo is significantly more popular than Google Analytics Premium in our dataset, appearing on 32632 websites compared to 565. 12 websites use both technologies together (0% overlap). Both are in the Analytics category, making them direct alternatives.
Sites Using Both (12)
Only Google Analytics Premium
Frequently Asked Questions
What is the difference between Google Analytics Premium and Matomo?
Matomo is significantly more popular than Google Analytics Premium in our dataset, appearing on 32632 websites compared to 565. 12 websites use both technologies together (0% overlap). Both are in the Analytics category, making them direct alternatives.
Which is more popular, Google Analytics Premium or Matomo?
Matomo is more widely adopted with 31941 detections compared to Google Analytics Premium's 566 detections in our dataset.
Can Google Analytics Premium and Matomo be used together?
Yes, 12 websites in our dataset use both Google Analytics Premium and Matomo together.
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