Technology Comparison

Google Analytics Premium vs Matomo

Side-by-side comparison based on real-world adoption data from 31,402 detections across analyzed websites.

Market Share Distribution

Google Analytics Premium (2%)Matomo (98%)
Total Detections
506
Google Analytics Premium
30,896
Matomo
HIGHER
Websites Using
505
Google Analytics Premium
31,583
Matomo
HIGHER
Used Together
10
websites use both
0% OVERLAP

Google Analytics Premium

Analytics

Google Analytics Premium was a paid version of Google Analytics offering advanced features and higher data limits for large enterprises. It has since been superseded by Google Analytics 360.

506 detections
505 sites

Matomo

Analytics

Open-source web analytics platform and Google Analytics alternative. Self-hosted option gives full data ownership and privacy compliance.

30,896 detections
31583 sites

Our Analysis

Matomo is significantly more popular than Google Analytics Premium in our dataset, appearing on 31583 websites compared to 505. 10 websites use both technologies together (0% overlap). Both are in the Analytics category, making them direct alternatives.

Frequently Asked Questions

What is the difference between Google Analytics Premium and Matomo?

Matomo is significantly more popular than Google Analytics Premium in our dataset, appearing on 31583 websites compared to 505. 10 websites use both technologies together (0% overlap). Both are in the Analytics category, making them direct alternatives.

Which is more popular, Google Analytics Premium or Matomo?

Matomo is more widely adopted with 30896 detections compared to Google Analytics Premium's 506 detections in our dataset.

Can Google Analytics Premium and Matomo be used together?

Yes, 10 websites in our dataset use both Google Analytics Premium and Matomo together.

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