Technology Comparison

Criteo vs Outbrain

Side-by-side comparison based on real-world adoption data from 17,993 detections across analyzed websites.

Market Share Distribution

Criteo (64%)Outbrain (36%)
Total Detections
11,432
Criteo
HIGHER
6,561
Outbrain
Websites Using
11,455
Criteo
HIGHER
6,568
Outbrain
Used Together
5457
websites use both
43% OVERLAP

Criteo

Advertising

Criteo provides personalised retargeting that works with Internet retailers to serve personalised online display advertisements to consumers who have previously visited the advertiser's website.

11,432 detections
11455 sites
Visit WebsiteView Profile

Outbrain

Advertising

Outbrain is a web advertising platform that displays boxes of links, known as chumboxes, to pages within websites.

6,561 detections
6568 sites
Visit WebsiteView Profile

Our Analysis

Criteo has a slight edge over Outbrain, detected on 11455 vs 6568 websites. 5457 websites use both technologies together (43% overlap). Both are in the Advertising category, making them direct alternatives.

Sites Using Both (5457)

01net.it021.rs0312.ua032.ua0372.ua0412.ua04141.com.ua0432.ua048.ua0552.ua056.ua0564.ua057.ua061.ua0629.com.ua0642.ua1000webgames.com1001file.ru10minutemail.net10news.com

Only Criteo

0221.com.ar1010wins.com1011now.com101computing.net109cinemas.net10best.com10fastfingers.com10naga.net10x10.co.kr1188.lv

Only Outbrain

19fortyfive.com1stformations.co.uk24hamburg.de24o.it2paragraphs.com360learning.com3dcloud.com4meee.com8days.sg99.co

Frequently Asked Questions

What is the difference between Criteo and Outbrain?

Criteo has a slight edge over Outbrain, detected on 11455 vs 6568 websites. 5457 websites use both technologies together (43% overlap). Both are in the Advertising category, making them direct alternatives.

Which is more popular, Criteo or Outbrain?

Criteo is more widely adopted with 11432 detections compared to Outbrain's 6561 detections in our dataset.

Can Criteo and Outbrain be used together?

Yes, 5457 websites in our dataset use both Criteo and Outbrain together.

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