Sustainability
8 articles
How to Build a Low-Carbon Website
A practical, end-to-end playbook for a low-carbon website: measure first, host green, cut page weight, design efficiently, cache well and keep measuring.
What Is the Carbon Cost of Video and Streaming?
Video is the heaviest thing most sites serve, and streaming dominates internet data. Here is what really drives its carbon cost and what site owners control.
How Do Design Choices Affect Website Energy Use?
Designers decide most of a page's energy use. Here is how imagery, video, fonts, animation, infinite scroll and dark mode drive energy — and what to do instead.
What Makes a Website Sustainable by Design
Sustainable web design means building lean, efficient sites on purpose. Here are the principles and the design choices that lower carbon while improving UX.
How to Measure Your Website's Carbon Emissions
You cannot reduce what you do not measure. Here are the free tools that estimate website carbon, what they base it on, and how to track emissions over time.
How to Reduce Page Weight for a Faster, Greener Website
Page weight drives load speed, Core Web Vitals and carbon at once. Here is how to measure it and cut it in impact order: images, JavaScript, fonts and more.
What Is Green Web Hosting and How to Choose It
Green web hosting runs on renewable energy in efficient data centres. Here is what it means, how to verify a host, and how to choose without greenwashing.
What Is a Website's Carbon Footprint, and How to Measure & Reduce It
Every page view consumes energy and emits carbon. Here is what a website's carbon footprint is, how it is measured, and the most effective ways to make your site lighter and greener.