Technology Comparison

Fathom Analytics vs Google Analytics 4

Side-by-side comparison based on real-world adoption data from 114,659 detections across analyzed websites.

Market Share Distribution

Fathom Analytics (1%)Google Analytics 4 (99%)
Total Detections
723
Fathom Analytics
113,936
Google Analytics 4
HIGHER
Websites Using
722
Fathom Analytics
119,182
Google Analytics 4
HIGHER
Used Together
341
websites use both
0% OVERLAP

Fathom Analytics

Analytics

Fathom Analytics is a simple, privacy-focused, open-source web analytics platform. It provides essential website traffic insights without collecting personal data, making it compliant with GDPR, CCPA, and other privacy regulations.

723 detections
722 sites
Visit WebsiteView Profile

Google Analytics 4

Analytics

Next-generation Google Analytics with event-based tracking, cross-platform measurement, AI-powered insights, and privacy-first design.

113,936 detections
119182 sites
Visit WebsiteView Profile

Our Analysis

Google Analytics 4 is significantly more popular than Fathom Analytics in our dataset, appearing on 119182 websites compared to 722. 341 websites use both technologies together (0% overlap). Both are in the Analytics category, making them direct alternatives.

Sites Using Both (341)

1000things.at1000thingsmagazine.com777-baccarat.comaccringtonstanley.co.ukacoustica.comadventurecanada.comafcb.co.ukafcwimbledon.co.ukaimplas.esaliabdaal.comalitu.comandroidheadlines.comarmoneyandpolitics.comashland.comasmag.comaspenmusicfestival.comautorevue.atavfc.co.ukaymag.comb2bcfo.com

Only Fathom Analytics

2ality.com34sp.com4dayweek.io8cantwait.orgaaronparecki.comabcam.comactivepieces.comadaptec.comadservicemedia.dkadtr.co

Only Google Analytics 4

000webhost.com0055bet.live007museum.com007store.com009.xn--p1ai00web.net013.nl01net.it021.rs0221.com.ar

Frequently Asked Questions

What is the difference between Fathom Analytics and Google Analytics 4?

Google Analytics 4 is significantly more popular than Fathom Analytics in our dataset, appearing on 119182 websites compared to 722. 341 websites use both technologies together (0% overlap). Both are in the Analytics category, making them direct alternatives.

Which is more popular, Fathom Analytics or Google Analytics 4?

Google Analytics 4 is more widely adopted with 113936 detections compared to Fathom Analytics's 723 detections in our dataset.

Can Fathom Analytics and Google Analytics 4 be used together?

Yes, 341 websites in our dataset use both Fathom Analytics and Google Analytics 4 together.

Check Any Website's Technology Stack

Find out if a website uses Fathom Analytics, Google Analytics 4, or any other technology.

Analyze a Website

More Comparisons

Browse All Comparisons →