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wiser.com

https://wiser.com· First analyzed 24 May 2026· Updated 24 May 2026
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wiser.com
Desktop screenshot of wiser.com
Mobile screenshot of wiser.com
Mobile

Sponsored

Hosting Provider

HubSpot CMS
hubspot.com

IP Address

199.60.103.180

Site Location

🇺🇸 San Francisco, United Statesvia schema_nap

Server Location

🇺🇸 Cambridge, United States

ASN

AS209242

Organization

HubSpot, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

ns-20.awsdns-02.com.ns-654.awsdns-17.net.ns-1071.awsdns-05.org.ns-1698.awsdns-20.co.uk.

Performance

93

Core Web Vitals

Weight

First Contentful Paint
1.3 s10%
Speed Index
1.7 s10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
2.9 MB
245 requests

Image Optimization

Lazy Load
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
HubSpot CMS

Technology Stack

14 Technologies Detected

Analytics

5
Google Analytics
Google Analytics 4
Facebook PixelCrazy EggFullStory

Advertising

2
LinkedIn AdsMicrosoft Advertising

CSS Frameworks

1
Tailwind CSS

Icon Libraries

1
Font Awesome

Fonts

1
Google Fonts

Tag Managers

1
Google Tag Manager

Customer Support

1
Intercom

Marketing

1
HubSpot

CDN

1
Cloudflare

SEO Analysis

B79/100
24
5
0
Meta Tags12/15
Content8/12
Headings8/8
Technical23/25
E-E-A-T2/7
Images5/7
Links5/5
URL5/5
Social5/5
Freshness0/4
Mobile3/4
Indexability3/3
W
wiser.comwiser.com

Software and Intelligence for Brands and Retailers | Wiser Solutions

Partner with a trusted trade execution provider that has the solutions you need to boost your sales, save you time, and help you act with confidence.

Title Length68 chars

Recommended: 50-60 chars (~405px / 580px)

Description Length149 chars

Recommended: 120-160 chars

Issues (0)

    5 issues found

    Upgrade to view details

    Crawlability

    Sitemap

    Type: standard

    1,299 URLs

    robots.txt

    10 rules

    Local SEO

    Local Search Readiness

    31/100
    Needs Work
    8 14

    Sponsored

    AI & LLM Readiness

    D50/100
    Bot Access
    20/25
    Machine Read.
    7/25
    Schema Data
    8/25
    Citation
    15/25

    AI Bot Access

    14/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User

    Machine Readability

    llms.txt
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    Text ratio:2%
    Words:1,284
    Token eff.:Optimal

    Structured Data

    2 JSON-LD
    Organization×1.1WebSiteBreadcrumbListSearchAction
    sameAs entity links

    Citation Readiness

    Opening Summary34w
    Descriptive Headingsavg 6.5w
    Canonical URL
    Open Graph3/3
    Twitter Card3/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (9)
    AI readiness recommendation preview...
    Upgrade to view recommendations

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    A
    87/100
    15
    Passed
    1
    Critical
    1
    Warnings
    Images & Alt Text
    20/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    17/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    12/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    15/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    15/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    8/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
    1 recommendation
    • •Accessibility recommendation preview...
    Upgrade to view recommendations

    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    20/100
    F
    365 mg
    CO₂e / view
    2.9 MB
    Page Weight
    30%
    Cleaner Than
    New Visitor
    417 mg
    vs
    Returning (cached)
    209 mg
    Annual (10K/mo)
    43.8 kg
    Emission Segments
    Data Center
    82 mg
    Network
    88 mg
    Device
    196 mg
    Resource Breakdown
    JavaScript
    465.8 KB
    Images
    1.6 MB
    CSS
    754.8 KB
    Fonts
    750 B
    HTML
    29.9 KB
    Other
    16.6 KB
    Green Hosting Not Verified
    HubSpot CMS
    6 recommendations
    • •Carbon footprint recommendation preview...
    Upgrade to view recommendations
    C

    Security Score

    66%Fair
    Interactive

    HTTPS

    WAF

    70d

    Certificate Details

    Type

    Domain Validated (DV)

    Certificate Authority

    Let's Encrypt

    Key Algorithm

    ECDSA (secp256r1) (256 bit)

    Signature

    ECDSA with SHA-384

    TLS Version

    TLSv1.3

    HTTP Protocol

    HTTP/2+H3

    Valid From

    05.05.2026

    Valid Until

    03.08.2026

    Subject Alternative Names (2)

    7f6830e8.sni.cloudflaressl.comwww.wiser.com

    SHA-256 Fingerprint

    0C:8F:57:8C:81:0F:F7:08:C6:28:18:6D:B5:CF:F1:5B:69:A1:AF:51...

    Top Recommendations

    Security recommendation preview

    Upgrade to view recommendations
    Upgrade to view header details

    HTTP Headers

    Developer Console

    alt-svc
    h3=":443"; ma=86400
    cache-control
    🟡 5s(s-maxage=36000, max-age=5)
    cf-ray
    a00f87ad58b117dc-SJC
    content-encoding
    ⚡ Brotli(br)
    content-security-policy
    upgrade-insecure-requests
    content-security-policy-report-only
    script-src 'unsafe-inline' 'unsafe-eval'; report-uri https:/...
    Good Warning Issue

    Email Infrastructure

    Microsoft 365

    Score

    93

    SPF
    DKIM
    DMARC

    DMARC Policy

    Quarantine (Moderate)

    MX Records (1)

    wiser-com.mail.protection.outlook.com

    Domain Information

    wiser.com

    Domain Age
    31y 9m

    Created

    16.08.1994

    Expires

    15.08.2026

    Last Updated

    01.08.2024

    Registrar

    GoDaddy.com, LLC

    DNSSEC
    Not Enabled

    Privacy & Compliance

    Cookiebot

    Cookie Consent Banner
    Cookiebot
    Privacy Policy
    Terms of Service

    GDPR Indicators

    Cookie consent banner detected
    CMP: Cookiebot
    Privacy policy page linked
    Legitimate interest basis mentioned

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    B
    73/100
    Mobile Friendly17 breakpoints
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    width=device-width, initial-scale=1
    1 recommendation
    • •Mobile compatibility recommendation preview...
    Upgrade to view recommendations

    Typography & Readability

    Noto Sans

    WCAG Partial
    68/100
    Readability
    /30
    12/30

    12px · LH 1.75

    Hierarchy
    /20
    20/20

    4.75x ratio · ✓ H1→H6

    WCAG
    /25
    18/25

    3.24:1 min contrast

    Performance
    /25
    18/25

    1 font · 5 req

    Heading Font

    Noto Sans

    Sans57px

    Body Font

    Noto Sans

    Sans12px

    Contrast Ratio

    3.24:1

    1 issue

    Reading Comfort

    ~37 CPL

    Narrow lines
    57px
    h1
    45px
    h2
    20px
    h3
    20px
    h4
    12px
    p

    ❌ Critical: 12px body text is too small. Minimum 14px, recommend 16px+.

    ❌ Very complex text: Flesch score 6/100. Consider shorter sentences and simpler words.

    ⚠️ Partial contrast: 1 elements below WCAG AA threshold (min 3.2:1).

    ✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

    ✅ Strong hierarchy: Headlines are 4.8x larger than body text.

    ✅ Lean font stack: 1 font families keeps load times fast.

    GGoogle FontsBuy on MyFontsFlesch 6

    Color Palette

    4 unique colors
    Light
    #ffffff
    Background· 85.80000000000003%
    #7dacd2
    Primary· 5.7%
    #dee7ec
    Secondary· 4.8%
    #2d5b82
    Secondary· 3.5%

    Business & Marketing Stack

    9 Tools Detected

    Enterprise

    CRM Systems

    1
    HubSpotMid-Market

    Customer Relationship Management platforms

    Customer Support

    1
    IntercomMid-Market

    Live chat and helpdesk tools

    Behavior Analytics

    3
    Google AnalyticsFree
    Crazy EggSMB
    Google Tag ManagerFree

    User behavior and product analytics

    Advertising

    3
    Facebook PixelMid-Market
    LinkedIn AdsEnterprise
    Microsoft AdsEnterprise

    Ad platforms and retargeting pixels

    Privacy & Cookies

    1
    CookiebotMid-Market

    Cookie consent and privacy compliance tools

    5

    Categories

    9

    Total Tools

    2

    Enterprise

    4

    Mid-Market

    Assessment: Sophisticated marketing and sales technology infrastructure

    Sponsored

    Scripts & Styles

    30 Resources

    20
    Scripts
    10
    Styles
    15
    Async
    0
    Defer

    Top Script Sources

    bat.bing.com(3)snap.licdn.com(2)googletagmanager.com(2)connect.facebook.net(2)widget.intercom.io(1)

    Website Identity

    Wiser Solutions, Inc.

    Wiser Solutions, Inc.

    Organization

    Partner with a trusted commerce execution provider who has the solutions to boost your sales, save you time, and help you act with confidence.

    www.wiser.com/
    31 years old

    1875 Mission Street Suite 103, San Francisco

    94103, San Francisco, CA

    US

    Location detected: 🇺🇸 United States, San Franciscovia schema_nap
    GoDaddy.com, LLC📧 Microsoft 365en

    Sponsored

    Last analyzed: 24 May 2026 at 21:53

    Historical Analysis & Change Tracking