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swpp.co.uk

https://swpp.co.uk· First analyzed 24 May 2026· Updated 24 May 2026
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swpp.co.uk
Desktop screenshot of swpp.co.uk
Mobile screenshot of swpp.co.uk
Mobile

Sponsored

Hosting Provider

Trunk Networks Limited

IP Address

185.41.10.35

Site Location

🇬🇧 United Kingdomvia tld

Server Location

🇬🇧 Uckfield, United Kingdom

ASN

AS200083

Organization

Trunk Networks Limited

Server

Apache

Nameservers

dns.us-noc.com.dns.uk-noc.com.

Performance

100

Core Web Vitals

Weight

First Contentful Paint
658 ms10%
Speed Index
855 ms10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
1.9 MB
40 requests

Image Optimization

Lazy LoadWebPResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Frontend
Styling
Bootstrap
Infrastructure
Hosting
Trunk Networks Limited

Progressive Web App

Web ManifestApple Touch IconTheme Color

Technology Stack

8 Technologies Detected

CSS Frameworks

2
Bootstrap
Tailwind CSS

Advertising

2
Google AdsGoogle AdSense

Icon Libraries

1
Font Awesome

Fonts

1
Google Fonts

Reviews

1
Trustpilot

Web Servers

1
Apache

SEO Analysis

B77/100
24
4
1
Meta Tags8/15
Content12/12
Headings8/8
Technical23/25
E-E-A-T2/7
Images6/7
Links5/5
URL5/5
Social4/5
Freshness0/4
Mobile1/4
Indexability3/3
S
swpp.co.ukswpp.co.uk

International Wedding and Portrait Photography Association | Join S...

SWPP is one of the world's leading photography associations for wedding and portrait photographers. Join members across 40+ countries for qualifications, men...

Title truncated. Description truncated.
Title Length80 chars

Recommended: 50-60 chars (~483px / 580px)

Description Length198 chars

Recommended: 120-160 chars

Issues (1)

  • • Title is too long (80 chars, ~483px). Will be truncated in search results.

5 issues found

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Crawlability

Sitemap

Type: standard

500 URLs

robots.txt

40 rules

Local SEO

Local Search Readiness

16/100
Poor
4 14

This site doesn't appear to be a local business. Local SEO signals are optional for non-local websites.

Sponsored

AI & LLM Readiness

D53/100
Bot Access
20/25
Machine Read.
15/25
Schema Data
3/25
Citation
15/25

AI Bot Access

14/14 accessible
AI Search
OAI-SearchBot
PerplexityBot
Claude-SearchBot
Gemini-Deep-Research
DuckAssistBot
Training
GPTBot
ClaudeBot
Google-Extended
Meta-ExternalAgent
Bytespiderinfo
Amazonbot
Applebot-Extended
CCBotinfo
Fetch
ChatGPT-User

Machine Readability

llms.txt
llms-full.txt
Semantic HTML
Heading Hierarchy
blockquotesnavheader/footer
Text ratio:21%
Words:1,210
Token eff.:Optimal
Sections/1K:11.6
Depth:3/5

Structured Data

1 JSON-LD
Organization×1.1
sameAs entity links

Citation Readiness

Opening Summary107w
Descriptive Headingsavg 3.3w
Canonical URL
Open Graph3/3
Twitter Card1/3
Language Tag
Publish Date
Author Info
Lists
Tables
TL;DR / Summary
About Page Link
Recommendations (7)
AI readiness recommendation preview...
Upgrade to view recommendations

Sponsored

Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
B
75/100
12
Passed
2
Critical
1
Warnings
Images & Alt Text
20/20
Checks if images have descriptive alt text for screen readers and visually impaired users.
Semantic Structure
20/20
Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
Forms & Inputs
5/15
Verifies form fields have labels, error messages are clear, and inputs are properly associated.
Color & Contrast
15/15
Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
Keyboard & Focus
9/15
Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
ARIA & Roles
6/15
Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
2 recommendations
  • •Accessibility recommendation preview...
Upgrade to view recommendations

Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
60/100
C
202 mg
CO₂e / view
1.9 MB
Page Weight
50%
Cleaner Than
New Visitor
230 mg
vs
Returning (cached)
115 mg
Annual (10K/mo)
24.2 kg
Emission Segments
Data Center
10 mg
Network
59 mg
Device
132 mg
Resource Breakdown
JavaScript
842 B
Images
1.6 MB
CSS
389.7 KB
Fonts
2.7 KB
HTML
10.3 KB
Green Hosting Verified
Clook Internet
GWF Verified
5 recommendations
  • •Carbon footprint recommendation preview...
Upgrade to view recommendations
A+

Security Score

100%Excellent
Static / Informational

HTTPS

No WAF

40d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Let's Encrypt

Key Algorithm

RSA (2048 bit)

Signature

SHA-256 with RSA

TLS Version

TLSv1.3

HTTP Protocol

HTTP/1.1

Valid From

05.04.2026

Valid Until

04.07.2026

Subject Alternative Names (7)

cpanel.swpp.co.ukcpcalendars.swpp.co.ukcpcontacts.swpp.co.ukswpp.co.ukwebdisk.swpp.co.ukwebmail.swpp.co.ukwww.swpp.co.uk

SHA-256 Fingerprint

00:D8:36:0B:73:D5:25:93:AF:E6:9C:5B:74:6A:66:2D:AF:F0:26:85...

Upgrade to view header details

HTTP Headers

Developer Console

accept-ranges
bytes
connection
Keep-Alive
content-encoding
📦 Gzip(gzip)
content-length
10207
content-security-policy
upgrade-insecure-requests
content-type
text/html; charset=UTF-8
Good Warning Issue

Email Infrastructure

Custom Mail Server

Score

45

SPF
DKIM
DMARC

MX Records (3)

failover1.email-cluster.com
mx2.email-cluster.com
mx1.email-cluster.com

Domain Information

swpp.co.uk

DNSSEC
Not Enabled

Privacy & Compliance

Cookie Notice (WP)

Cookie Consent Banner
Cookie Notice (WP)
Privacy Policy
Terms of Service

GDPR Indicators

Cookie consent banner detected
CMP: Cookie Notice (WP)
Privacy policy page linked

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
B
74/100
Mobile Friendly1 breakpoint
Viewport Meta
The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
Responsive Design
Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
Touch Icons
Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
Readable Font Size
Base font size should be at least 16px on mobile to ensure text is readable without zooming.
Relative Units
Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
No H-Scroll Risk
No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
Tap Targets OK
Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
No Fixed Widths
No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
Viewport
width=device-width, initial-scale=1

Typography & Readability

Lato

WCAG Partial
70/100
Readability
/30
25/30

16px · LH 1.50

Hierarchy
/20
15/20

2.25x ratio · ✓ H1→H6

WCAG
/25
14/25

3.63:1 min contrast

Performance
/25
16/25

1 font · 4 req

Heading Font

Lato

Sans36px

Body Font

Lato

Sans16px

Contrast Ratio

3.63:1

12 issues

Reading Comfort

~38 CPL

Narrow lines
36px
h1
30px
h2
26px
h3
16px
p

✅ Excellent readability: 16px body text is ideal for all devices.

✅ Optimal line spacing: 1.50 ratio (ideal range 1.4–1.6).

❌ Very complex text: Flesch score 26/100. Consider shorter sentences and simpler words.

⚠️ Partial contrast: 12 elements below WCAG AA threshold (min 3.6:1).

✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

✅ Strong hierarchy: Headlines are 2.2x larger than body text.

GGoogle FontsFlesch 26

Color Palette

11 unique colors
2.03:1 Fail Dark
#302f2b
Other· 24.999999999999996%
#685a56
Secondary· 7.8%
#7d6b64
Secondary· 16%
#634848
Secondary· 11.6%
#ca8c9c
Primary· 8.4%
#947e76
Secondary· 7.1%
#fffefe
Primary· 6.9%
#4b3537
Secondary· 6.4%

Business & Marketing Stack

3 Tools Detected

Enterprise

Behavior Analytics

1
Google AnalyticsFree

User behavior and product analytics

Advertising

1
Google AdsEnterprise

Ad platforms and retargeting pixels

Reviews & Social Proof

1
TrustpilotMid-Market

Customer reviews and testimonials

3

Categories

3

Total Tools

1

Enterprise

1

Mid-Market

Assessment: Sophisticated marketing and sales technology infrastructure

Ad Networks

Google AdSense

Sponsored

Scripts & Styles

14 Resources

4
Scripts
10
Styles
3
Async
0
Defer

Top Script Sources

widget.trustpilot.com(2)local(1)thesoc.net(1)

Website Identity

Society of Wedding and Portrait Photographers

Society of Wedding and Portrait Photographers

Organization

SWPP is one of the world's largest international associations for professional wedding and portrait photographers, offering qualifications, mentoring, competitions and business support to members in over 40 countries.

swpp.co.uk/
Location detected: 🇬🇧 United Kingdomvia tld
enEst. 1988

Sponsored

Last analyzed: 24 May 2026 at 20:23

Historical Analysis & Change Tracking