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hammer.de

https://hammer.de· First analyzed 22 May 2026· Updated 22 May 2026
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hammer.de
Desktop screenshot of hammer.de
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Mobile

Sponsored

Hosting Provider

Fastly, Inc.

IP Address

151.101.129.124

Site Location

🇩🇪 Neu-Ulm, Germanyvia schema_nap

Server Location

🇨🇦 Montreal, Canada

ASN

AS54113

Organization

Fastly, Inc.

CDN

Fastly

Nameservers

ns.kunde24.de.ns2.kunde24.de.

Performance

92

Core Web Vitals

Weight

First Contentful Paint
1.3 s10%
Speed Index
1.7 s10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
3.3 MB
250 requests

Image Optimization

Lazy Load
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Frontend
Styling
Bootstrap
CMS
Magento
Infrastructure
Hosting
Fastly, Inc.
CDN
Fastly

Technology Stack

22 Technologies Detected

Libraries

3
jQuery
Underscore.jsMoment.js

UI Components

3
SwiperSlick CarouselFancybox

CSS Frameworks

2
Bootstrap
Tailwind CSS

Analytics

2
Google Analytics
Google Analytics 4

Email Marketing

2
KlaviyoBrevo (Sendinblue)

Customer Support

2
FreshdeskZendesk

Advertising

2
Google AdsMicrosoft Advertising

Other

1
GSAP

Icon Libraries

1
Font Awesome

Fonts

1
Google Fonts

Tag Managers

1
Google Tag Manager

Payments

1
Klarna

Security

1
reCAPTCHA

SEO Analysis

B76/100
22
6
0
Meta Tags15/15
Content8/12
Headings8/8
Technical23/25
E-E-A-T2/7
Images3/7
Links5/5
URL5/5
Social3/5
Freshness0/4
Mobile1/4
Indexability3/3
H
hammer.dehammer.de

Fitnessgeräte für zu Hause - Jetzt online kaufen | HAMMER

Innovative Fitnessgeräte für zu Hause - Premium-Sportgeräte vom europäischen Marktführer HAMMER - Baue dein Home Gym & starte dein Training jetzt!

Title Length57 chars

Recommended: 50-60 chars (~350px / 580px)

Description Length146 chars

Recommended: 120-160 chars

Issues (0)

    6 issues found

    Upgrade to view details

    Crawlability

    Sitemap

    Type: standard

    384 URLs

    robots.txt

    34 rules

    Sitemap reference found

    Local SEO

    Local Search Readiness

    39/100
    Needs Work
    11 10

    Sponsored

    AI & LLM Readiness

    D46/100
    Bot Access
    20/25
    Machine Read.
    7/25
    Schema Data
    6/25
    Citation
    13/25

    AI Bot Access

    14/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User

    Machine Readability

    llms.txt
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    Text ratio:2%
    Words:1,826
    Token eff.:Optimal

    Structured Data

    2 JSON-LD
    Organization×1.1WebSiteSearchAction

    Citation Readiness

    Opening Summary22w
    Descriptive Headings
    Canonical URL
    Open Graph3/3
    Twitter Card0/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (11)
    AI readiness recommendation preview...
    Upgrade to view recommendations

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    A
    88/100
    15
    Passed
    1
    Critical
    1
    Warnings
    Images & Alt Text
    20/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    17/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    15/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    15/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    15/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    6/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.

    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    45/100
    E
    338 mg
    CO₂e / view
    3.3 MB
    Page Weight
    30%
    Cleaner Than
    New Visitor
    387 mg
    vs
    Returning (cached)
    193 mg
    Annual (10K/mo)
    40.6 kg
    Emission Segments
    Data Center
    17 mg
    Network
    99 mg
    Device
    222 mg
    Resource Breakdown
    JavaScript
    464.6 KB
    Images
    766.8 KB
    CSS
    387.9 KB
    Fonts
    43.7 KB
    HTML
    58.8 KB
    Other
    1.6 MB
    Green Hosting Verified
    Fastly, Inc.
    Provider Match
    5 recommendations
    • •Carbon footprint recommendation preview...
    Upgrade to view recommendations
    F

    Security Score

    15%Critical
    Critical / Transactional

    HTTPS

    No WAF

    68d

    Certificate Details

    Type

    Domain Validated (DV)

    Certificate Authority

    Let's Encrypt

    Key Algorithm

    RSA (2048 bit)

    Signature

    SHA-256 with RSA

    TLS Version

    TLSv1.3

    HTTP Protocol

    HTTP/2

    Valid From

    30.04.2026

    Valid Until

    29.07.2026

    Subject Alternative Names (20)

    hammer-basketball.athammer-basketball.dehammer-fitness.athammer-fitness.behammer-fitness.chhammer-fitness.frhammer-fitness.ithammer-fitness.nl+12 more

    SHA-256 Fingerprint

    A7:B5:38:93:4E:C0:09:F9:B0:F1:50:C1:B9:2B:5F:9F:AB:02:77:20...

    Top Recommendations

    Security recommendation preview

    Upgrade to view recommendations
    Upgrade to view header details

    HTTP Headers

    Developer Console

    accept-ranges
    bytes
    age
    12479
    cache-control
    🔴 No Cache(no-store, no-cache, must-revalidate, max-age=0)
    content-encoding
    ⚡ Brotli(br)
    content-length
    59919
    content-security-policy-report-only
    style-src-elem w.vi.skadtec.com euc-widget.freshworks.com ta...
    Good Warning Issue

    Email Infrastructure

    Microsoft 365

    Score

    98

    SPF
    DKIM
    DMARC

    DMARC Policy

    Quarantine (Moderate)

    MX Records (1)

    hammer-de.mail.protection.outlook.com

    Domain Information

    hammer.de

    Last Updated

    11.08.2022

    DNSSEC
    Not Enabled

    Privacy & Compliance

    Usercentrics

    Cookie Consent Banner
    Usercentrics
    Privacy Policy
    Terms of Service

    GDPR Indicators

    Cookie consent banner detected
    CMP: Usercentrics
    Privacy policy page linked
    Data Protection Officer mentioned

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    B
    79/100
    Mobile Friendly16 breakpoints
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    width=device-width, initial-scale=1
    1 recommendation
    • •Mobile compatibility recommendation preview...
    Upgrade to view recommendations

    Typography & Readability

    Roboto Condensed + Roboto

    WCAG AAA
    70/100
    Readability
    /30
    14/30

    14px · LH 1.86

    Hierarchy
    /20
    20/20

    2.57x ratio · ✓ H1→H6

    WCAG
    /25
    20/25

    12.63:1 min contrast

    Performance
    /25
    16/25

    System fonts

    Heading Font

    Roboto Condensed

    Sans36px

    Body Font

    Roboto

    Sans14px

    Contrast Ratio

    12.63:1

    WCAG AAA (≥7:1)

    Reading Comfort

    ~43 CPL

    Narrow lines
    36px
    h1
    32px
    h2
    14px
    p

    ⚠️ Small text: 14px may strain on mobile. Use ≥16px for WCAG compliance.

    ⚠️ Wide line spacing (1.86). 1.4–1.6 is optimal for body text.

    ❌ Very complex text: Flesch score 0/100. Consider shorter sentences and simpler words.

    ✅ WCAG AAA contrast: All text meets 7:1 ratio (min 12.6:1).

    ✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

    ✅ Strong hierarchy: Headlines are 2.6x larger than body text.

    Buy on MyFontsFlesch 0

    Color Palette

    8 unique colors
    17.08:1 AAA Light
    #ffffff
    Background· 32.8%
    #1a1c1f
    Text· 14.2%
    #060609
    Primary· 23.200000000000003%

    Business & Marketing Stack

    2 Tools Detected

    Growing

    Behavior Analytics

    2
    Google Tag ManagerFree
    Google AnalyticsFree

    User behavior and product analytics

    1

    Categories

    2

    Total Tools

    0

    Enterprise

    0

    Mid-Market

    Assessment: Growing marketing technology adoption

    Sponsored

    Scripts & Styles

    30 Resources

    20
    Scripts
    10
    Styles
    19
    Async
    1
    Defer

    Top Script Sources

    hammer.de(13)t.hammer.de(2)tm709.ad-srv.net(1)tm.ad-srv.net(1)widgets.trustedshops.com(1)

    Website Identity

    HAMMER

    HAMMER

    Organization
    info@hammer.de
    0731 974 88-518
    www.hammer.de/

    Von-Liebig-Straße 21, Neu-Ulm

    89231, Neu-Ulm

    DE

    Location detected: 🇩🇪 Germany, Neu-Ulmvia schema_nap
    📧 Microsoft 365de

    Sponsored

    Last analyzed: 22 May 2026 at 04:00

    Historical Analysis & Change Tracking