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gohealth.com

https://gohealth.com· First analyzed 24 May 2026· Updated 24 May 2026
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gohealth.com
Desktop screenshot of gohealth.com
Mobile screenshot of gohealth.com
Mobile

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Hosting Provider

wpengine.com

IP Address

141.193.213.10

Site Location

🇺🇸 Chicago, United Statesvia schema

Server Location

🇺🇸 Austin, United States

ASN

AS209242

Organization

WPEngine, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

ns-1424.awsdns-50.org.ns-1945.awsdns-51.co.uk.ns-411.awsdns-51.com.ns-663.awsdns-18.net.

Performance

100

Core Web Vitals

Weight

First Contentful Paint
320 ms10%
Speed Index
416 ms10%
Largest Contentful Paint
25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
130 KB
84 requests

Image Optimization

Lazy LoadWebPResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Frontend
Styling
Bootstrap
CMS
WordPress
Infrastructure
Hosting
WP Engine
CDN
Cloudflare

SEO Analysis

B76/100
24
4
1
Meta Tags15/15
Content3/12
Headings8/8
Technical24/25
E-E-A-T2/7
Images7/7
Links2/5
URL5/5
Social4/5
Freshness2/4
Mobile1/4
Indexability3/3
G
gohealth.comgohealth.com

GoHealth | Medicare & Health Insurance Made Simple

Explore Medicare and health insurance options with GoHealth. Get personalized guidance and compare plans to find coverage that fits your needs.

Title Length50 chars

Recommended: 50-60 chars (~305px / 580px)

Description Length143 chars

Recommended: 120-160 chars

Issues (1)

  • Very thin content (8 words). Search engines need substantial content for ranking.

Crawlability

Sitemap

Type: standard

robots.txt

7 rules

Sitemap reference found

Local SEO

Local Search Readiness

58/100
Fair
15 8

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AI & LLM Readiness

F39/100
Bot Access
20/25
Machine Read.
7/25
Schema Data
10/25
Citation
2/25

AI Bot Access

14/14 accessible
AI Search
OAI-SearchBot
PerplexityBot
Claude-SearchBot
Gemini-Deep-Research
DuckAssistBot
Training
GPTBot
ClaudeBot
Google-Extended
Meta-ExternalAgent
Bytespiderinfo
Amazonbot
Applebot-Extended
CCBotinfo
Fetch
ChatGPT-User

Machine Readability

llms.txt
llms-full.txt
Semantic HTML
Heading Hierarchy
Text ratio:2%
Words:1,648
Token eff.:Optimal

Structured Data

14 JSON-LD
Organization×1.1WebSiteLocalBusiness×1.1BreadcrumbListSearchAction
sameAs entity links

Citation Readiness

Opening Summary
Descriptive Headings
Canonical URL
Open Graph0/3
Twitter Card0/3
Language Tag
Publish Date
Author Info
Lists
Tables
TL;DR / Summary
About Page Link
Recommendations (11)
AI readiness recommendation preview...

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Accessibility

WCAG 2.1 Compliance

Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
C
68/100
9
Passed
4
Critical
0
Warnings
Images & Alt Text
20/20
Checks if images have descriptive alt text for screen readers and visually impaired users.
Semantic Structure
6/20
Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
Forms & Inputs
15/15
Verifies form fields have labels, error messages are clear, and inputs are properly associated.
Color & Contrast
15/15
Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
Keyboard & Focus
11/15
Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
ARIA & Roles
1/15
Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
2 recommendations
  • Accessibility recommendation preview...

Carbon Footprint

SWDM v4 · Eco-Score

Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
79/100
A+
13 mg
CO₂e / view
129.7 KB
Page Weight
95%
Cleaner Than
New Visitor
15 mg
vs
Returning (cached)
8 mg
Annual (10K/mo)
1.6 kg
Emission Segments
Data Center
<0.001 g
Network
4 mg
Device
9 mg
Resource Breakdown
JavaScript
2.5 KB
Images
868 B
HTML
125.7 KB
Other
655 B
Green Hosting Verified
Google Cloud
GWF Verified
3 recommendations
  • Carbon footprint recommendation preview...
C

Security Score

66%Fair
Interactive

HTTPS

WAF

118d

Certificate Details

Type

Domain Validated (DV)

Certificate Authority

Amazon

Key Algorithm

RSA (2048 bit)

Signature

SHA-256 with RSA

TLS Version

TLSv1.3

HTTP Protocol

HTTP/2+H3

Valid From

21.08.2025

Valid Until

19.09.2026

OCSP Stapling

Enabled

Subject Alternative Names (2)

gohealth.com*.gohealth.com

SHA-256 Fingerprint

73:80:81:F4:BB:A2:53:2A:87:F0:5C:52:F4:AB:EC:14:09:60:C3:5C...

Top Recommendations

Security recommendation preview

HTTP Headers

Developer Console

alt-svc
h3=":443"; ma=86400
cache-control
🟡 600s(max-age=600, must-revalidate)
cf-cache-status
HIT
cf-ray
a00a375b9c0e29a9-BOS
content-encoding
Brotli(br)
content-security-policy
frame-ancestors 'self' https://*.optimizely.com; default-src...
Good Warning Issue

Email Infrastructure

Barracuda

Score

68

SPF
DKIM
DMARC

DMARC Policy

Quarantine (Moderate)

MX Records (2)

d239829a.ess.barracudanetworks.com
d239829b.ess.barracudanetworks.com

Domain Information

gohealth.com

Domain Age
29y 3m

Created

02.02.1997

Expires

03.02.2027

Last Updated

15.05.2026

Registrar

Amazon Registrar, Inc.

DNSSEC
Not Enabled

Privacy & Compliance

Cookie Consent Banner
Privacy Policy
Terms of Service

GDPR Indicators

Cookie consent banner detected
Privacy policy page linked
Data Protection Officer mentioned

Mobile Compatibility

Viewport & Responsive Test

Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
B
71/100
Mobile Friendly54 breakpoints
Viewport Meta
The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
Responsive Design
Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
Touch Icons
Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
Readable Font Size
Base font size should be at least 16px on mobile to ensure text is readable without zooming.
Relative Units
Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
No H-Scroll Risk
No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
Tap Targets OK
Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
No Fixed Widths
No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
Viewport
width=device-width, initial-scale=1
2 recommendations
  • Mobile compatibility recommendation preview...

Typography & Readability

adelle-sans + source-sans-3

WCAG Partial
79/100
Readability
/30
23/30

14px · LH 1.43

Hierarchy
/20
19/20

3.43x ratio · ✓ H1→H6

WCAG
/25
17/25

1:1 min contrast

Performance
/25
20/25

2 fonts · 3 req

Heading Font

adelle-sans

Sans48px

Body Font

source-sans-3

Sans14px

Contrast Ratio

1:1

4 issues

Reading Comfort

~41 CPL

Narrow lines
48px
h1
44px
h2
22px
h3
24px
h4
14px
p

⚠️ Small text: 14px may strain on mobile. Use ≥16px for WCAG compliance.

✅ Optimal line spacing: 1.43 ratio (ideal range 1.4–1.6).

⚠️ Partial contrast: 4 elements below WCAG AA threshold (min 1.0:1).

✅ Perfect heading hierarchy: Sequential h1→h2→h3 with single H1 — ideal for SEO & accessibility.

✅ Strong hierarchy: Headlines are 3.4x larger than body text.

✅ Lean font stack: 2 font families keeps load times fast.

Color Palette

6 unique colors
Light
#ffffff
Background· 48.800000000000004%
#f0f1f3
Primary· 28.1%
#3a3a4a
Secondary· 6.8%
#a3643b
Secondary· 5.7%
#d7d0cb
Secondary· 5.4%
#a0adb1
Secondary· 5.2%

Business & Marketing Stack

4 Tools Detected

Enterprise

Behavior Analytics

2

User behavior and product analytics

Advertising

1

Ad platforms and retargeting pixels

Reviews & Social Proof

1

Customer reviews and testimonials

3

Categories

4

Total Tools

1

Enterprise

1

Mid-Market

Assessment: Sophisticated marketing and sales technology infrastructure

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Scripts & Styles

21 Resources

20
Scripts
1
Styles
7
Async
11
Defer

Top Script Sources

gohealth.com(13)googletagmanager.com(4)solutions.invocacdn.com(2)googleads.g.doubleclick.net(1)

Website Identity

GoHealth

GoHealth

Organization

Explore Medicare and health insurance options with GoHealth. Get personalized guidance and compare plans to find coverage that fits your needs.

222 West Merchandise Mart Plaza, Suite 1750, Chicago

60654, Chicago, Illinois

US

Location detected: 🇺🇸 United States, Chicagovia schema
Amazon Registrar, Inc.📧 Barracudaen-US

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Last analyzed: 24 May 2026 at 06:25

Historical Analysis & Change Tracking