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dickies.ca

https://dickies.ca· First analyzed 24 May 2026· Updated 24 May 2026
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dickies.ca
Desktop screenshot of dickies.ca
Mobile screenshot of dickies.ca
Mobile

Sponsored

Hosting Provider

Shopify
shopify.com

IP Address

23.227.38.65

Site Location

🇺🇸 New York, United Statesvia schema_nap

Server Location

🇨🇦 Ottawa, Canada

ASN

AS13335

Organization

Shopify, Inc.

Server

Cloudflare

CDN

Cloudflare

WAF

Cloudflare

Nameservers

ns2.101domain.com.ns1.101domain.com.ns5.101domain.com.

Performance

91

Core Web Vitals

Weight

First Contentful Paint
1.4 s10%
Speed Index
1.8 s10%
Largest Contentful Paint
—25%
Total Blocking Time
0.0 ms30%
Cumulative Layout Shift
0.00025%
3.6 MB
417 requests

Image Optimization

Lazy LoadResponsive
0–49
50–89
90–100

Architecture Stack

Monolithic
⚙️ SSR
Shopify
ecommerce
5/17-5/25 | DCK | Promo | Memorial Day | Prod...Custom
Shopify Theme

Detected Apps

Yotpo ReviewsKlaviyoGorgiasFacebook ChannelInstagram Shopping+2 more

Technology Stack

18 Technologies Detected

Analytics

4
Google Analytics
Google Analytics 4
Facebook PixelFullStory

CSS Frameworks

2
Bootstrap
Tailwind CSS

Fonts

2
Google FontsAdobe Fonts (Typekit)

Customer Support

2
GorgiasZendesk

Tag Managers

1
Google Tag Manager

Email Marketing

1
Klaviyo

Reviews

1
Yotpo

Payments

1
Klarna

Personalization

1
Nosto

CDN

1
Cloudflare

Libraries

1
Swiper

Security

1
reCAPTCHA

SEO Analysis

B75/100
23
6
0
Meta Tags12/15
Content8/12
Headings7/8
Technical23/25
E-E-A-T2/7
Images6/7
Links5/5
URL5/5
Social0/5
Freshness0/4
Mobile4/4
Indexability3/3
D
dickies.cadickies.ca

Dickies Official Site | Durable Workwear and Apparel Since 1922 US

Shop Dickies for durable work pants, shirts, overalls, and coveralls. Explore men’s, women’s, and kids' styles built for comfort and performance since 1922.

Title Length66 chars

Recommended: 50-60 chars (~393px / 580px)

Description Length156 chars

Recommended: 120-160 chars

Issues (0)

    6 issues found

    Upgrade to view details

    Crawlability

    Sitemap

    Type: index

    26 URLs

    26 sub-sitemaps

    robots.txt

    164 rules

    Sitemap reference found

    Local SEO

    Local Search Readiness

    36/100
    Needs Work
    10 12

    Sponsored

    AI & LLM Readiness

    D41/100
    Bot Access
    20/25
    Machine Read.
    7/25
    Schema Data
    7/25
    Citation
    7/25

    AI Bot Access

    14/14 accessible
    AI Search
    OAI-SearchBot
    PerplexityBot
    Claude-SearchBot
    Gemini-Deep-Research
    DuckAssistBot
    Training
    GPTBot
    ClaudeBot
    Google-Extended
    Meta-ExternalAgent
    Bytespiderinfo
    Amazonbot
    Applebot-Extended
    CCBotinfo
    Fetch
    ChatGPT-User

    Machine Readability

    llms.txtinvalid
    llms-full.txt
    Semantic HTML
    Heading Hierarchy
    Text ratio:2%
    Words:3,548
    Token eff.:Poor Structure

    Structured Data

    4 JSON-LD
    Organization×1.1WebSiteSearchAction
    sameAs entity links

    Citation Readiness

    Opening Summary
    Descriptive Headings
    Canonical URL
    Open Graph0/3
    Twitter Card0/3
    Language Tag
    Publish Date
    Author Info
    Lists
    Tables
    TL;DR / Summary
    About Page Link
    Recommendations (12)
    AI readiness recommendation preview...
    Upgrade to view recommendations

    Sponsored

    Accessibility

    WCAG 2.1 Compliance

    Evaluates how accessible your website is for users with disabilities, based on WCAG 2.1 guidelines. Checks images, forms, keyboard navigation, ARIA roles, and color contrast.
    A
    87/100
    14
    Passed
    2
    Critical
    0
    Warnings
    Images & Alt Text
    20/20
    Checks if images have descriptive alt text for screen readers and visually impaired users.
    Semantic Structure
    13/20
    Evaluates proper use of HTML5 semantic elements (header, nav, main, footer) and heading hierarchy.
    Forms & Inputs
    15/15
    Verifies form fields have labels, error messages are clear, and inputs are properly associated.
    Color & Contrast
    15/15
    Tests text-to-background color contrast ratios against WCAG AA/AAA minimum requirements.
    Keyboard & Focus
    15/15
    Ensures all interactive elements are reachable and operable via keyboard (tab, enter, escape).
    ARIA & Roles
    9/15
    Checks correct use of WAI-ARIA attributes (roles, states, properties) for assistive technologies.
    1 recommendation
    • •Accessibility recommendation preview...
    Upgrade to view recommendations

    Carbon Footprint

    SWDM v4 · Eco-Score

    Carbon emissions estimated using the Sustainable Web Design Model v4 (SWDM v4). Factors in data center, network, and device energy across new and returning visitors. Grade thresholds based on HTTP Archive percentiles.
    44/100
    F
    368 mg
    CO₂e / view
    3.6 MB
    Page Weight
    15%
    Cleaner Than
    New Visitor
    421 mg
    vs
    Returning (cached)
    210 mg
    Annual (10K/mo)
    44.2 kg
    Emission Segments
    Data Center
    18 mg
    Network
    108 mg
    Device
    242 mg
    Resource Breakdown
    JavaScript
    1.7 MB
    Images
    1.5 MB
    CSS
    115.4 KB
    HTML
    69.8 KB
    Other
    164.8 KB
    Green Hosting Verified
    Cloudflare
    GWF Verified
    6 recommendations
    • •Carbon footprint recommendation preview...
    Upgrade to view recommendations
    A

    Security Score

    81%Very Good
    Interactive

    HTTPS

    WAF

    11d

    Certificate Details

    Type

    Organization Validated (OV)

    Certificate Authority

    Sectigo Limited

    Key Algorithm

    RSA (2048 bit)

    Signature

    SHA-384 with RSA

    TLS Version

    TLSv1.2

    HTTP Protocol

    HTTP/2+H3

    Valid From

    04.06.2025

    Valid Until

    04.06.2026

    OCSP Stapling

    Enabled

    Subject Alternative Names (8)

    www.dickies.comdev.dickies.comdickies.comlearn.dickies.comstaging.dickies.comwilliamsondickie.comwww.learn.dickies.comwww.williamsondickie.com

    SHA-256 Fingerprint

    36:64:B9:4F:14:53:7E:6D:86:9A:56:FD:E0:EB:7A:90:15:C2:A3:A4...

    Top Recommendations

    Security recommendation preview

    Upgrade to view recommendations
    Upgrade to view header details

    HTTP Headers

    Developer Console

    alt-svc
    h3=":443"; ma=86400
    cf-cache-status
    DYNAMIC
    cf-ray🇩🇪 Frankfurt
    a00cabf37a7a03d0-FRA
    content-encoding
    ⚡ Brotli(br)
    content-language
    en-US
    content-length
    71212
    Good Warning Issue

    Email Infrastructure

    Custom Mail Server

    Score

    0

    SPF
    DKIM
    DMARC

    Domain Information

    dickies.ca

    Domain Age
    21 years

    Created

    08.05.2005

    Expires

    08.05.2027

    Last Updated

    16.05.2026

    Registrar

    CENTRALNIC CANADA INC

    DNSSEC
    Not Enabled

    Privacy & Compliance

    OneTrust

    Cookie Consent Banner
    OneTrust
    Privacy Policy
    Terms of Service

    GDPR Indicators

    Cookie consent banner detected
    CMP: OneTrust
    Privacy policy page linked
    Data Protection Officer mentioned

    Mobile Compatibility

    Viewport & Responsive Test

    Tests how well your website works on mobile devices. Checks viewport configuration, responsive layout, touch targets, font readability, and simulates rendering across different screen sizes.
    B
    77/100
    Mobile Friendly3 breakpoints
    Viewport Meta
    The viewport meta tag tells mobile browsers how to scale the page. Without it, mobile devices render at desktop width.
    Responsive Design
    Uses CSS media queries or flexible layouts to adapt content to different screen sizes automatically.
    Touch Icons
    Apple touch icons and favicons displayed when users add the site to their home screen on mobile devices.
    Readable Font Size
    Base font size should be at least 16px on mobile to ensure text is readable without zooming.
    Relative Units
    Using em, rem, %, or vw instead of fixed px values allows content to scale properly across screen sizes.
    No H-Scroll Risk
    No elements wider than the viewport that would cause horizontal scrolling on mobile devices.
    Tap Targets OK
    Interactive elements (buttons, links) are at least 48x48px with enough spacing to prevent accidental taps.
    No Fixed Widths
    No elements with fixed pixel widths that could overflow on smaller screens and break the layout.
    Viewport
    width=device-width, initial-scale=1.0
    1 recommendation
    • •Mobile compatibility recommendation preview...
    Upgrade to view recommendations

    Typography & Readability

    Arial + IBM Plex Sans

    WCAG Partial
    66/100
    Readability
    /30
    16/30

    14px · LH 1.36

    Hierarchy
    /20
    12/20

    1x ratio

    WCAG
    /25
    16/25

    1:1 min contrast

    Performance
    /25
    22/25

    System fonts

    Heading Font

    Arial

    Sans14px

    Body Font

    IBM Plex Sans

    Sans14px

    Contrast Ratio

    1:1

    8 issues

    Reading Comfort

    ~44 CPL

    Narrow lines
    14px
    h1
    30px
    h2
    14px
    h3
    14px
    p
    Minor Third
    Scale

    ⚠️ Small text: 14px may strain on mobile. Use ≥16px for WCAG compliance.

    ⚠️ Tight line spacing (1.36). Increase to 1.4–1.6 for better readability.

    ⚠️ Hard to read: Flesch score 48/100. Simplify sentences for wider reach.

    ⚠️ Partial contrast: 8 elements below WCAG AA threshold (min 1.0:1).

    ⚠️ Minor heading issue: 1 level skip(s) detected. Maintain sequential order for screen readers.

    ⚠️ Weak hierarchy: Headlines should be ≥2x body size for clear visual structure.

    Fluid TypeFlesch 48

    Color Palette

    9 unique colors
    4.81:1 AA Dark
    #727272
    Other· 25.799999999999997%
    #ffffff
    Background· 23.1%
    #1c1814
    Primary· 12.4%

    Business & Marketing Stack

    7 Tools Detected

    Enterprise

    Marketing Automation

    1
    KlaviyoE-commerce

    Email marketing and automation platforms

    Behavior Analytics

    3
    Google Tag ManagerFree
    Google AnalyticsFree
    Quantum MetricEnterprise

    User behavior and product analytics

    Advertising

    1
    Facebook PixelMid-Market

    Ad platforms and retargeting pixels

    Privacy & Cookies

    1
    OneTrustEnterprise

    Cookie consent and privacy compliance tools

    Reviews & Social Proof

    1
    YotpoMid-Market

    Customer reviews and testimonials

    5

    Categories

    7

    Total Tools

    2

    Enterprise

    2

    Mid-Market

    Assessment: Sophisticated marketing and sales technology infrastructure

    Sponsored

    Scripts & Styles

    30 Resources

    20
    Scripts
    10
    Styles
    18
    Async
    3
    Defer

    Top Script Sources

    googletagmanager.com(5)dickies.com(4)cdn.shopify.com(2)connect.facebook.net(2)s3.eu-west-1.amazonaws.com(1)

    Website Identity

    VF Corporation

    Organization

    Shop Dickies for durable work pants, shirts, overalls, and coveralls. Explore men’s, women’s, and kids' styles built for comfort and performance since 1922.

    www.dickies.com/
    21 years old

    31 W 34th St, New York

    10001, New York, NY

    US

    Location detected: 🇺🇸 United States, New Yorkvia schema_nap
    CENTRALNIC CANADA INCen-US

    Sponsored

    Last analyzed: 24 May 2026 at 13:33

    Historical Analysis & Change Tracking